首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
考研
Public image refers to how a company is viewed by its customers, suppliers, and stockholders, by the financial community, by the
Public image refers to how a company is viewed by its customers, suppliers, and stockholders, by the financial community, by the
admin
2019-06-10
68
问题
Public image refers to how a company is viewed by its customers, suppliers, and stockholders, by the financial community, by the communities【C1】______it operates, and by federal and local governments. Public image is controllable 【C2】______ considerable extent, just as the product, price, place, and promotional efforts are.
A firm’ s public image plays a vital role in the 【C3】______ of the firm and its products to employees, customers, and to such outsiders【C4】______stockholders, suppliers, creditors, government officials, as well as【C5】______special groups. With some things it is impossible to【C6】______all the diverse publics: for example, a new highly automated plant may meet the approval of creditors and stockholders, 【C7】______it will undoubtedly find【C8】______from employees who see their jobs 【C9】______. On the other hand, high quality products and service standards should bring almost complete approval,【C10】______low quality products and【C11】______claims would be widely looked down upon.
A firm’s public image, if it is good, should be treasured and protected. It is a valuable【C12】______that usually is built up over a long and satisfying relationship of a firm with publics. If a firm has learned a quality image, this is not easily【C13】______or imitated by competitors. Such an image may enable a firm to【C14】______higher prices, to win the best distributors and dealers, to attract the best employees, to expect the most【C15】______creditor relationships and lowest borrowing costs. It should also allow the firm’s stock to command higher price-earnings【C16】______than other firms in the same industry with such a good reputation and public image.
A number of factors affect the public image of a corporation.【C17】______include physical【C18】______, contacts of outsiders【C19】______company employees, product quality and dependability, prices【C20】______to competitors, customer service, the kind of advertising and the media and programs used, and the use of public relations and publicity.
【C8】
选项
A、support
B、identification
C、compliment
D、resistance
答案
D
解析
考查名词辨析。本句中,两个分句是转折关系,而且作为利益对立双方creditors and stockholders和employees,他们对待工厂自动化的态度也是对立的。前者有单词approval(赞成)表明态度,后者的态度就应是resistance“抵抗,反对”,因此答案为D。support“支撑,支持,维持,赡养”;identification“辨认,鉴定,证明,视为同一”;compliment“称赞,恭维,致意,问候”,均不符合题意。
转载请注明原文地址:https://kaotiyun.com/show/sinZ777K
0
考研英语一
相关试题推荐
Amtrak—thelargestrailwaycompanyintheU.S.—wasexperiencingadeclininginridership.【C1】______majorconcernstoAmtrakand
Amtrak—thelargestrailwaycompanyintheU.S.—wasexperiencingadeclininginridership.【C1】______majorconcernstoAmtrakand
Amtrak—thelargestrailwaycompanyintheU.S.—wasexperiencingadeclininginridership.【C1】______majorconcernstoAmtrakand
Amtrak—thelargestrailwaycompanyintheU.S.—wasexperiencingadeclininginridership.【C1】______majorconcernstoAmtrakand
Amtrak—thelargestrailwaycompanyintheU.S.—wasexperiencingadeclininginridership.【C1】______majorconcernstoAmtrakand
Amtrak—thelargestrailwaycompanyintheU.S.—wasexperiencingadeclininginridership.【C1】______majorconcernstoAmtrakand
Amtrak—thelargestrailwaycompanyintheU.S.—wasexperiencingadeclininginridership.【C1】______majorconcernstoAmtrakand
AgingposesaseriouschallengetoOECD(OrganizationofEconomicCo-operationandDevelopment)countries,inparticular,howto
AgingposesaseriouschallengetoOECD(OrganizationofEconomicCo-operationandDevelopment)countries,inparticular,howto
随机试题
为纤维状集合体,体重,质软,纵断面具有绢丝样光泽的是()。
房屋租赁审查的主要内容应包括()。
特惠税
下面哪些是信托合同应具有的内容()。①信托目的;②委托人、受托人的姓名或者名称、住所;③受益人或者受益人范围;④信托财产的范围、种类及状况;⑤受益人取得信托利益的形式、方法。
甲公司2017年至2020年对乙公司股票投资的有关资料如下: (1)2017年1月1日,甲公司向乙公司某大股东发行每股面值为1元、公允价值为3.5元的普通股1000万股,同时承担该股东对第三方的债务1000万元(未来现金流量的现
下列各项中,能够引起法律关系发生、变更和消灭的法律事实有()。
小荧十分渴望成为徽雕艺术家,为此他去请教徽雕大师孔先生:“您如果教我学习徽雕.我将要多久才能成为一名徽雕艺术家?”孔先生回答道:“大约十年。”小荧不满足于此,再问:“如果我不分昼夜每天苦练,能否缩短时间?”孔先生道:“那需用二十年。”以下哪项较可能是孔先生
以下关于吉尔福特发散思维测验说法正确的是()
()不属于典型的信息系统项目的特点。
下面各选项中,均是C语言合法标识符的选项组是
最新回复
(
0
)