首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
考研
此部分的试题由问题分析和英译中两部分组成。请认真阅读下列所提供的英文背景资料,根据问题提示用英语进行分析解答(用中文解答为零分),然后请将文中划线部分的句子按编号顺序译成中文。 What are Samsonite’S Global Manufac
此部分的试题由问题分析和英译中两部分组成。请认真阅读下列所提供的英文背景资料,根据问题提示用英语进行分析解答(用中文解答为零分),然后请将文中划线部分的句子按编号顺序译成中文。 What are Samsonite’S Global Manufac
admin
2013-11-20
93
问题
此部分的试题由问题分析和英译中两部分组成。请认真阅读下列所提供的英文背景资料,根据问题提示用英语进行分析解答(用中文解答为零分),然后请将文中划线部分的句子按编号顺序译成中文。
What are Samsonite’S Global Manufacturing Configuration Strategies for Softside Luggage?
Background Information about Samsonite Corporation
Samsonite Corporation’S Business Description
Samsonite Corporation,incorporated in 1987,is a designer and distributor in the luggage industry.The Company distributes a range of products that include Softside,hardside and hybrid(combination hardside and Softside)luggage;business and computer bags;outdoor and casual bags;shoes and accessories,and other related products,It sells its products under a number of brandnames,primarily Samsonite Black Label,Samsonite and American Tourister,and licensed brandnames,such as Lacoste.
(1)In addition to using the Samsonite and American Tourister brand nameson the products it manufactures or distributes,the Company licenses these brand names to third parties for use on products that include travel accessories,leather goods,fumiture and other products.
The Company’S products are sold in more than 100 countries at various types of retail establishments,including department stores,high street shops and luggage specialty stores,mass erchants,warehouse clubs,computer and electronic superstores,office superstores,bookstores,and travel product stores.It also sells certain products through over 300 Samsonite—operated retailstores in North America,Europe,Asia and Latin America,and in shop—in—shop concessionsprincipally in Asia and in franchised retail stores.In addition,its products are sold throughWWW.samsonitecompanystores.conl.www.samsoniteblacklabel.corn and the Websites of many of itscustomers.The Company designs the majority of its luggage products at its facilities in Europe,North America and Asia.(2)
Sales in Europe,North America,and in its other markets,includingAsia and Latin America comprised 41.9%,35.3%,and 21.6%ofits net sales,respectively,during the fiscal year ended January 31,2007(fiscal2007).
Licensing revenues comprised the remaining 1.7%of total revenues in fiscal 2007.
Softside luggage and Hardside luggage
The soflside luggage category includes suitcases,garment bags and soft carry—on suitcases.(3)
Approximately 90%of the soflside luggage the Company sells is made for it by independent finished goods suppliers located around the world.
The Company produces the balance of its soflsideluggage and garment bags in its own facilities located in Eastern Europe.The Company’s soflsideproducts are sold under all of its major brands.Over the past few years.Samsonite has introduced anumber of features in its soflside luggage products in response to consumer demands for increasedease of use and better interior organization,mobility and protection.
The Company manufactures most of its hardside suitcases in Company—owned factories.Itshardside luggage is sold under the Samsonite,Samsonite Black Label and American ouristerbrands.Each line includes a variety of sizes and styles to suit differing travel requirements.Itshardsidp suitcases include features to facilitate packing and transport.
Locations of 27 Samsonite Owned Subsidiaries
Manufacturing Configuration
(4)
There are three basic configurations that Multinational Enterprises(MNEs)consider asthey establish a global manufacturing strategy
.The first type is to have centralized manufactuning inone country and to produce and export a selection of standard,overpriced products to different markets.This is quite common for new-to-export companies to use this strategy.typically throughtheir home—country manufacturing facilities.The second configuration type is the use of regionalmanufacturing facilities to produce and supply the products within these.regions,(5)
The third type is to adopt muhidomestic strategy by setting up country—specific manufacturing facilities toservice local customers.
In reality,MNEs choose a compilation of these approaches dispreading on their pandect strategies.
Translation:Please translate those ullderlined sentenes into Chinese.
选项
答案
本公司除了在产品制造或分销时使用新秀丽及美国旅行者的品牌名称之外,还授权这些品牌名称给第三方使用,使用的产品包括旅行配件、皮具、家具和其他产品。 2007年度,截止到1月3 1日。在欧洲、北美洲、以及其他市场,包括亚洲和拉丁美洲的销售分别占净销售额的41.9%,35.3%,和21.6%。 公司出售的大约90%的软面行李箱都是由遍布在世界的独立的成品供应商制造的。 跨国公司建立一个全球制造策略,这个策略包括三个基本的种类。 第三类是采取多国战略,建立针对具体国家的生产设施,服务当地客户。
解析
转载请注明原文地址:https://kaotiyun.com/show/j8Ba777K
本试题收录于:
国际商务硕士(国际商务专业基础)题库专业硕士分类
0
国际商务硕士(国际商务专业基础)
专业硕士
相关试题推荐
下列()最能体现中央银行是“银行的银行”。(上海财经大学2013真题)
下列哪种外汇交易方式采取保证金制度()。(东北财经大学2014真题真题)
中国持续多年处于国际收支“双顺差”,同时又是资本净流出国。请从国际收支平衡表的构成角度判断这是否矛盾?为什么?(复旦大学2018年真题)
分析我国M1/M2比率上升同时经济上升,反之亦然的原因。(东北财经大学2013年真题)
下列属于中央银行经营原则的是()。
根据弹性分析法,本币贬值能够有效改善国际收支的条件是()。
米勒模型与M1VI定理之间的关系。
王先生是一家位于澳门的生产服装的工厂的老板,其产品主要销往美国,虽然竞争激烈,但王先生的工程依靠上乘的质量和比美国低廉的劳动力成本,一直有着良好的业绩。但1992年8月,美、加和墨签订了《北美自由贸易协定》,根据协定,三国之间纺织品贸易的关税将在10年内取
美国总统奥巴马于2009年底明确表示,美国将正式加入()谈判,从而全面介入亚太区域一体化进程。
假设甲国对小轿车征收80%的进口关税,但该国免税从外国进口汽车发动机生产国内小轿车。发动机的进口成本每台6000美元,每辆小轿车的总成本为10000美元,试问该国对小轿车的有效关税保护率为多少?解释其经济意义。
随机试题
Afterstoppingforafewminutes,thebusmoved______toitsnextstop.
A.HAVB.HBVC.HCVD.HDV儿童发病多见于
假释与缓刑有下列哪些相同之处?()
依据《安全生产法》的规定,安全设备的设计、制造、安装、使用、()、维修、改造和报废,应当符合国家标准或者行业标准。
旅游合同的形式除书面形式与口头形式外,还有______形式。
问题解决的认知过程分为发现问题、理解问题、______和检验假设。
根据《行政处罚法》的规定,违法事实确凿且有法定依据,对公民处以()以下罚款的行政处罚的,可以当场作出行政处罚决定。
逆境可以增长人的见解,改善人的心地,锻炼人的体质,使一个青年能够担当起生活的重任,同时能够知道怎样享受人生,这些财富都是一帆风顺者很难获得的。最能表达这段话意思的是:
田园综合体:指一种新型的集特色优势产业、休闲旅游、乡村社区为一体的跨产业、多功能的农业生产经营体系。下列属于田园综合体的是()。
Internationalairlineshaverediscoveredthebusinesstravelers,themanorwomanwhoregularlyjetsfromcountrytocountryas
最新回复
(
0
)