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Towards the end of the 1990s, more than a decade and a half after Diet Coke was first introduced, sale of Coca Cola’s best-selli
Towards the end of the 1990s, more than a decade and a half after Diet Coke was first introduced, sale of Coca Cola’s best-selli
admin
2015-11-11
79
问题
Towards the end of the 1990s, more than a decade and a half after Diet Coke was first introduced, sale of Coca Cola’s best-selling low calorie drink appeared , to slow down.
However, in the decade that followed, diet sodas grew by more than 30 percent. In 2009, sales pushed above $ 8. 5 billion for the first time. But America’s thirst for Diet Coke is running dry again-and this time it could be for good.
The diet soda slowdown isn’t merely an American thing—it’s also happening worldwide. But the future of diet colas is particularly cloudy in the United States.
Low calorie sodas are fighting a hard battle against not one but two trends among American consumers. The first is that overall soda consumption has been on the decline since before 2000. Diet sodas, though they might come sugar-and calorie-free, are still sodas, something Americans are proving less and less interested in drinking.
The second, and perhaps more significant trend, is a growing mistrust of artificial sweeteners(甜味剂). " Consumers’ attitudes towards sweeteners have really changed," said Howard Telford, an industry analyst. "There’s a very negative perception about artificial sweeteners. The industry is still trying to get its head around this. "
Comment 1
Add me to the number of people addicted to diet colas who quit drinking soda altogether. I honestly think soda is addictive and I’m happy not to be drinking it anymore.
Comment 2
Perhaps the slowdown has something more to do with the skyrocketing cost of soft drinks.
Comment 3
I LOVE diet drinks! Am I unhealthy? Who knows? I guarantee have a better physique than most 43-year-old men.
Comment 4
This is a silly and shallow piece. The reason for the fall off is simply the explosion in consumption of bottled waters and energy drinks.
Comment 5
As people learn more about health and wellness they will consume less sugar, less soda, less artificial sweeteners.
What do we know about diet soda sale?
选项
A、It began to undergo a gradual drop starting from 2000.
B、It was on the decline since the 1990s but is on the rise now.
C、It reached its peak in the 2000s but began to drop since then.
D、It has been decreasing since the 1990s.
答案
C
解析
细节题。定位到第一、二段。红极一时的健怡可乐销售在20世纪90年代减慢,到21世纪前期又重攀高峰,在2009年达到销售顶峰,但至此美国公众对健怡可乐的热情也日趋下降。根据这个变化曲线,本题答案为C。
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在职申硕(同等学力)英语
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