首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
A、Advertising is personal. B、Advertisements are convincing. C、Advertisements are unreliable. D、Advertisements are misleading. B信
A、Advertising is personal. B、Advertisements are convincing. C、Advertisements are unreliable. D、Advertisements are misleading. B信
admin
2014-11-27
33
问题
When you turn on the radio, you hear an advertisement. When you watch television, you hear and see an advertisement. If you turn the pages of a newspaper or magazine, again you find an advertisement. If you walk down the street, you see one advertising board after another. All day, every day, people who want to sell you something compete to catch your attention. As a result, advertisements are almost everywhere. In the West, advertisements are the fuel that makes mass media work. The government does not give money to mass media such as TV stations, newspapers, magazines and radio stations. They are all owned privately. So where does the money come from? From advertisements. Without advertisements, there would not be these private businesses.
Have you ever asked yourself what advertising is? Through the years, people have given different answers to the question. For some time it was felt that advertising was a means; of "keeping your name before the public." And some people thought that advertising was "truth well told." Now more and more people describe it in this way: Advertising is the paid, non-personal, and usually persuasive description of goods, services and ideas through various media.
All advertisements try to make people believe that the product, idea, or service advertised can do well to them. Advertisements exist everywhere in our lives.
Questions 19 to 21 are based on the passage you have just heard.
19. What is the passage mainly about?
20. What’ s the financial source of the privately owned mass media?
21. According to the passage, what is one of the features of advertisements?
选项
A、Advertising is personal.
B、Advertisements are convincing.
C、Advertisements are unreliable.
D、Advertisements are misleading.
答案
B
解析
信息明示题。文中提到Advertising is the paid,non-personal,and usually persuasive description of goods,services and ideas through various media.可见特点是收费、非个人、有说服力,故选B。persuasive与convincing词义相同。
转载请注明原文地址:https://kaotiyun.com/show/gav7777K
0
大学英语四级
相关试题推荐
BlissspreadsacrossLalo’sfaceashisglossyblackhairareblowndrybypetstylists.Dogsbigandsmallarebeautifiedfor1
Thebenefitsofquittingsmoking—reducedriskofcancerandmanyotherhealthproblems—areknown.Butformillionsofsmokers,t
A、Impolitebuthelpful.B、Kindandflexible.C、Politeanddisciplined.D、Flexibleandhelpful.C综合理解题。男士要求女士免费为他维修录音机,并认为十天的时间无关
CigarettesAreEnlistedtoTestWaysofQuittingWhenatruckrecentlydelivered45000cartonsofcigarettestoaresearch
Forthispart,youareallowed30minutestowriteashortessayentitledShouldtheUniversityCampusBeUsedasPublicParking
A、Increasetheincomeofpoorfamilies.B、Providethepoorfamilieswithfreeeducation.C、Providetheparentsofpoorfamilies
根据全国老龄工作委员会(theChinaNationalCommitteeOnAging)的数据来看,到2053年,中国60岁及以上的老人数量预计会从目前的1.85亿一跃变为4.87亿,或者说是占总人口的35%。扩张的比例是由于寿命的增加和计划生
A、Speakingwithaproperaccent.B、Wearinganofficialuniform.C、Makingfriendswiththem.D、ShowingthemhisID.D
A、SheenviesSam’srelationshipwithhismother.B、Shegetsalongextremelywellwithherson.C、Shedoesn’tknowSamorhismot
UniversitiesBranchOutA)Asneverbeforeintheirlonghistory,universitieshavebecomeinstrumentsofnationalcompetitiona
随机试题
每一个完整的油田开发方案,都可根据油田的地质情况及流体力学的计算和开采的工艺设备,得出该开发方案下的()指标。
管理者扮演的信息角色包括()
求
如何正确认识和处理好改革、发展、稳定三者之间的关系?
护士张某,不慎将热水溅在足背上,局部灼痛感,皮肤潮红,无水疱,立即用冷毛巾行局部冷敷。其主要作用是
患者男性,68岁,主因“反复咳嗽、咳痰30年,活动后气短15年,右下肢水肿3年”入院,患者已反复住院5次。此次因上呼吸道感染后出现呼吸困难加重,家人发现其活动减少,神志恍惚。到门诊就诊入院。查血气分析(未吸氧时)pH7.30,PaCO289mmHg,PaO
中国公民出入境申办护照应履行下列手续()。
成就动机可以区分为力求成功与避免失败两种倾向,力求成功者的成就动机水平【】
教师要耐得住寂寞、清贫。教师要守住这片净土。你为什么选择教师这个行业?参加教师招考进入教师队伍你的动机是什么?你觉得做教师的伟大之处在哪里?
西周统治者主张“以德配天”,其“德”的要求主要包括()。
最新回复
(
0
)