首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
You are going to read an article about the effect of advertising on children. For questions 22- 35, choose from the sections of
You are going to read an article about the effect of advertising on children. For questions 22- 35, choose from the sections of
admin
2010-12-18
77
问题
You are going to read an article about the effect of advertising on children. For questions 22- 35, choose from the sections of the article (A-F). The sections may be chosen more than once. There is an example at the beginning (0).
Which section of the article mentions
the kind of shop in which TV advertising expects to see results? 0 B
the influence a parent has had over their child’s views? 【S1】______
the fact that children do not understand why their parents refuse their demands? 【S2】______
a parent who understands why children make demands? 【S3】______
a family who rarely argue while shopping? 【S4】______
someone who feels children ought to find out for themselves how to make 【S5】______
decisions about what to buy?
the fact that parents can be mistaken about what food is good for you? 【S6】______
an unexpected benefit for shops? 【S7】______
a parent who regrets buying what their children have asked for? 【S8】______
a parent who has different rules for themselves and their children? 【S9】______
a parent who feels annoyed even before the children ask for anything? 【S10】______
the fact that parents blame the advertisers for the difficult situation they 【S11】______
find themselves in?
the regularity of children’s demands? 【S12】______
the need for parents to discuss food with their children? 【S13】______
a TV advertising rule which has little effect? 【S14】______
Young Shoppers
A Supermarket shopping with children, one mother says, is absolute a murder: "They want everything they see. If it’s not the latest sugar-coated breakfast cereal, it’s a Disney video or a comic. Usually all three. I can’t afford all this stuff and, anyway, if I agree to their demands I feel I’ve been persuaded against my better judgment and I feel guilty about buying and feeding them rubbish. Yet I hate myself for saying no all the time, and I get cross and defensive in anticipation as we leave home. I do my best to avoid taking them shopping but then I worry that I’m not allowing them to have the experience they need in order to make their own choices. I can’t win."
B Research has found that children taken on a supermarket trip make a purchase request every two minutes. More than £150 million a year is now spent on advertising directly to children, most of it is on television. That figure is likely to increase and it is in the supermarket aisles that the investment is most likely to be successful. For children, the reasons behind their parents’ decisions about what they can and cannot afford are often unclear, and arguments about how bad sugar is for their teeth are unconvincing when compared with the attractive and emotionally persuasive advertising campaigns.
C According to Susan Dib of the National Food Alliance, "Most parents are concerned about what they give their children to eat and have ideas about what food is healthy—although those ideas are not always accurate. Obviously, such a dialogue between parents and children is a good thing, because if the only information children are getting about products is from TV advertising, they are getting a very one- sided view. Parents resent the fact that they are competing with the advertising industry and are forced into the position of repeatedly disappointing their children." The Independent Television Commission, which regulates TV advertising, prohibits advertisers from telling children to ask their parents to buy products. But, as Dib points out, "The whole purpose of advertising is to persuade the viewer to buy something. So even if they cannot say, ’Tell your mum to buy this product,’ the intended effect is precisely that."
D A major source of stress for some parents shopping with children is the mental energy required to decide which demands should be agreed to and which should be refused. One mother says she has patience when it comes to discussing food with her children, but she still feels unhappy about the way she manages their shopping demands: "My son does pay attention to advertisements but he is critical of them. We talk a lot about different products and spend time looking at labels. I’ve talked about it so much that I’ ve brainwashed him into thinking all adverts are rubbish. We have very little conflict in the supermarket now because the children don’t ask for things I won’t want to buy."
E Parents also admit they are inconsistent, even hypocritical, in their responses to their children’s purchasing requests. Mike, father of a son of seven and a daughter of three, says, "We refuse to buy him the sweets he wants on the grounds that it’s bad for him while we are busy loading the trolley with double cream and chocolate for ourselves. It’s enjoyable to buy nice things, and it’s quite reasonable that children should want to share that, I suppose. But I still find myself being irritated by their demands. It partly depends on how I feel. If I’m feeling generous and things are going well in my life, I’m more likely to say yes. It’s hard to be consistent."
