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  3. The Walt Disney Company last week announced plans to restrict junk food commercials on its television programs aimed at children

The Walt Disney Company last week announced plans to restrict junk food commercials on its television programs aimed at children

admin2014-08-29  29
问题     The Walt Disney Company last week announced plans to restrict junk food commercials on its television programs aimed at children. A few days before, Mayor Michael Bloomberg took steps to restrict the sale of supersized sugary drinks in New York. But isolated changes may not make a substantial difference at a time when Americans are gaining weight as a nation. Reducing obesity will require a broader shift in the culture.
    For decades, people have treated obesity as a personal failure. They blame individuals and families for eating junk food and choosing television over exercise. But experts in this country and other industrialized nations have increasingly recognized that obesity is caused mostly by social and environmental factors that limit people’s ability to eat healthy foods and get enough exercise. Our modern society, with its enormous and diverse food supply and its host of labor-saving technologies, stacks the deck against them.
    The consensus of experts, in a report issued in May by the Institute of Medicine, is that only a nationwide, prevention-oriented approach will work. The causes of obesity are everywhere. Societal factors play a big role: the lack of safe places to play, walk or bike; less time devoted to cooking and more eating out; bigger portion sizes in packaged and prepared food; and endless marketing of junk foods that are high in calories. Sugar-sweetened drinks accounted for at least 20 percent of the increases in weight in the United States between 1977 and 2007, according to one study cited by the institute.
    The institute’s report suggests a number of remedies that it believes have been proved to work. In Somerville, Mass. , where some 40 percent of the younger elementary school children were overweight, there was a communitywide effort to offer healthier lunches in schools and restaurants, encourage walking and other physical activities, and change the small city’s culture. Children there gained less weight than their peers in other communities.
    In suggesting reductions in children’s exposure to junk-food marketing, the institute cites research showing a causal relationship between TV commercials and the food preferences of the very young. Other ideas are to increase physical activities in the schools to an hour a day and strengthen obesity prevention programs in the workplace.
    The institute says that a major cut in obesity rates will require multiple strategies on a population-wide scale. This will be even more challenging than the fight against smoking. But there isn’t any choice if we want to protect the public’s health, the strength of the economy and the government budget.
According to the author, the Walt Disney Company’s plan last week______.
选项 A、is of great help in putting the nation on diet
B、will restrict junk food marketing
C、will harm its television programs
D、may not make great difference
答案D
解析 事实细节题。根据原文可知，迪士尼公司宣布了禁止在其电视节目中播放针对儿童的垃圾食品广告，本段第三句进一步说明了作者对这一举措的看法：个别改变可能无法带来实质性差别，因为美国人变胖是全民性的，故D)“可能不会带来很大差别”为本题答案。A)“对美国国民减肥非常有帮助”和文意相反，故排除；B)“会限制垃圾食品的销售”是对原文的过度推断，故排除；C)“会损害它的电视节目”和原文无关，故排除。
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