首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
考研
[A] We call this unique approach adopted by unicorns lightning innovation—and large companies such as Microsoft, Apple, and Ci
[A] We call this unique approach adopted by unicorns lightning innovation—and large companies such as Microsoft, Apple, and Ci
admin
2023-02-22
22
问题
[A] We call this unique approach adopted by unicorns lightning innovation—and large companies such as Microsoft, Apple, and Cisco should be able to benefit greatly from applying it. After all, lightning innovation delivers fairly immediate returns, does not entail high levels of technical risks, is targeted at very clear and large markets, does not fall outside their current businesses or areas of strategic action, and typically outperforms existing products or services.
[B] At one level, the answer is quite obvious: Unicorns get big fast. As a result, they enjoy the very steep growth rates of the businesses they’re in. Think about Uber, created in 2009, which is now available in over 400 cities worldwide, fulfills over one million rides on a daily basis, has about 9 million users, and receives more than $1 billion in payments per year. Snapchat, an idea conceived in 2011, is now valued around $16 billion, with more than 100 million active users who send an average of over 400 million snaps per day.
[C] The term "unicorns," coined by Aileen Lee, founder of Cowboy Ventures, is commonly used to identify venture-backed private companies valued at $1 billion or more. As of February this year, the top 10 unicorns for market capitalization are: Uber, Xiaomi, Airbnb, Palantir, Meituan-Dianping, Snapchat, Didi Kuaidi, Flipkart, and SpaceX. A complete list of unicorns is published by The Wall Street Journal; it includes a total of 146 companies.
[D] But to realize this potential, established companies will need to fundamentally revisit their business models and cultures. Some of the big players do seem to recognize this—it may be one of Google’s motivations for creating its Alphabet structure, splitting itself into smaller and more agile units. In a digital world, learning to fail fast is the key to getting big fast, and we can expect the big, structured companies of today to take a leaf from Google’s book and start to turn themselves into portfolios of unicorns.
[E] Unicorns have become widely studied and very popular in business press. In particular, much has been written around the key questions of whether their worth is anywhere near their valuations and why they are reluctant to go public. However, by simply celebrating the success stories of unicorns or quibbling with their valuation numbers, we risk ignoring the important question: How did they get to be so valuable?
[F] But is there something about these specific companies that others can learn? To answer that deeper question, we carried out a systematic analysis of the 146 unicorns identified by The Wall Street Journal. Thanks to this analysis, we identified features that are common to pretty much all the unicorns, which we believe helps explain why they have been so successful.
[G] These features can be summarized as follows: They have a sharply focused and experienced leader-ship; their business model is built around a single digital platform or software that is very quick and cheap to develop and leverage; they do not need to invest in building a big workforce and lots of assets; they are backed by financiers motivated for a quick sale; and they are willing to kill or pump in more money on short notice. Culture, incentives, and needs are all geared toward speed; what unicorns really embody are businesses optimized to bring specific digital innovations to markets really, really fast. To be sure, there are also plenty of failures. But the hyper-fast cycle times of the digital world mean that these entrepreneurs and the VCs backing them get to fail faster than they did before, which helps them reach the promised land more quickly.
【D6】→E→【D7】→【D8】→【D9】→A→【D10】
【D10】
选项
答案
D
解析
本题是文章的末段,适合作总结、提出建议。D以谷歌重调组织架构为例,讲述其他公司可以如何向独角兽公司学习,并在末尾呼吁企业勇于向独角兽公司转变,符合文章末段的行文特征。此外,D首句的this potential指代A所讲的有着大量好处的“闪电创新”,两段语义衔接顺畅,故选D。
转载请注明原文地址:https://kaotiyun.com/show/niMD777K
0
考研英语一
相关试题推荐
[A]Youarenotalone[B]Don’tfearresponsibilityforyourlife[C]Paveyourownuniquepath[D]Mostofyourfea
AsValentine’sDayapproaches,manysinglepeoplebegintofeelalittlesorryforthemselves.Onaday【C1】________bycouples,
AsValentine’sDayapproaches,manysinglepeoplebegintofeelalittlesorryforthemselves.Onaday【C1】________bycouples,
AsValentine’sDayapproaches,manysinglepeoplebegintofeelalittlesorryforthemselves.Onaday【C1】________bycouples,
AsValentine’sDayapproaches,manysinglepeoplebegintofeelalittlesorryforthemselves.Onaday【C1】________bycouples,
AsValentine’sDayapproaches,manysinglepeoplebegintofeelalittlesorryforthemselves.Onaday【C1】________bycouples,
AsValentine’sDayapproaches,manysinglepeoplebegintofeelalittlesorryforthemselves.Onaday【C1】________bycouples,
随机试题
带传动有何优缺点?
影响动物出生率的因素是动物每次产子数量、每年生殖次数和种群性成熟个体的比例。 ()
男,46岁。左膝部疼痛4个月,出现髋部疼痛10天。无外伤史,每天饮白酒约6两。体格检查:双膝前后抽屉及内外翻试验(-),左“4”字试验(+)。左下肢较右侧短2.5cm,双膝X线检查未见明显异常。该患者最可能的诊断是
亚急性感染性心内膜炎最常见的临床表现是
利用引水道来集中河段落差形成发电水头,常建于流量小、河道纵坡降大的河流中、上游的水电站是()水电站。
在丽水市有全国唯一的畲族自治地区——景宁畲族自治县。()
某次抽奖活动在三个箱子中均放有红、黄、绿、蓝、紫、橙、白、黑8种颜色的球各一个,奖励规则如下:从三个箱子中分别摸出一个球,摸出的3个球均为红球的得一等奖,摸出的3个球中至少有一个绿球的得二等奖,摸出的3个球均为彩色球(黑、白除外)的得三等奖。问不中奖的概率
Danbyleftwordswithmysecretary______hewouldcallagainintheafternoon.
我们一得出结论就通知你。
Negativetransferinsecondlanguageacquisitionisknownas
最新回复
(
0
)