2. 外语
  3. TO: Events Staff FRO M: Marinella Garnet, Project Manager SUBJECT: Upcoming Seminar DATE: September 23 As announced at the recen

TO: Events Staff FRO M: Marinella Garnet, Project Manager SUBJECT: Upcoming Seminar DATE: September 23 As announced at the recen

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问题 TO: Events Staff
FRO
M: Marinella Garnet, Project Manager
SUBJECT: Upcoming Seminar
DATE: September 23
As announced at the recent meeting, our company is organizing a three-day business seminar on e-commerce.The seminar, to be held six months from now, will be attended by small and medium business owners wishing to learn how to sell their products and services on the Internet.
In line with this, I have posted a list of seminar committees and their members on the bulletin board.The committees are as follows:
Speakers Committee, Venue Committee, Food Committee,
Marketing Committee, Registration Committee
You will notice that, except for the marketing committee, all committees are composed of new members. The marketing committee must coordinate with Mr. Donaldson, our marketing director, so that they will be familiar with the company’s new sponsorship packages. Since the seminar is free, I would like the marketing committee to look for many sponsors so that majority of the seminar’s costs may be assumed by income from advertisers. Make sure that sponsors are aware of the benefits they will receive in return for their assistance, including the use of their logos in promotional materials for the seminar.
Furthermore, I also want the speakers committee to present a list of potential guest speakers. If possible, invite executives from online books, arts and crafts, computers, and clothing retailers.
What is the topic of the seminar?
选项 A、Employee management
B、Brand development
C、Online marketing
D、Event planning
答案C
解析 本题问的是研讨会的主题，所以应注意理解文段的前半部分。文中提到“…our company is organizing a three-day business seminar on e-commerce．”，即公司正在准备举办有关电子商务的为期三天的商业研讨会，之后又说“The seminar…will be attended by…business owners wishing to learn how to sell their products and services on the Internet．”，即希望学习互联网产品和服务销售方法的中小企业业主将会参加本次研讨会，所以正确答案是(C)Online marketing。
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