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Business strategy: how to maintain the confidence of company shareholders

admin2010-02-11  109
问题 Business strategy: how to maintain the confidence of company shareholders
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答案Suggested answers: a．Everyone knows the importance of maintaining the confidence of company shareholders. As for how to maintain the confidence of company shareholders, it is not an easy job to deal with. In my opinion, it largely depends on company performance. In other words, it is largely based on the amount paid out to shareholders for each dollar invested. The shareholders are always watching the price/earning ratio (current share price divided by earnings per share). Tile higher P/E ratio will boost shareholders’ confidence. There is always availability of shares. The company must take the opportunity to increase availability of shares. Confidence of company shareholders is crucial to business strategy. b．One of the important parts of business strategy is to maintain the confidence of company shareholders. The company should make safe investments so as to make the company profitable. If the company consistently loses money, the shareholders will lose their confidence in the company. They must not just manage to break even. Company needs to create well-known brands. When they want to be listed on the stock exchange, they should make themselves very fashionable at the moment. Investors are attracted to the profitable companies because they are expected to make huge profits. The company has to perform well to drive up the price of its shares. The management should not just give promise of a quick profit.
解析 shareholders股东。p/e ratio (price/earning ratio)市盈率。 to boost confidence/morale提高信心/提高士气。stock exchange证券交易所。to break even打成平手，得失相当，盈亏平衡，不赔不赚。
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