首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
Cable TV has experienced tremendous growth as an advertising medium because it has some important advantages. A primary one is
Cable TV has experienced tremendous growth as an advertising medium because it has some important advantages. A primary one is
admin
2019-08-16
94
问题
Cable TV has experienced tremendous growth as an
advertising medium because it has some important advantages. A
primary one is selectivity. Cable subscribers tend to be younger,
more fluent, and better educated than nonsubscribers and have【M1】______
greater purchasing power. Moreover, the specialized programming
on the various cable networks reaches very general target markets.【M2】______
Many advertisers have turned to cable because of the
opportunities it offers to narrowcasting, or reaching very【M3】______
specialized markets. For example, MTV is used by advertisers in
the United States and many other countries to reach teenagers and
young adults. CNBC is now the worldwide leader in business news
and reaches a highly educated and rich audience. ESPN has
become synonymous as sports and is very popular among【M4】______
advertisers who want to target men of all ages.
Advertisers are also interested in cable because of its low cost
and flexibility. Advertising rates on cable programs are much
lower than that for the shows on the major networks. Advertising【M5】______
time on network shows can cost two to three times as much on a
cost-per-thousand basis of in some time periods. 25 Spot【M6】______
advertising is also considerately cheaper on most cable stations,【M7】______
while local cable is most affordable television advertising vehicle【M8】______
available. This makes TV a much more unviable media option for【M9】______
smaller advertisers with limited budgets and those interested in
targeting their commercials to a well-refined target audience. Also,【M10】______
cable advertisers generally do not have to make the large up-front
commitments, which may be as much as a year in advance, the
networks require.
【M5】
选项
答案
that—those
解析
语法错误。此处指代的是上文的Advertising rates,所以要用复数形式those。
转载请注明原文地址:https://kaotiyun.com/show/lPbK777K
0
专业英语八级
相关试题推荐
Besidesconcernsabouthowadsaffectindividuals,criticshaveraisedethicalissuesabouthowadvertisingaffectssociety.F
Besidesconcernsabouthowadsaffectindividuals,criticshaveraisedethicalissuesabouthowadvertisingaffectssociety.F
Besidesconcernsabouthowadsaffectindividuals,criticshaveraisedethicalissuesabouthowadvertisingaffectssociety.F
Althoughitisanylongerthebigbusinessthatitwasintheforties,radiocontinuestobeamediumofessentialcommunication
CableTVhasexperiencedtremendousgrowthasanadvertisingmediumbecauseithassomeimportantadvantages.Aprimaryoneis
CableTVhasexperiencedtremendousgrowthasanadvertisingmediumbecauseithassomeimportantadvantages.Aprimaryoneis
CableTVhasexperiencedtremendousgrowthasanadvertisingmediumbecauseithassomeimportantadvantages.Aprimaryoneis
随机试题
女性,30岁,患风心病二尖瓣狭窄合并关闭不全,心悸、气短、下肢浮肿,每日口服地高辛0.25mg、双氢克尿噻25mg,1个月后感恶心、呕吐,心电图示:窦性心律,心率68次/分,室性期前收缩二联律,治疗应
德沃金理论的中心是批判
患者,男,62岁。因患糖尿病9年而长期接受胰岛素治疗,尿糖基本控制在(+~++)。昨晚因多食后,今上午尿糖定性试验为(+++),自行增加了胰岛素计量,1小时后突然感到心悸、饥饿、出冷汗,随即昏迷。患者送来医院后,为明确诊断,你认为应立即进行的检查是
饮水消毒的主要目的是( )
生态影响型项目工程分析的基本内容包括()。
票据贴现属于银行的()业务。
(2009年考试真题)根据我国证券交易所的相关规定,买卖、申购、赎回ETF的基金份额时应遵守()。
下列各项中,不能作为登记银行存款日记账凭证的是()。
学习程度需达到(),学习效果才最佳。
Iwouldgreatly______yourkindnessifyoucoulddomethatfavor.
最新回复
(
0
)