首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
A、What kind of medicine to develop. B、When to advertise the drugs. C、How to promote their products. D、The regulations of medicin
A、What kind of medicine to develop. B、When to advertise the drugs. C、How to promote their products. D、The regulations of medicin
admin
2011-01-01
79
问题
M: Right, I guess you’ve got some ideas for our product promotion.
W: Well, first we must win over the medical circle, so I thought we should launch a campaign in all the specialist medical journals to promote our drugs, antibiotics and so on.
M: Yes, that’s a good idea.
W: Then TV commercials.
M: Just a moment, are you sure we’re allowed to advertise medicines on TV?
W: Oh yes, provided they are not drugs which need a prescription. You can advertise over-the-counter products. We can get users of our products to recommend them-- "Their lotion cured my disease in six days. " for example.
M: Now, hold on. It is forbidden to claim any positive cure for a disease. And we mustn’t offer any drugs for illness which should be treated by a doctor.
W: Mmm. OK. What about this--a series of full page newspaper ads with the message that most doctors consider our products the best.
M: That depends on whether it’s true.
W: Sure it is. But here is another suggestion. We could offer to return the purchase price to anyone who’s not satisfied with one of our products. It’s possible to do that, isn’t it?
M: No, I’m afraid not. Manufacturers of medical products are not allowed to promise a return of price in their ads.
W: Well, it looks as though I’ll have to come up with something else. I never realize the regulations were so rigid.
23. What are the two speakers talking about?
24.According to the man, which suggestion of the woman is not possible?
25.From the conversation, what do we know about the woman?
选项
A、What kind of medicine to develop.
B、When to advertise the drugs.
C、How to promote their products.
D、The regulations of medicine advertising.
答案
C
解析
本题为主旨大意题,由于选项中关键词advertising,ads,medicine,drug等出现较多,浏览选项时就应该预测出文章大意。两位说话人自始至终都在讨论如何为各种药品打广告,男士的第一句话概况了本则对话的大意,product promotion的意思是“产品促销”。
转载请注明原文地址:https://kaotiyun.com/show/kjy7777K
0
大学英语四级
相关试题推荐
A、Receivingadvicefrompeoplewhoguidetheirstudies.B、Discussingwithotherstudentsandthetutors.C、Attendingsummerclas
A、Thespeaker’sfriendenteredhishousefrombackdoor.B、Thespeaker’sfriendenteredhisneighbor’shousebymistake.C、Athi
A、Doctorandteacher.B、Nurseanddoctor.C、Teacherandnurse.D、Teacherandhousewife.C属于细节题,题干询问在过去,女性的职业选择是什么。文章中有关键词career
Anoldfriendfromabroad,whomIwasexpectingtostaywithme,【B1】______fromtheairporttotellmethathehadarrived.Iwas
Inmostsystemsofmedicine,thehealerartfullyevokesthepatient’spowersofself-suggestion,whichareresponsibleforwhate
Developmentbanksareinternationallendinggroups.Theylendmoneytodevelopingcountriestohelpfueleconomicgrowthandsoc
Developmentbanksareinternationallendinggroups.Theylendmoneytodevelopingcountriestohelpfueleconomicgrowthandsoc
AManWhoHadNoEyesAbeggarwascomingdowntheavenuejustasMr.Parsonsemergedfromhishotel.Hewasablindbegg
AManWhoHadNoEyesAbeggarwascomingdowntheavenuejustasMr.Parsonsemergedfromhishotel.Hewasablindbegg
A、costlyB、colorfulC、gracefulD、restrictiveD细节题,文章提到“Shediscardedballetshoesandstiffcostumes.”,也可以根据第17题的理解来选,邓肯喜欢像自然一样
随机试题
根据《行政诉讼法》的规定,诉讼期间,不停止具体行政行为的执行,但有下列情形的,可以作为例外()
是一个国家(或地区)与其他同家(或地区)相互之间发生的一切经济交易的总和,涉及跨境货物贸易和服务贸易、资本及各类金融资产的流动和交易、外汇储备资产规模和结构的变动。
发生重大事项的,私募基金管理人应当在()个工作日内向基金业协会报告。
根据《税收征收管理法》的规定,纳税担保的范围包括()。
学习动机有高尚和低级之分,其划分标准是依据学习动机内容的()。
领导干部读书学习也应该有这三种境界:首先,要有“望尽天涯路”那样志存高远的追求,有耐得住“昨夜西风凋碧树”的清冷和“独上高楼”的寂寞,静下心来通读苦读;其次,要勤奋努力,刻苦钻研,舍得付出,百折不挠,下真功夫、苦功夫、细功夫,即使是“衣带渐宽”也“终不悔”
差异性市场营销指的是面对已经细分的市场,企业选择两个或两个以上的子市场作为市场目标,分别对每个子市场提供针对性的产品和服务以及相应的销售措施。企业根据子市场的特点,分别制定产品策略、价格策略、分销策略以及促销策略并予以实施。根据上述定义,下列哪项属于差异
新经济政策的主要特征是()
在电子商务活动中,主要的支付工具包括______。
有如下类定义和变量定义:classA{public:A(){data:0;}A(intx){data=x;}~A(){}voidoutData(){cout
最新回复
(
0
)