首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
考研
Until the late 1940s when television began finding its way into American homes, companies relied mainly on print and radio to pr
Until the late 1940s when television began finding its way into American homes, companies relied mainly on print and radio to pr
admin
2012-06-02
63
问题
Until the late 1940s when television began finding its way into American homes, companies relied mainly on print and radio to promote their products and services. The advent of television【C1】______a revolution in product and service. Between 1949 and 1951, advertising on television grew 960 percent. Today the Internet is once again【C2】______promotion. By going online, companies can communicate instantly and directly with prospective customers. 【C3】______on the World Wide Web includes advertising, sponsorships, and sales promotions【C4】______sweepstakes, contests, coupons, and rebates. In 1996 World Wide Web advertising revenues【C5】______$ 300 million.
Effective online marketers don’t【C6】______transfer hard-copy ads to cyberspace. 【C7】______sites blend promotional and non-promotional information indirectly delivering the advertising messages. To【C8】______visits to their sites and to create and【C9】______customer loyalty, companies change information frequently and provide many opportunities for【C10】______.
A prototype for excellent【C11】______promotion is the Ragu Web site. Here visitors can find thirty-six pasta recipes, take Italian lessons, and view an Italian film festival, 【C12】______they will find no traditional ads. 【C13】______subtle is the mix of product and promotion that visitors hardly know an advertising message has been【C14】______. Sega of America, maker of computer games and hardware, uses its Web site for a【C15】______of different promotions, such as【C16】______new game characters to the public and supplying Web surfers the opportunity to【C17】______games. Sega’s home page averages 250,000 visits a day. To heighten interest in the site, Sega bought an advertising banner on Netscape【C18】______increasing site visits by 15 percent. Online【C19】______in Quaker oats’ Gatorade promotion received a free T-shirt in exchange for answering a few questions. Quaker Oats reports that the online promotion created product【C20】______and helped the company know its customers better.
【C10】
选项
A、interaction
B、assimilation
C、differentiation
D、collaboration
答案
A
解析
语义衔接题。四个词语都为名词,但是在词义上差别还是比较大的。interaction意为“互动,交流”;assimilation意为“吸收,同化”;differentiation意为“区别,鉴别”;collaboration意为“合作”。此处选择interaction,表示提供许多互动机会,最能与上下文文意衔接。
转载请注明原文地址:https://kaotiyun.com/show/sMp4777K
0
考研英语一
相关试题推荐
YouaresupposedtoinviteDr.Kingtomakeaspeechaboutthefuturedevelopmentofcomputerscienceattheannualconferenceo
WhichofthefollowingstatementsisNOTtrueaccordingthepassage?Intheseventies,peoplewouldlieinabathto______.
InwhichofthefollowingyearsdidthepoorpeopleconstitutethelargestproportionoftheAmericanpopulation?Itcanbeinf
Persontopersonsalefailedtomeettheneed______.Bysayingthat"thedecisionistheprospect’s",theauthormeans______.
Roughly30mpeopleareinfectedwithHIV,thevirusthatcausesAIDS.Thevastmajorityliveinthepoorerpartsoftheplanet.
1.Describethepicture.2.Pointouttheimplicationsofthepicture.3.Suggestyourcounter-measures.Youshould
Thefirstparagraphusesseveralexamplestoconveytheideasthat______.Fromthesecondparagraph,weknowthat______.
Theword"schism"(Paragraph1)inthecontextprobablymeans______.Theauthor’sattitudetowardtheissueof"sciencevs.ant
Inhis1979book,TheSinkingArk,biologistNormanMyersestimatedthat(1)_____ofmorethan100human-causedextinctionsoccu
America’sFederalReservecutinterestratesbyanotherquarter-point,to3.75%.WallStreet,whichhadbeen(1)_____forasixt
随机试题
与机遇失之交臂在当今世界彩色胶片市场上,有美国柯达和日本富士两家公司在争雄。富士公司自1984年取得“第23届奥运会专用胶卷”特权后,目前以更加咄咄逼人的态势,决心与柯达争夺世界上的每一个顾客,柯达的霸主地位受到严重的挑战。而在上世纪70年代,柯
抢救患者中护士进行的工作下列哪项不正确?()
通谋投标指投标者之间串通、故意抬高或压低标价以及投标者为排挤竞争者对手而与招标人相互勾结的行为,包括()。
关于小窑采空区,下列说法错误的是()。
建设工程采用工程总承包模式的优点有()。
某公司的资本结构保持30%的负债资本和70%的主权资本,明年计划增加资金500万元,本年实现净利润400万元,采用剩余股利分配政策,那么,应向投资者分配股利的数额为( )万元。
西湖龙井历来以色绿、香郁、味醇、形美“四绝”著称于世,以()水冲泡,号称杭州“双绝”。
页:册
根据以下资料,回答下列问题。某年度某机构关于中国宠物主人消费行为及倾向调查回收的10680份有效问卷显示:女性养宠者占58.1%,宠物主人为“80—90后”占79.5%。将宠物定义为“孩子”“亲人”“朋友”和“宠物”的分别为54.5%、33.4%
FDDI的基本编码方法是(30),在此基础上采用(31)编码以获得足够多的同步信息,这样可使编码效率提高到(32)。为了消除环网中的时钟偏移,FDDI使用了(33)方案,并规定进入站点缓冲器的数据时钟由输入信号的时钟确定,缓冲器的输出时钟信号由(34)确定
最新回复
(
0
)