首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
Advertising encourages consumers to buy in quantity rather than promoting quality. To what extent do you agree or disagree?
Advertising encourages consumers to buy in quantity rather than promoting quality. To what extent do you agree or disagree?
admin
2017-04-13
27
问题
Advertising encourages consumers to buy in quantity rather than promoting quality. To what extent do you agree or disagree?
选项
答案
Today, many people are becoming convinced that advertising is more concerned with encouraging bulk purchases than with encouraging the production of quality goods through competition. Advertising can be viewed from two standpoints. One is that it is primarily concerned with getting people to purchase items that they would not otherwise buy. The other is that it continues to inform consumers, thereby promoting competition between producers and service providers. I believe that the truth lies somewhere between the two. Many kinds of advertising nowadays clearly encourage large purchases, in particular through offering consumers such deals as "two for the price of one", offering large containers at a lower cost, or through offering substantial discounts for purchasing several of the same products at once. Such items could include everyday household goods, washing powder for example, or items that are regularly consumed more than one at a time, such as cans of drinks. In fact, many enterprises successfully specialise in supplying goods in bulk to consumers. The idea is that people will consume more quickly if they have many of the items at home rather than having to go out and buy the items individually every time they need it. On the other hand, some products are naturally not available for bulk purchase. This is especially true of items that are particularly expensive or items that a person is unlikely to change for new ones in a relatively short period of time, for example cars and houses. Advertisements for such products are more likely to stress the quality of the product than its price, since most people will not simply go for the cheapest one, but for one that meets their expectations in other ways. To conclude, I believe that advertisers should take the market for their products into consideration when advertising and decide accordingly whether they wish to focus on selling in bulk or on competing on the basis of the quality of their products.
解析
转载请注明原文地址:https://kaotiyun.com/show/zfVO777K
本试题收录于:
雅思写作题库雅思(IELTS)分类
0
雅思写作
雅思(IELTS)
相关试题推荐
Aprolificarchitectwhoworkedfromtheturnofthecenturyuntilthelate1950’s,JuliaMorgandesignednearly800buildingsi
Theendoftheeighteenthcenturysawtheemergenceofprize-stockbreeding,withindividualbullsandcowsreceivingawards,fe
Usingthetechniquesemployedbygeneticengineering,anewspeciesofmicroorganismhasbeendevelopedbylaboratoryscientists
Therecentsurgeinthenumberofairplaneflightshascloggedthenation’sair-trafficcontrolsystem,toleadto55percentmo
Fewpeoplerealizethatthechanceofaccidentalinjuryordeathmaybeasgreatorgreaterinthesafetyoftheirownhomestha
AlthoughfilmsabouttheAmericanWestdepictcoyotesassolitaryanimalshowlingmournfullyonthetopsofdistanthills,inre
Increasingly,historiansareblamingdiseasesimportedfromtheOldWorldforthestaggeringdisparitybetweentheindigenouspo
Determiningwhetheragivenpopulationofanimalsconstitutesadistinctspeciescanbedifficultbecausenosingleaccepteddef
NativetoSouthAmerica,whenpeanutswereintroducedtoAfricabyPortugueseexplorersearlyinthesixteenthcenturytheywere
Threepumps,P,R,andT,workingsimultaneouslyattheirrespectiveconstantrates,canfillatankin5hours.PumpsPandR,
随机试题
不在肝十二指肠韧带内的结构是()
根据安全生产标准内容的分类,对防护服装机械性能、材料抗刺穿性及动态撕裂性的试验标准,属于()。
会计机构内部稽核制度包括哪些内容?
公司在其股票暂停上市期间,仍然具有履行信息披露的义务。( ).
关于无效民事行为与可撤销的民事行为的联系和区别,下列表述错误的是()。
根据《中华人民共和国民法通则》的有关规定,下列选项中,适用于诉讼时效期间为一年的情形有()。
城乡一体化有利于创造经济的最大增长空间,拉动农牧区居民的消费需求和投资要求,避免“农村病”和“城市病”,保障经济社会的可持续发展。由此可见,推动城乡发展一体化是()。①我国有效扩大内需的根本方略②提高生产力和综合国力的战略支撑
立案是我国刑事诉讼的一个独立程序,是刑事诉讼活动的开始,表明公安机关的侦查活动有了合法的依据。()
请在成语“见多识广”的基础上。再补充两个成语,以大学生自主创业为主题。结合新农村建设讲一个故事。
NowI______toworkbybikeinsteadofbycarastherearetoomanycarsontheroadinrushhours.
最新回复
(
0
)