首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
You will hear part of an interview between the commercial director of a paper company called SCA and Shubha Madhukar, the interv
You will hear part of an interview between the commercial director of a paper company called SCA and Shubha Madhukar, the interv
admin
2013-12-22
52
问题
You will hear part of an interview between the commercial director of a paper company called SCA and Shubha Madhukar, the interviewer.
For each question 23—30, mark one letter A, B or C for the correct answer.
You will hear the recording twice.
Questions 23- -30
You will hear part of an interview between the commercial director of a paper company called SCA and Shubha Madhukar, the interviewer.
For each question 23 30, mark one letter A, B or C for the correct answer.
You will hear the recording twice.
(10 seconds pause)
F: What are SCA’s business plans in India?
M: We are going to launch two categories from the SCA company. We are launching Tork, our ’away-from-home’(AFH)tissues soon. The AFH market comprises hotels, restaurants, caterers, hospitals and commercial health care centres. Tena, our incontinence care(adult diapers)brand will be launched in the next quarter.
F: As far as tissues are concerned, the Indian market is still in the nascent stage, how do you see your business growing?
M: We see that the economy is growing very fast. That means that the tissue market in India will be upgraded, that will also upgrade the hygiene level.
F: What is the per capita consumption of tissues in India and what is it in US and Europe?
M: The consumption per capita, in India, is a fraction of what you see in Europe or the States. In the US, total per capita annual tissue consumption is 27 kg per person. In Sweden, it is 22 kg per person. In Germany, it is 15 kg per person. But in India, it is only 1.5 kg per person. Even China has a per capita consumption of 2. 5kg per person!
F: So how important is India in the company’s scheme of business?
M: We strongly believe in this area and it is in this area where we can see the biggest scope at the moment for this kind of product. That is why we have started our brand shop here in Mumbai and also newly opened an office in Shanghai in China, to take care of the entire Asia-Pacific region.
F: Why the foray into India now; why not five years ago or two years ago?
M: We believe, after looking at a long third-party survey done during the last 10 years, that this would be the right time to come into India, owing to the fact that the economy here is moving very fast at the moment. Also, positively for the product categories which we are launching, it is right time as attitudes towards hygiene products are changing.
F: What is the size of the Indian tissue market in value and volume?
M: For the AFH market, in terms of value, it is $ 16, 000, 000 and the approx volume is 24. 000 tonnes.
F: Who are your closest competitors?
M: In India too, as it is globally, our closest competitor is Kimberly Clark. Then, of course, there are quite a few local companies in India.
F: As we understand, SCA would be importing and marketing the products in India. From which locations will tissues be imported to India and how will the logistics work?
M: The tissues would be imported from various locations in Europe. The logistics are simples it will be container loads from Europe direct to India.
F: What market share does SCA hope to capture in the first year and over a period of five years?
M: As much as possible. We believe that we should be able to grab a substantial part of the market, of course. We are the market leader in Europe and number three in the world. We will target the number one or two position in India as well, but not in the first year. It will be a long-term effort.
You now have 10 minutes to transfer your answers to the answer sheet.
(10 seconds pause)
选项
A、27 kg per person.
B、1.5 kg per person.
C、2.5 kg per person.
答案
B
解析
转载请注明原文地址:https://kaotiyun.com/show/xlOd777K
本试题收录于:
BEC高级听力题库BEC商务英语分类
0
BEC高级听力
BEC商务英语
相关试题推荐
Whereisthisconversationtakingplace?
Whatdoesthemansayabouthisbusiness?
Whatislearnedaboutthecompany’snewsletter?
A、 B、 C、 D、 DThepeopleareshakinghands.Choice(A)confusesrubbingtheirfingersandshakinghand
Whoislisteningtothisannouncement?
What’stherelationshipbetweenthemanandthewoman?
Whereisthemanwaitingforhisinterview?
A、 B、 C、 AYes,yourwifecalledanswerstheyes/noquestiondoIhaveanymessages.Choice(B)confusesthesim
(Thecandidatechoosesonetopicandspeaksaboutitforoneminute.)A.Technology:theimportanceoftrainingstaffinhowto
随机试题
有关劳动保障行政部门对集体协商争议进行协调处理后制作的《协调处理协议书》的效力说法正确的是()
A.结核球B.淋巴瘤C.粟粒性肺结核D.结核性胸腔积液E.结核性空洞弥漫型肺泡细胞癌应鉴别的是
男,71岁,劳累性心绞痛病史3年,近2周来心绞痛次数增多,血压高达165/95mmHg,并伴有夜间阵发性呼吸困难,目前已不能平卧。
抛投块料截流按照抛投合龙方法可分为()。
当采用弹性预算时,变动制造费用开支差异,是以下哪一项的两个数字之间的差额?
甲、乙、丙、丁成立一家有限合伙企业,甲是普通合伙人,负责合伙事务执行,乙、丙、丁为有限合伙人;在合伙协议没有约定的情况下,下列行为中,违反法律规定的是()。
下列有关法的特征表述正确的有()。
20世纪50年代日本出现的水俣病是由()污染。
下列抵押有效的是()。
大型战术训练演习
最新回复
(
0
)