首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
The business of advertising is to invent methods of addressing massive audiences in a language designed to be easily accessible
The business of advertising is to invent methods of addressing massive audiences in a language designed to be easily accessible
admin
2012-01-27
80
问题
The business of advertising is to invent methods of addressing massive audiences in a language designed to be easily accessible and immediately persuasive. No advertising agency wants to【51】out an ad that is not clear and convincing to millions of people. But the agency,【52】they would agree that ads should be written to sell products, disagree when it【53】down to the most effective methods of doing so.【54】the years, advertising firms have developed among themselves a variety of distinctive styles【55】on their understanding of the different kinds of audiences they want to reach. No two agencies would handle the【56】product identically. To people【57】whom advertising is an exacting discipline and a highly competitive profession, an ad is【58】more than a sophisticated sales pitch, an attractive verbal【59】device to serve manufactures. In fact, for those who examine ads critically or professionally, products may very well be【60】more than merely points of departure. Ads often【61】their products, and in the【62】of early advertisements for products that are no longer available, we cannot help【63】consider the advertisement independently of oar responses to those products. The point of examining ads apart【64】their announced subjects is not that we ignore the product completely, but【65】we try to see the product only【66】it is talked about and portrayed in the full【67】of the ad. Certainly, it is not necessary to【68】tried a particular product to be【69】to appreciate the technique section and design used in【70】advertisement.
选项
A、contest
B、context
C、look
D、product
答案
B
解析
广告完整的背景用the full context。其余三项既不符合语法,语义也不通。
转载请注明原文地址:https://kaotiyun.com/show/pZ6O777K
0
考博英语
相关试题推荐
Thetroubleisthatvariousworldlypressureswillmakeyoumore,notless,inclinedtoplayit______.
Manydifferentmeaningshavebeengiventothewordpoetry.ItwouldwearymyreadersifIweretodiscusswhichofthesedefini
Itwastheir______decisiontoleavetheircountry,andasaresult,theylosttheircitizenship.
ManypeopleinvestinthestockmarkethopingtofindthenextMicrosoftandDell.However,Iknow【21】personalexperiencehowdi
Suchquestionsshouldbeapproachedhonestlyandinfullawarenessthat______loanagreementswillcostmoneyduetocancellati
(46)HomescouldstartbeenconnectedtotheInternetthroughelectricaloutlets.(47)Inthisway,consumersandbusinessmayf
(46)HomescouldstartbeenconnectedtotheInternetthroughelectricaloutlets.(47)Inthisway,consumersandbusinessmayf
Threepassions,simplebutoverwhelminglystrong,havegovernedmylife;thelongingforlove,thesearchforknowledge,andunb
Eventhebestmedicaltreatmentcannotcureallthediseasesthat______menandwomen.
Hisconstantattemptsto______hiscolleagues’achievementeventuallycausedhisdismissal.
随机试题
按工作原理的不同,螺纹的防松装置分为利用附加摩擦力、用机械方法和其他方法防松三大类。( )
治疗钩蚴皮炎的药物是
A.羚羊角B.葶苈子C.鳖甲D.豆蔻E.葛根需包煎的饮片是()。
某公司原来的资本结构如下表所示:目前普通股的每股市价为12元,预期第1年的股利为1.5元,以后每年以3%的增长率固定增长。假设证券的发行都不考虑筹资费用,企业适用的所得税税率为25%。公司目前拟增资2000万元,以投资于新项
某企业采用先进先出法计算发出甲材料的成本,2007年2月1日,结存甲材料200公斤,每公斤实际成本100元;2月10日购人甲材料300公斤,每公斤实际成本110元;2月15日发出甲材料400公斤。2月末,库存甲材料的实际成本为()元。
“学校下学年生源锐减,教师严重超编,不愿意上早晚自修和补课的同志可以去其他学校另谋高就。”这种说法违反了()。
下列人名与出处不对应的一项是()。
教育目的的层次包括()。
布鲁纳认为,对一门学科的学习包含三个差不多同时发生的过程,以下不属于这三个过程的是()
有一种竹子,起初5年的时候没什么变化。到第六年的时候以每天60厘米的速度疯长,一直长到30米!起初的5年它是在积蓄能量,根系一直往下长!对于这个你有什么想法?
最新回复
(
0
)