首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
Due to historical reasons, people in the Czech Republic lacked________.
Due to historical reasons, people in the Czech Republic lacked________.
admin
2021-03-28
96
问题
Due to historical reasons, people in the Czech Republic lacked________.
When people say that I invented the Donor’s Message Service or DMS that raises money for charity, it’s easy to get the wrong idea. The texting technology was already there, it was just my idea to use it in the new way. Premium rate short messages service or text messaging is used for buying a ring tones or voting via text. My idea was to use the same tool to get Czechs to give money to charity. Because of some historical reasons, we didn’t have much of a charitable tradition here. But last year, through sending DMSs, Czechs donated about 920,000 pounds to dozens of different nonprofit groups. As far as I know, the Czech Republic is the only country in Europe where you can send a text message as a way of giving to charity. 7 years ago, when I was working at a non-profit organization concerned with corporate social responsibility, I attended a conference in Budapest on Africa. I wanted to visit a particular seminar, but it was full when I arrived, so I went into another room, not knowing the topic. It was a seminar on individual giving, and I almost left. At that time, there was almost no donating by individuals in my country. We in the non-profit sector have been focused on raising money from institutional foundations. But we had almost no experience with individual giving, and most of us thought it could never work here. As it turned out, in just one hour this seminar completely changed my thinking. The seminar leader, an American, asked us: "In the last two months, how many of you supported a charity?" Almost no one raised their hand. Then he asked why nobody had made a donation, no one had an answer. He turned a sheet on a flip chart. It showed that 85% of people said they didn’t support a charity because they were never asked. This got me thinking of ways to make it really simple for Czechs to make donations. I wondered if we could collect donations via text messages, which is quick and easy and a new technology that young people will use. So I started to discuss this with the main wireless providers in the Czech Republic. They agreed to set up a single number to which people could send an SMS and make donations to a variety of charities, big and small. The mobile operators recognized it’s a win-win situation and agreed to take money only for operating costs. We set a very modest amount, 72 pence, which anyone can give. The program really took off in 2004, when a terrible storm hit the High Tatra mountains in Slovakia, which is a favorite holiday destination for Czechs. Trees were toppled everywhere, and Czechs really wanted to help. Some TV programs started putting out the name of a group that was doing recovery work, and explained how people could donate to them via DMS. Suddenly, people discovered the DMS, and in the end, the Czechs collected far more money than the Slovaks. When the program started, I guessed it would work if one million DMSs could be sent every year—that would mean one for every ten people in the Czech Republic. Last year, Czech sent 1. 5 million DMSs, so it’s a big success. Now we’re talking with groups in other European countries about setting up similar programs. My formal education had been in teacher training, and in the 1990s, I got involved with groups that were working to modernize Czech schools and teaching methods. For a time, I worked at the Czech Education Ministry, where I was in charge of European Structural Funds. Over the past ten years, I’ve been overseeing people and budgets, and I realized they needed to get proper training in management, so last year I enrolled in an executive MBA program. One of the most satisfying moments for me was when a friend who had a pub told me about a group of men who had come in. They were sitting at their table and drinking beer and talking about their wives and football. All of a sudden, someone said: "Let’s go. We’ll have a cigarette and send some DMSs. " Five or six guys stood up and went outside and smoked their cigarettes, and then, just like in a hokey match, they did a countdown and hit "send" on their mobile phones all at once. They were sending the DMSs to help the victims of the Asian tsunami. I was really moved when I heard that story.
选项
答案
win-win situation
解析
转载请注明原文地址:https://kaotiyun.com/show/q4Wd777K
本试题收录于:
公共英语五级笔试题库公共英语(PETS)分类
0
公共英语五级笔试
公共英语(PETS)
相关试题推荐
LincolnUniversity,beginningasaschoolofagriculture,istheoldestinstitutioninthecommonwealth.
LincolnUniversity,beginningasaschoolofagriculture,istheoldestinstitutioninthecommonwealth.
Answerquestionsbyreferringtotheopinionsoffourdifferentpeoplewhoareaskedonlinetotalktoreviewspeedlimitsacro
AndrenaGravidaisthenameofawildbeedecliningintheUnitedKingdomandtheNetherlands.A(31)ofmonthsagotherecentd
______hotweathermaycauseserioushealthproblemsassociatedwithairpollution?______wildfiresincreasedinNorthAmericaa
______hotweathermaycauseserioushealthproblemsassociatedwithairpollution?______humanactivitiescontributetoglobal
InBritain,theHouseofCommonsisarepresentativeassemblyelectedbyvotersorelectorsthroughageneralelectionandby-el
InBritain,theHouseofCommonsisarepresentativeassemblyelectedbyvotersorelectorsthroughageneralelectionandby-el
______indicatesthatEcoiswellacclaimedacrosstheworld?______suggeststhatthebookisnotamongtheprofoundonesbyoth
Intheatmosphere,carbondioxideactsratherlikeaone-waymirror—theglassintheroofofagreenhousewhichallowsthesun’s
随机试题
诊断动脉导管未闭进行心血管造影常见选择部位是
可增加心肌对儿茶酚胺敏感性,诱发心律失常的全麻药:
女,20岁,颊黏膜及舌部有多个溃疡,直径约为0.5em,疼痛明显。镜下可见溃疡表面有纤维性渗出物形成的假膜。溃疡部位为密集的中性粒细胞及淋巴细胞浸润。固有层中胶原纤维水肿,结缔组织纤维弯曲紊乱。病理诊断为
治疗小儿泄泻脾肾阳虚证,应首选
根据我国证券法关于上市公司应及时向社会披露信息的规定,下列表述正确的是()。
19世纪末20世纪初决定中国历史发展方向的基本因素是()。
南宫地热矿泉水的大型戏水乐园,被誉为“东方夏威夷”。()
节约是企业兴盛的重要保证,主要表现在()。
刘教授到一个国有大型企业去咨询,该企业张总在办公室热情接待了刘教授,并向刘教授介绍企业的总体情况。张总讲了不到15分钟,办公室的门就开了一条缝,有人在外面叫张总出去一下。于是张总就说:“对不起,我先出去一下。”10分钟后张总回来继续介绍情况,不到15分钟,
Itisbelievedthattheauthoritiesarethinkingof______newtaxestoraiseextrarevenue.
最新回复
(
0
)