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The American screen has long been a smoky place, at least since 1942’s, Now, Voyager, in which Bette Davis and Paul Henreid show
The American screen has long been a smoky place, at least since 1942’s, Now, Voyager, in which Bette Davis and Paul Henreid show
admin
2016-11-20
28
问题
The American screen has long been a smoky place, at least since 1942’s, Now, Voyager, in which Bette Davis and Paul Henreid showed how to make a romantic deal over a pair of cigarettes. Today cigarettes are the most common onscreen: 75% of Hollywood films show tobacco use, according to a recent survey by the University of California, San Francisco.
Audiences, especially kids, are taking notice. Recent studies have found that among children as young as 10, those exposed to the most screen smoking are up to 2.7 times as likely as others to pick up the habit. Worse, it’ s the ones from nonsmoking homes who are hit the hardest.
Now the Harvard School of Public Health(HSPH)—the folks behind the designated-driver campaign—are pushing to get the smokes off the screen. "We’re in the business of preventing disease, and cigarettes are the No. 1 preventable cause," says Barry Bloom, HSPH’s dean. "A possible way to do it is to expose them to enough good examples." That’s why the designated-driver concept caught on in the 1980s, when Harvard and the ad agencies persuaded TV networks to slip the idea into their shows. "The idea appeared in 160 prime-time episodes over four years and drunk-driving fatalities fell 25% over the next three years."
Harvard long believed that getting cigarettes out of movies could have as powerful an effect, but it wouldn’t be easy. Cigarette makers had a history of striking product-placement deals with Hollywood, and while the 1998 tobacco settlement prevents that, nothing stops directors from plugging smoking into scenes on their own.
In 1999 Harvard began holding one-on-one meetings with studio executives trying to change that. Harvard’s advice was clear: Get the butts entirely out, or at least make smoking unappealing. A few films provide a glimpse of what a no-smoking—or low-smoking—Hollywood would be like. Such movies are hardly the rule, but the pressure is growing. Like smokers, studios may conclude that quitting the habit is not just a lot healthier but also a lot smarter.
The first paragraph mainly tells us that______.
选项
A、smoking can make romance on screen
B、cigarette smoke floods American screen
C、cigarettes are now easier to get than in the past
D、Hollywood movies characterize American screen
答案
B
解析
主旨题。根据题干定位至第一段。第一段开头即指出美国屏幕一直是个烟雾缭绕的地方,并且以在1942年演出的《扬帆》中的镜头为例说明这一事实,第二句接着说现在镜头上出现香烟的情况更加普遍了,冒号后面是数字举例说明具体情况。由此可知正确答案为B,美国屏幕上充斥着吸烟镜头。第一句中出现romantic是举例说明电影《扬帆》中出现了两位男主演伴随着吸烟而签下了一份充满浪漫气息的协议。用以说明吸烟镜头的出现,而不是说吸烟可以在荧幕上制造浪漫,故A错误;第二句指吸烟的镜头比过去更容易看到,而不是指现在比过去更容易得到香烟,故C错误;D文中未提及。
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