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  3. Packaging is an important form of advertising. A package can sometimes motivate someone to buy a product. For example, a small c

Packaging is an important form of advertising. A package can sometimes motivate someone to buy a product. For example, a small c

admin2012-07-17  64
问题     Packaging is an important form of advertising. A package can sometimes motivate someone to buy a product. For example, a small child might ask for a breakfast food that comes in a box with a picture of a TV character. The child is more interested in the picture than in breakfast food. Pictures for children to colour or cut out, games printed on a package, or small gifts inside a box also motivate many children to buy products—or to ask their parents for them.
    Some packages suggest that a buyer will get something for nothing. Food products sold in reusable containers are examples of this. Although a similar product in a plain container might cost less, people often prefer to buy the product in a reusable glass or dish, because they believe the container is free. However, the cost of the container is added to the cost of the product.
    The size of a package also motivates a buyer. Maybe the package has "Economy Size" or "Family Size" printed on it. This suggests that the large size has the most product for the least money. But that is not always true. To find out a buyer has to know how the product is sold and the price of the basic unit.
    The information on the package should provide some answers. But the important thing for any buyer to remember is that a package is often an advertisement. The words and pictures do not tell the whole story. Only the product inside can do that.
What suggestion does the author give in the passage?
选项 A、The best choice for a buyer is to get a product in a plain package.
B、A buyer should get what he needs most.
C、The quality of a container has nothing to do with the quality of the product.
D、Do not buy the product which is sold in a glass or dish.
答案C
解析 本题问本文作者在文章中提出了什么建议。根据文章最后一段的内容，对包装上的说明应该有个交代。不过，关键的一条是任何买主都应记住：包装总是一种广告，其文字和图画并没有把一切说清楚，而只有其内装产品才能说明一切。因此，本题的正确答案应是C“产品的包装质量与产品的质量一点儿关系都没有”。
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