首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
Taste is such a subjective matter that we don’t usually conduct preference tests for food. The most you can say about anyone’s p
Taste is such a subjective matter that we don’t usually conduct preference tests for food. The most you can say about anyone’s p
admin
2016-10-07
86
问题
Taste is such a subjective matter that we don’t usually conduct preference tests for food. The most you can say about anyone’s preference, is that it’s one person’s opinion. But because the two big cola (可乐) companies—Coca-Cola and Pepsi Cola are marketed so aggressively, we’ve wondered how big a role taste preference actually plays in brand loyalty. We set up a taste test that challenged people who identified themselves as either Coca-Cola or Pepsi fans: Find your brand in a blind tasting.
We invited staff volunteers who had a strong liking for either Coca-Cola Classic (传统型) or Pepsi, Diet (低糖的) Coke, or Diet Pepsi. These were people who thought they’d have no trouble telling their brand from the other brand.
We eventually located 19 regular cola drinkers and 27 diet cola drinkers. Then we fed them four unidentified samples of cola one at a time, regular colas for the one group, diet versions for the other. We asked them to tell us whether each sample was Coke or Pepsi; then we analyzed the records statistically to compare the participants’ choices with what mere guess-work could have accomplished.
Getting all four samples right was a tough test, but not too tough, we thought, for people who believed they could recognize their brand. In the end, only 7 out of 19 regular cola drinkers correctly identified their brand of choice in all four trials. The diet-cola drinkers did a little worse—only 7 of 27 identified all four samples correctly.
While both groups did better than chance would predict, nearly half the participants in each group made the wrong choice two or more times. Two people go all four samples wrong. Overall, half the participants did about as well on the last round of tasting as on the first, so fatigue, or taste burnout, was not a factor. Our preference test results suggest that only a few Pepsi participants and Coke fans may really be able to tell their favorite brand by taste and price.
The statistics recorded in the preference tests show _____.
选项
A、Coca-Cola and Pepsi are people’s two most favorite drinks
B、there is not much difference in taste between Coca-Cola and Pepsi
C、few people had trouble telling Coca-Cola from Pepsi
D、people’s tastes differ from one another
答案
B
解析
第4段第2、3句表明可口可乐和百事可乐在味道方面并无多大差异,B与之相符。A、D不是实验数据所表明的事情,故排除;C与原文的意思不相符,也排除。
转载请注明原文地址:https://kaotiyun.com/show/slY7777K
0
大学英语四级
相关试题推荐
Aswehaveseen,thefocusofmedicalcareinoursocietyhasbeenshiftingfromcuringdiseasetopreventingdisease—especially
ElNinoisthenamegiventothemysteriousandoftenunpredictablechangeintheclimateoftheworld.Thisstrange【C1】______h
ThefloodofwomenintothejobmarketboostedeconomicgrowthandchangedUSsocietyinmanyways.Manyin-homejobsthatused
Livinginatimewhenanever-increasingnumberofnewsproviderspushaconstantstreamofheadlinesatuseveryday,peopleca
A、Theygavetheirchildrenpost-gamemeals.B、Theyprovideenoughnutritionfortheirchildren.C、Theyusuallyvisittheirchild
Politicsisanemotionalbusiness.Still,manypeoplefoundthemselvesunusuallymovedbythehistoricpresidentialinauguration
A、Helearnsbodylanguageforwork.B、Heknowslittleaboutbodylanguage.C、Heusuallygoesonbusinesstravel.D、Hetravelsab
TheRedistributionofHopeA)"HOPE"isoneofthemostoverusedwordsinpubliclife,uptherewith"change".Yetitmatterseno
Womenemployeesworkharderandlongerthanmendo,accordingtoanewstudybyindependentresearchconsultancythePonemonIns
随机试题
女,50岁,近口角处颊粘膜白色斑块近1年,不能擦去。组织学见上皮增生,内有中性粒细胞浸润和散在微脓肿,角化层有垂直于上皮的PAS阳性菌丝,结缔组织内慢性炎细胞浸润。最可能的病理诊断是
先吃糖,后喝苦药,就会觉得药更苦。这是
有关产后出血的描述正确的是
一子宫肌瘤患者,行子宫全切术后,护士为其进行术后指导,告知患者术后阴道残端肠线吸收,可致引导少量出血,大约在术后
危重疑难病人的麻醉处理不属于临床麻醉学的范畴。()
()中必备的条款包括贷款种类、贷款利率、还款方式、还款期限等。[2014年6月真题]
下列选项中。不属于对种群数量特征描述的是()。
某汽车维修公司有部门、员工和顾客等实体,各实体对应的关系模式如下:部门(部门代码,部门名称,电话)员工(员工代码,姓名,部门代码)顾客(顾客号,姓名,年龄,性别)维修(顾客号,故障情况,维修日期,员工代码)假设每个部门允许有多部电话,则电话属性为
数列中,第一项为3,后一项都比前一项的值增5。下列给定程序中,函数fun()的功能是:计算前n(4≤n≤50)项的累计和。在累加过程中把那些被4除后余2的当前累加值放入数组中,符合此条件的累加值的个数作为函数值返回主函数里。如,当n的值为20时,该数列为3
Jazzbeganintheearly20thcenturyasakindofmusicofblackAmericans.Itwas【B1】forsinging,fordancing,andforentert
最新回复
(
0
)