首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
A、They have overwhelming advantages. B、They are sold in very low prices. C、They are the symbol of people’s status. D、They meet c
A、They have overwhelming advantages. B、They are sold in very low prices. C、They are the symbol of people’s status. D、They meet c
admin
2012-08-05
70
问题
Suppose someone invented a gift card so versatile (多功能的) that it could be used almost anywhere to buy almost anything. This gift card would be good forever and would be accepted in many foreign countries. (33)You could bend it in half—or even leave it in the pocket of your trunks (男士游泳裤) when you went for a swim and it would still work fine. Wait a minute. Somebody already invented that go-anywhere gift card. It’s called cash. Cash has huge advantages over gift cards. (34)There’s been a big trouble about gift-card fees, so Congress eventually stepped in to limit them. And a sizable chunk of gift-card value—estimates range between 5% and 10%—never gets fully used. These aren’t issues that come with cash. So why have gift cards grown in popularity when we already have something better sitting in our wallets? (35) The answer is a combination of consumer psychology and opportunistic retailers and card issuers. Consumers see giving cash as silly, and retailers have taken advantage of that to push gift cards. Most store cards don’t have fees anymore. They have a different problem. You’re committed to use the card at a designated store. And a new National Retail Federation survey finds that shoppers expect to spend a bit less on holiday gift cards this year.
33. What will happen if the multi-function "gift card" falls into water?
34. What’s the reason for Congress interfering in gift-card issue?
35. Why are the gift cards so popular among consumers?
选项
A、They have overwhelming advantages.
B、They are sold in very low prices.
C、They are the symbol of people’s status.
D、They meet customers’ psychological needs.
答案
D
解析
目的原因题。短文中提到购物卡流行是因为混合了消费者心理学以及零售商和发卡机构的机会主义思想。消费者认为现金是拿不出手的馈赠之物,零售商才借此机会推销购物卡。由此可知,购物卡在消费者中流行是因为其满足了消费者的心理需要。
转载请注明原文地址:https://kaotiyun.com/show/t2b7777K
0
大学英语六级
相关试题推荐
Youaskaboutmyname,OlafurEgilsson:Olafurismygivenname,Egilssonmysurname.PeoplefamiliarwithIcelandicculturecan
A、Itstandsforthefashionasmanypeoplehaveacreditcard.B、Itallowsyoutoborrowboundlessmoneyfromthebank.C、Itcan
A、Youcanlearnanewculture.B、Youcanstudyaccordingtoyourschedule.C、Youcangethumaninteractionofmeetingpeople.D、
Itwouldbeinterestingtodiscoverhowmanyyoungpeoplegotouniversitywithoutanyclearideaofwhattheyaregoingtodoa
Itwouldbeinterestingtodiscoverhowmanyyoungpeoplegotouniversitywithoutanyclearideaofwhattheyaregoingtodoa
Itwouldbeinterestingtodiscoverhowmanyyoungpeoplegotouniversitywithoutanyclearideaofwhattheyaregoingtodoa
随机试题
简述我国公务员级别的确定原则。
软组织挫伤早期正确的处理是
影响药物增溶的因素有
某公司经营不善,现进行破产清算。关于本案的诉讼费用,下列哪一说法是错误的?(2012年卷三30题)
生物通气治理包气带土层有机物的工艺有()。
甲建设单位与乙设计院签订了设计合同,合同约定,设计费为200万元,定金为设计费的l5%,甲已支付定金。如果乙在规定期限内不履行合同,应该返还给甲()万元。
会员制期货交易所的权力机构是()。
关于调整经济的法,下列表述正确的有()。
耶克斯和多德森在研究动机强度和学习效率之间的关系时发现()。
说明快速力量与爆发力训练负荷量度的确定有何不同。
最新回复
(
0
)