Television pitchmen for products like Pajama Jeans and lighted slippers once tried to get viewers to place their orders by phone

admin2022-01-04  42

问题     Television pitchmen for products like Pajama Jeans and lighted slippers once tried to get viewers to place their orders by phone. And then they【C1】________to getting products into retail outlets with labels that screamed "As Seen on TV."【C2】________, they are trying to make impulse buying even easier by【C3】________with new technologies.
    Mr. Harrington, one of the "sharks" on ABC’s "Shark Tank," where entrepreneurs pitch their ideas to direct response executives, bought AsSeenOnTV.com and its【C4】________telephone number in June. The company, which says it has more than two million customers and 700,000 e-mail subscribers, is【C5】________technologies that use cellphones and【C6】________controls to enable purchases directly from a television set.
    Daily Web videos【C7】________product demonstrations are also being produced, and Facebook pages where users can buy products directly are expected to start【C8】________before the end of the year. "We anticipate most of our sellers being excited about this as a whole new way to generate products and【C9】________, " Mr. Harrington said. AsSeenonTV.com lists 650 products from【C10】________sellers.
    In the online videos, spokesmen like the former professional wrestler Hulk Hogan and some famous entertainers will【C11】________product demonstrations. "It’s much like what makes a home shopping network work—it’s a visual, it’s storytelling, it’s presenting and bringing the products to life," Mr. Harrington said.
    Another development will let viewers use ordinary distant controls to buy products【C12】________a television screen by clicking a【C13】________that opens a purchase window. Advertisers will also be able to【C14】________which commercials led to purchases. The goal, the chief executive of Delivery Agent Mr. Fitzsimmons said, is to have a "widespread【C15】________mechanism for television."
    Direct response marketers say they are【C16】________watching the new technologies. Realizing that television only is not【C17】________, they refer to web at the same time.【C18】________online, marketers can sell products more cheaply since they eliminate the【C19】________for someone to take a phone order. "Television marketing【C20】________consumers to go to the Web and make purchases online or make purchases to their phone," Mr. Harrington said.
【C3】

选项 A、attempting
B、testing
C、experimenting
D、endeavoring

答案C

解析 本句承前继续描述电视购物广告的营销策略从过去到现在的转变。由空格后的new可知该策略为之前没有出现过的,故选C项experimenting“试验;尝试”,为不及物动词,代入句中意为“为了让人们更容易有购物的冲动而尝试新的方法”。A项attempting“尝试,企图”为及物动词,后直接接宾语。B项testing“实验,检验”,为及物动词;同时test不与介词。with构成固定短语。D项endeavoring“努力,尽力”后常接不定式结构。不与介词with搭配。
转载请注明原文地址:https://kaotiyun.com/show/sKY4777K
0

最新回复(0)