首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
A、Its reform in design. B、Its target at young people. C、Its imaginative design and inexpensive. D、Its practical design and affor
A、Its reform in design. B、Its target at young people. C、Its imaginative design and inexpensive. D、Its practical design and affor
admin
2016-03-31
51
问题
Trolleys rallying down aisles, endless checkout queues, and flat-topped boxes crammed to the ceiling, this is IKEA, a Swedish do-it-yourself chain. IKEA revolutionized the look of young people’s interiors with inexpensive furniture. The general philosophy of IKEA is democratic design, and that means form and function at an affordable price. Affordable and simple, IKEA hands the screwdriver over to the customer. Founded in 1943, the company rapidly became the preferred interior shop for students, singles and young families. Annual sales now exceed six billion dollars.
But success is followed by imitation and competition. All the sort of classic department stores are desperate to break into that area, and are doing it in a much more imaginative way. IKEA plans to fight back, using design as its weapon of choice. The company started to work together with designers in the beginning of the 50s. Their proposition clearly is simplicity and good value and very good design. IKEAls new PS range, takes the furniture supermarket, up-market. The PS range is a range that’s supposed to be a little more modern, a little bit more designer focused. And as IKEA wants to push more on the designers, this collection is quite important for them. And IKEA hopes the PS range will distinguish it from its competitors and imitators, both aesthetically and financially. But the PS line is not expected to reassemble the company’s profitability as quickly as one of its bookshelves. Many say IKEAls long-term success still depends on following its founding principles. Design married to function and affordability.
Questions 20 to 22 are based on the conversation you have just heard.
20. What contributes to the success of IKEA?
21. How does IKEA react when it is followed by imitation and competition?
22. What is the PS range expected to achieve according to the passage?
选项
A、Its reform in design.
B、Its target at young people.
C、Its imaginative design and inexpensive.
D、Its practical design and affordability.
答案
D
解析
转载请注明原文地址:https://kaotiyun.com/show/uPL7777K
0
大学英语六级
相关试题推荐
A、Totellhimhehasgotthepostofamanager.B、Tohaveaprivateconversationwithhim.C、Toinformhimsomethingaboutthei
Allourdreamshavesomethingtodowithourfeelings,fears,longings,wishes,needsandmemories.Ifapersonishungry,orti
TheConservativegovernmentwillfacedifficultyprovingthatitsplantoautomaticallyenrolleligibleCanadiansintheOldAge
LessNews,MuchBetterA)Inthepastfewdecades,thefortunateamongushaverecognizedthehazardsoflivingwithanoverabund
TinyCameraClippedonYourShirtA)I’vebeensnappingphotosofeverythinginfrontofmeforthelastweek.Ifwe’vepassed,
PlayIsaSeriousBusinessA)Playingisaseriousbusiness.Childrenengrossedinamake-believeworld,foxcubsplay-fightingo
Everyyearthroughouttheworld【C1】______6,000earthquakesaredetected.Thevastmajorityoftheseare【C2】______toosmallorto
Inrecentyears,publishers,directorsandTVproducershavetakenakeeninterestinpopularonlinenovels,thankstotheirori
Learningisanessentialprocessforlivingthingstoacquirenecessaryskillsandbehaviors.Scientistshavealreadyfoundthat
A、Thenewtravelagencyisunreliable.B、Theagencywillprobablyofferagoodprice.C、Thattravelagentiseasytodealwith.
随机试题
某老年患者,常于夜间发作呼吸困难,伴频繁咳嗽,咳出粉红泡沫痰,有时带血丝。双肺底闻及湿啰音。最可能患的是()
对支气管哮喘和心源性哮喘均有效的药物是
可作片剂的粘合剂的是
全国禁止开发地区域,总面积约()万平方公里。
有关MMPI-2记分方法,下列说法中不正确的是()。
Neithermyfather______goingtoseethepatient.
教师为了培养幼儿园小朋友回答问题先举手的习惯,对小朋友说:“在课堂上如果你有什么问题,或者当被提问时你想回答,要像我一样先举起右手,好吗?”结果,二十多个小朋友都举起了左手,教师对此迷惑不解。根据心理发展理论,对这种现象的最佳解释是()
到2010年年底,中国特色的社会主义法律体系基本形成,其基本内容是
下列方法中,不属于WindowListener接口的是()。
DearMrGrant,IamwritingfortheSchoolsAssociationwhichmeet【M1】_________everytwoweeksforamealatyourrestaurant.W
最新回复
(
0
)