首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
Advertisers can use (36)______ media, or means, to deliver their sales messages. The (37)______ media are newspapers, magazines,
Advertisers can use (36)______ media, or means, to deliver their sales messages. The (37)______ media are newspapers, magazines,
admin
2009-04-23
50
问题
Advertisers can use (36)______ media, or means, to deliver their sales messages. The (37)______ media are newspapers, magazines, television, radio, direct mail, outdoor (38)______, and point-of-sale or point-of-purchase advertising. Which single medium or (39)______ of media is used depends on the product, the market area in which the company (40)______, the income group to which the product appeals, and other (41)______.
Newspapers are the oldest (42)______ medium in the United States. The newspaper, with its fresh stream of news and features, (43)______ a high degree of reader interest every day. (44)____________ as much as for the editorial content. They use the retail ads as shopping guides. (45)____________. Newspapers are useful for both local and national advertising.
(46)____________. Mass-circulation magazines, such as Time, Newsweek, Playboy, and Reader’s Digest, reach millions of readers and are used mainly by national advertisers.
Advertisers can use numerous media, or means, to deliver their sales messages. The principal media are newspapers, magazines, television, radio, direct mail, outdoor signs, and point-of-sale or point-of-purchase advertising. Which single medium or combination of media is used depends on the product, the market area in which the company operates, the income group to which the product appeals, and other considerations.
Newspapers are the oldest advertising medium in the United States. The newspaper, with its fresh stream of news and features, stimulates a high degree of reader interest every day. Housewives often buy papers for the advertisements as much as for the editorial content. They use the retail ads as shopping guides. Classified ads provide an important service for readers who are seeking a job, an apartment or house, or a special service. Newspapers are useful for both local and national advertising.
Magazines are another important medium for advertisers. Many magazines are printed on high-quality paper, which makes it possible to run unusually attractive ads in colour. Mass-circulation magazines, such as Time, Newsweek, Playboy, and Reader’s Digest, reach millions of readers and are used mainly by national advertisers.
选项
答案
operates
解析
转载请注明原文地址:https://kaotiyun.com/show/nGpK777K
0
大学英语六级
相关试题推荐
Helenisn’therebecauseIforgot(telephone)______her.
Harveyfinished_____hisresearchpaper,butheneededtocheckitbeforesubmittingittotheprofessor.
A、Sellingsportscars.B、Workinginanewsagency.C、Doinglogistics.D、Writingcomputerprograms.B信息明示题。对话开头,男士说这次招聘会提供了许多工作岗位
Whenyouarewritingbusinessletters,youneedtonoticethefollowingtips:LimitThemtoOnePageBydefinition,busines
DearSir,Muchtomyregret,Iwritethislettertocomplainaboutyourcompany’sbaddeliveryservice.Thelaptop(Model
Welcometooursmallbusinessset-upguide,providingalltheinformationyouneedtostartyourbusinessonahealthy,solidba
DearSir,Muchtomyregret,Iwritethislettertocomplainaboutyourcompany’sbaddeliveryservice.Thelaptop(Model
Whywillthewomanbeoutoftheofficealldaytoday?Becausesheis______.
Whatarethereinoursocietynowadays?Thereare______.
随机试题
全国人大常委会是全国人大的常设机关,根据《宪法》规定,全国人大常委会行使多项职权,但下列哪一职权不由全国人大常委会行使?()
检验检测机构的人员负有保密义务,因此,检验检测机构应当建立并实施相应的保密()。
在当今国际体系中,民族国家不再是唯一的国际行为体,需要塑造新的认同,而非以旧瓶装新酒,倡导什么温和、理性和开放的“新民族主义”,而应该超越民族主义本身。在当今以主权国家而非民族国家为国际社会的基本单元时,应该以爱国主义代替民族主义,为国家自豪,为未来鼓舞。
下列各项财务指标中,反映企业盈利能力的指标是()。
在用最小变化法测量差别阈限的实验中,以10为标准刺激,若测得的差别阈限与常误均为2,则可推测该实验的平均上、下限分别为()。[首都师范大学2015]
设总体X的分布函数为(X1,X2,…,X10)为来自总体X的简单随机样本,其观察值为1.1,3,1,0,0,3,1,0,1.求参数θ的极大似然估计值.
下列函数原型声明中,错误的是()。
TheproportionofworkscutforthecinemainBritaindroppedfrom40percentwhenIjoinedtheBBFCin1975tolessthan4perc
Dixielandjazz______frommilitarymusic,blues,andtheFrenchinfluenceinNewOrleans.
A、It’suptoyou.B、Comeoffit.C、Thatisagoodidea.D、ItisOK.A本题考查对征求意见的选择疑问句的回答。对此类问题的回答,可以选择其一作答;也可以都不选择,然后表明自己的态度。A)“取
最新回复
(
0
)