首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
Canada’s Competition Bureau has some new guidelines governing on-line advertising and marketing that businesses with websites sh
Canada’s Competition Bureau has some new guidelines governing on-line advertising and marketing that businesses with websites sh
admin
2013-06-03
40
问题
Canada’s Competition Bureau has some new guidelines governing on-line advertising and marketing that businesses with websites should keep in mind when making claims about products and services. On February 18, 2003, the Bureau clarified the rules relating to on-line advertising and marketing in an Information Bulletin addressing the application of the Competition Act to representations on the Internet.
The Competition Act basically sets out rules relating to misleading representations and deceptive marketing practices. The Bulletin was issued to foster obedience with the Competition Act and ensure greater fairness, predictability and transparency in its application to representations made on the Internet. Specifically, it contains criminal and civil provisions that prohibit misleading representations and deceptive marketing practices related to products or services. Any representation that is false or misleading in a "material respect" is prohibited. As determined by the courts, a representation is deemed misleading in a material respect if it conveys a false impression to the ordinary citizen and would likely influence his or her decision to purchase the product.
Although the Bulletin is not legally binding on the Competition Bureau, it sets out the Bureau’s position that the Competition Act applies equally to false or misleading representations regardless of the medium in which they are made. The rules set out in the Competition Act will be applied in a manner that is neutral—neither biasing business activity toward or away from the Internet. The Competition Bureau is of the opinion that responsibility for false or misleading advertisements lies with the person who "causes" the representation to be made. In the on-line context, this would typically be the business that controls the content of the website and for whom the website is made available.
The Bulletin provides guidance to businesses operating websites and presents the Bureau’s opinion on the application of the Competition Act to representations made on-line. Obviously, determining whether or not a particular representation is false or misleading will depend on all of the circumstances surrounding the representation. Businesses concerned about the potential application of the provisions on misleading representations and deceptive marketing practices in the Competition Act to their websites should consult with their legal advisor.
选项
A、eliminate deceptive on-line advertising
B、introduce the Competition Act
C、clarify roles related to on-line advertising and marketing
D、inform the Canadian public about deceptive marketing practices
答案
C
解析
逻辑关系题。根据第一段末尾一句可知,竞争管理局发布信息公告是为了阐明网上广告和营销规章。
转载请注明原文地址:https://kaotiyun.com/show/hBM7777K
0
大学英语四级
相关试题推荐
Researchershaveestablishedthatwhenpeoplearementallyengaged,biochemicalchanges【S1】______inthebrainthatallowittoa
Researchershaveestablishedthatwhenpeoplearementallyengaged,biochemicalchanges【S1】______inthebrainthatallowittoa
Televisionnowplayssuchanimportantpartinmanypeople’slives.Itis【B1】______forustotrytodecidewhetheritisabless
Although"liedetectors"arewidelyusedbygovernments,policedepartmentsandbusinesses,theresultsarenotalwaysaccurate.
Although"liedetectors"arewidelyusedbygovernments,policedepartmentsandbusinesses,theresultsarenotalwaysaccurate.
Although"liedetectors"arewidelyusedbygovernments,policedepartmentsandbusinesses,theresultsarenotalwaysaccurate.
Although"liedetectors"arewidelyusedbygovernments,policedepartmentsandbusinesses,theresultsarenotalwaysaccurate.
Although"liedetectors"arewidelyusedbygovernments,policedepartmentsandbusinesses,theresultsarenotalwaysaccurate.
Thecompetitionamongproducersofpersonalcomputersis______aracetogetthebest.
随机试题
患儿,出生3周,食欲旺盛,吮奶急,但几乎每次喂奶后立即或不久即吐,呈喷射状。X线钡剂检查,见胃窦与幽门管近端连接处呈喙状突出阴影称鸟喙征。超声检查如下图,最可能的诊断是
麻醉药品注射剂每张处方发药量不得超过毒性药品每张处方发药并不得超过
药师不得调剂的处方有()。
装药期间,由炮孔引出的起爆导线应()。
贴现债券通常在票面上(),是一种折价发行的债券。
以一定单位的外国货币为标准,折算为本国货币来表示汇率的标价方法被称为()。
社会工作的宗旨是()。
在发布-订阅(Publish.Subscribe)消息模型中,订阅者订阅一个主题后,当该主题有新消息到达时,所有订阅者都会收到通知。(45)设计模式最适合这一模型。
在Internet中实现信息浏览查询服务的是()。
Youngpeoplelegallybecomeadultsattheageof18.Theycan【B1】______andsigncontracts.Butadulthoodismorethanalegal【B
最新回复
(
0
)