首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
When shopkeepers want to lure customers into buying a particular product, they typically offer it at a discount. According to a
When shopkeepers want to lure customers into buying a particular product, they typically offer it at a discount. According to a
admin
2013-11-10
51
问题
When shopkeepers want to lure customers into buying a particular product, they typically offer it at a discount. According to a new study to be published in the Journal of Marketing, they are(1)_____ a trick.
A team of researchers, led by Akshay Rao of University of Minnesota, looked at consumers’ (2)_____ to discounting. Shoppers, they found, much prefer getting something extra free to getting something cheaper. The main reason is that most people are(3)_____ at fractions.
Consumers often struggle to realise,(4)_____, that a 50% increase in(5)_____ is the same as a 33% discount in price. They(6)_____ assume the former is better value. In an experiment, the researchers sold 73% more hand lotion when it was offered in a(7)_____ pack than when it carried an equivalent discount.
This numerical blind(8)_____remains even when the deal(9)_____ favours the discounted product. In another experiment, this time on his undergraduates, Mr. Rao offered two deals on loose coffee beans: 33% extra free or 33%(10)_____ the price. The discount is(11)_____ the better proposition, but the experiment shows the supposedly clever students viewed them(12)_____ equivalent.
Marketing types can draw lessons(13)_____ just pricing, says Mr. Rao. When advertising a new car’s efficiency, for example, it is more(14)_____ to talk about the number of extra miles per gallon it does,(15)_____ the equivalent percentage fall in fuel(16)_____.
There may be lessons for officials(17)_____ regulate prices too. Even well-educated shoppers are easily(18)_____. Sending everyone back to school for math seems out of the question.(19)_____ more prominently displayed unit prices in shops and advertisements would be a great(20)_____.
(8)
选项
A、track
B、trace
C、spot
D、point
答案
C
解析
此处要表达数字“盲点”之意,用blind spot表达。point作名词意为“小数点,句点”;track“行踪;小径;轨道”;trace“踪迹,遗迹”。
转载请注明原文地址:https://kaotiyun.com/show/huGK777K
0
专业英语四级
相关试题推荐
SomeoneoncemarkedthattheBritishandtheAmericansaretwopeoplesseparatedbythesamelanguage.Mostepigramsexaggerate
WhenAmericansneedadvice,theyusually______.
Knowingisdiscipline-specific;itdefinesallthosethingswecometolearnwhenwepursuethecraftofourparticulartraining
Knowingisdiscipline-specific;itdefinesallthosethingswecometolearnwhenwepursuethecraftofourparticulartraining
Peopleborninautumnlivelongerthanthoseborninspringandare【C1】______likelytofallchronicallyillwhentheyareolder,
Beforethe1500’s,thewesternplainsofNorthAmericaweredominatedbyfarmers.Onegroup,theMandans,【C1】______intheupper
Beforethe1500’s,thewesternplainsofNorthAmericaweredominatedbyfarmers.Onegroup,theMandans,【C1】______intheupper
Beforethe1500’s,thewesternplainsofNorthAmericaweredominatedbyfarmers.Onegroup,theMandans,【C1】______intheupper
Thesenatorspokevery______oftheneedforamorehumaneprisonsystembyillustratingthecurrentappallingprisonconditions.
ConservationistsonTuesdayappealedtocountriestourgentlyaddressnewthreatstowhales,dolphinsandothercetaceans(鲸类动物)a
随机试题
试述组织的分类。
Acontractisanagreementbywhichtwopartiesmutuallypromisetobuyorsellsomeproducts.Inpractice,someinformalcontra
A.失笑散B.桃红四物汤C.膈下逐瘀汤D.少腹逐瘀汤E.血府逐瘀汤治疗痛经寒湿凝滞型,首选的是
男性,45岁,发热2周伴腹泻。查体:皮肤可见荨麻疹,脾可及肝未及,血WBC12×109/L,嗜酸粒细胞40%,ALI861U/L。采集病史时应特别注意询问
主要用于片剂黏合剂的是
火灾自动报警系统内的任一控制器和火灾探测器无法发出报警信号,无法实现要求的联动功能的,定为()不合格。
某精钢制造公司,为增值税一般纳税人。2013年企业有关生产、经营资料如下;(1)取得产品销售收入2300万元、提供设计朋务取得收入120万元;(2)发生产晶销售成本400万元;发生销售费用430万元;当年支付残疾人工资为34万元,已按实际发生额计入当期
金融犯罪的特殊主体包括()。
按照监督行为是否具有法律效力,可以将公安执法监督分为()。
(Not)toomanyyearsago,itwasan(excited)experience(totravel)25or50miles(awayfrom)home.
最新回复
(
0
)