F Supermarkets themselves could do a lot more to ease parent-child conflict by removing sweets from checkout areas or even by providing supervised play areas. Although parents might spend less without their children with them, the thought of shopping without your six-year-old’s demands would surely attract enough extra customers to more than make up the difference.
【S12】______
选项
答案
B
解析
第33题的问题为:“Which section of the article mentions the regularity of children’s demands?”(该文中哪一段提到孩子们提出要求的规律性?)B段中描写道:“Research has found that children taken on a supermarket trip make a purchase request every two minutes.”(研究发现被带到超市的孩子每隔两分钟就要提出买东西的要求。)因此,答案为B。
转载请注明原文地址:https://kaotiyun.com/show/mT2d777K
本试题收录于:
BETS三级笔试题库北京英语水平考试(BETS)分类
0
BETS三级笔试
北京英语水平考试(BETS)
相关试题推荐
YougotanannouncementofpriceincreasefromBruceGreen,themanagerofoneofyourcompany’ssuppliers.
YouaretheStaffTrainingManagerofABCCompany.TheManagingDirectoroftheCompanymadeaphonecalltoyouaskingforinfo
Readthefollowingarticleandanswerquestions19-25.Forquestions19-25,choosethecorrectanswerA,B,CorD.Mark
1.ItisbecauseofhisplaysthatShakespeareisnowconsideredthegreatestEnglishwriterinhistory.Theerainwhichheliv
Whenwespeakofabasichumanneed,wemeansomethingwhichisnecessarytolife,somethingthatwecannotpossiblydowithout.
TheplaceisalovelymeadowsurroundedbydeepwoodsonahilltopoverlookingabeautifullakeintheCatskillMountains120mi
Readthefollowingarticleandanswerquestions9-18onthenextpage.WhyAreWomenMoreVulnerabletoBrokenHearts?0
Lookatthetenstatementsforthispart.YouwillhearashortinterviewwithGeorgeJones,executivedirectorforBreadfo
Youwillhearfivepeoplegivingreasonswhychildrenlearntheirmothertonguesowell.Beforeyoulisten,readthelistof
Hersisterurgedhertoapplyforthejob.
随机试题
在澳门不服行政法院裁决者,可向________上诉。()
鼻导管法吸入氧浓度(%)的计算公式是_________。
感染已形成脓肿时,治疗原则为
用一种筛检乳腺癌的试验,对400例患有乳腺癌的妇女和400名正常妇女进行筛检,结果前者中80例阳性,后者中40例阳性。该试验的特异度为
路某(15岁)先后唆使张某(15岁)盗窃他人的财物折价1万余元,唆使李某(19岁)绑架他人勒索财物计2000余元;唆使王某(15岁)抢劫他人财物计1500元,路某的行为构成何罪?()
某技术方案投资现金流量的数据如下表所示,用该技术方案的静态投资的收益为()年。
下列属于消防安全管理人的消防安全管理职责的是()。
清朝雍正年间,市面流通的铸币,其金属构成是铜六铅四,即六成为铜,四成为铅。不少商人出于利计。纷纷熔币取铜,使得市面的铸币严重匮乏,不少地方出现以物易物的现象。但朝廷征收市民的赋税,必须以铸币缴纳不得代以实物或银子。市民只得以银子向官吏购兑铸币用以纳税,不少
中国特色社会主义进入新时代,人民群众的新期待内容更广泛。不仅关注“有没有”,更关注“好不好”;不仅包括既有的物质文化需求,更包括在此基础上衍生出来的获得感、幸福感、安全感及尊严、权利等新需求。这一变化表明()。
Pleasebeadvisedthateverynightshiftworkeriseligibleforfreeparking______onduty.
最新回复
(
0
)