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Up until about 100 years ago. Newspapers in the United States attracted only the most serious readers. They used no illustration
Up until about 100 years ago. Newspapers in the United States attracted only the most serious readers. They used no illustration
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2014-04-23
52
问题
Up until about 100 years ago. Newspapers in the United States attracted only the most serious readers. They used no illustrations(插图)and the articles were about polities or business.
Two men changed that — Joseph Pulitzer of the New York World and William Randolph Hearst of the New York Journal. Pulitzer bought the New York World in 1883, He changed it from a traditional newspaper into a very exciting one overnight. He added lots of illustrations and he told his reporters to write articles on every crime they could find. And they did. One woman reporter even pretended she was mad and was sent to a hospital.
She then worte many articles about the poor treatment of patients in those hospitals where mad men were kept.
In 1895. Hearst came to New York form California. He wanted the Journal to be more exciting than the World. He also wanted it to be cheaper, so he lowered the price to a penny. Hearst attracted attention because his newspaper headings(标题)were bigger than anyone else’ s. He often said, "Big print makes big news. "
Pulitzer and Hearst did anything they could to sell newspapers. For example. Hearst sent Frederic Remington, the famous illustrator, to draw pictures of the Spanish-American War. When he got there, he told Hearst that no fighting was going on. Hearst answered, "You provide the pictures. I’ ll provide the way. "
Hearst attracted readers’ attention by______.
选项
A、using bigger headings
B、reporting big war news
C、raising the price of the newspaper
D、reporting politics and business only
答案
A
解析
Hearst吸引读者是通过大的版面。
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本试题收录于:
英语题库普高专升本分类
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英语
普高专升本
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