首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
•Read the article below about packaging and labeling. •Choose the correct word to fill each gap from A, B, C or D. •For ea
•Read the article below about packaging and labeling. •Choose the correct word to fill each gap from A, B, C or D. •For ea
admin
2010-01-28
43
问题
•Read the article below about packaging and labeling.
•Choose the correct word to fill each gap from A, B, C or D.
•For each question (21-30), mark one letter (A, B, C or D) on your Answer Sheet.
Packaging and labeling are both very important to a product, as most physical products have to be packaged and labeled. Both are thought to be an element of product strategy and many marketers even have called pachaing a fifth P.
The main concern in designing packages for products, especially for new (21) is true (22) industrial goods and appliances whose sales are made from display models. From the (23) of marketing, packaging is of vital importance in sales promotion. Sales are (24) by packages that are visible, informative, emotionally appealing, and workable.
Good packaging helps sell because (25) with high visibility are easier to find when they are displayed on store shelves. Design with good and useful information may help (26) customers and make them more (27) to decide to buy the goods.
The (28) factor in packaging refers to the image that consumers form after viewing a product.
(29) in packaging means that the container not only protects the product but is also easy to open and re-close, is readily stored, and has utility for secondary uses once the product is used up. For example, in China, some goods are packaged in a special container-a real cup, which can be used as a cup after the goods within are used up.
The label may be a simple tag attached to the product or an elaborate designed (30) that is part of the package. The label normally carries information about the brand name, manufacturer’s name and address, price, specifications, and so on.
选项
A、emotional
B、subjective
C、objective
D、opposite
答案
B
解析
根据后文对此因素的解释,可得该因素指的是消费者在看过商品之后的印象.故为主观因素,答案为B。
转载请注明原文地址:https://kaotiyun.com/show/k0Kd777K
本试题收录于:
BEC高级阅读题库BEC商务英语分类
0
BEC高级阅读
BEC商务英语
相关试题推荐
Canyoutellmewhyyouchooseyourparticularcareer?(Whatsparkedyourinterestinyourmajor?Howdidyoufirstgetinvolved
Iscapitalmarketimportantornot?Why?Canyougiveexplanationaboutit?
Askingquestions查询
Inthispartofthetest,youareaskedtogiveashorttalkonabusinesstopic.Youhavetochooseoneofthetopicsfromthe
Theinterlocutorasksyouquestionsonanumberofwork-relatedandnonwork-relatedsubjects.
Theinterlocutorasksyouquestionsonanumberofwork-relatedandnonwork-relatedsubjects.
Answeringreceptionist’squestions回答接待员询问
TASKTWO-DISADVANTAGEForquestions18—22,matchtheextractswiththestatements,listedA—H.Foreachextract,choosethebene
•Readthetextbelowaboutthelogistics.•Inmostofthelines41-52thereisoneextraword.Itiseithergrammaticallyinco
•Lookatthestatementsbelowandatthe5passages.•Which(A,B,C,DorE)doeseachstatement1-8referto?•Foreachsta
随机试题
设L是圆周x2+y2=4,则对弧长的曲线积分()
金融工具的流动性与收益性呈()。
申请商业助学贷款时,借款人须具备的条件有()。
下列各项中属于国家税务局系统负责征收和管理的项目有()。
下面是张老师关于“金属化学性质”的教学过程实录。【导入】在科学技术飞速发展的今天,我们几乎每天都要接触到许许多多的金属制品,如:飞机、船舶、汽车、铝合金门窗、家用炊具、硬币等。为什么在现代科技、工业生产和日常生活中要用到这些金属和合金?
明朝的中央官学中,宗学是__________学校
第二次世界大战后,各国开始为发展()而发展具有自己特色的工业设计。[2010年真题]
请从法学角度评析犯罪的实质定义。
A、Hewillgiveherthedirection.B、Heisinvitinghertofollowhim.C、Hedoesn’tknowhowtogetthere.D、He’stoobusytotel
下列关于沪深300股指期货交易指令的说法,正确的有()。
最新回复
(
0
)