首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
Cyberia—Internet Cafes Eva Pascoe rides to work on a motorbike. Her business wardrobe features such items as black leggings,
Cyberia—Internet Cafes Eva Pascoe rides to work on a motorbike. Her business wardrobe features such items as black leggings,
admin
2010-04-28
53
问题
Cyberia—Internet Cafes
Eva Pascoe rides to work on a motorbike. Her business wardrobe features such items as black leggings, furry leopard - skin jumpers ,a faded denin jacket and biking leathers. She looks as if she might be a trendy market manager, or someone who works the day shift in a student cafe. In fact she is a very rich, very successful businesswoman.
Pascoe’s business base is in the city of London, not far from the uban loft space she owns in a fashionable city residential area. But she is as likely to be found at business meetings in Tokyo, New York or Paris. Al the age of 31, Pascoe is the brain behind Cyberia, which she claims is the world’s first" cyberia café."
At Cyberia, experienced Internet surfers can play with the latest cyber technology - Net virgins can learn how to log on - while munching their way through what she describes as an "obscene nacho sandwich" or any of the other dishes offered on the highly priced Cyberia menu.
Pascoe founded Cyberia with partner Gene Teare in September 1994. Since then, the company has turned over approximately 5 million pounds. Before the end of 1996 Pascoe intends to float the company on the stock market. Yet the venture started out very modestly, in a small cafe behind London’s Tottenham Court Road. The decor there is strictly lowly—stripped floors, distressed wails, ambient music, funky art-yet it has turned into a global concept. Today, Cyberia cafes can be found in the British cities of Manchester and Edinburgh, and in Paris, Tokyo and New York. On the list for future Cyberia are Glasgow, Lisbon, San Franciso, British, Moscow and Delhi.
The company is diversifying fast. Multimedia training and development sessions are held in the Trans Cyberia and Sub-Cyberia basement venues beneath the cafes themselves. There is a range of Cyberia designer accessories, such as T - shins and mousepads. The company even boasts an online dating agency. The Cyberia magazine was launched early in 1996, while the world’s first online" television, station", Channel Cyberia, launched in Britain in May. Cyberia Records - copies of Samples taken from the Net, for use by DJs - is promised before, long. Pascoe is unstoppable, a cyberspace version of the entrepreneur Richard Branson. She grew up in rigidly communist Poland, but has made the transformation to free -wheeling business entrepreneur with incredible ease. At first, however, the prospects for cyberia did not look good. At the lunch of the first cafe, Pascoe spent most of her day trying to buy an espresso machine that could make good coffee. "It was incredibly disorganized, " says someone who worked there as a cyberhost. "There was no proper Kitchen. Four out of the five company directors had other jobs."
Eighteen months on, many insiders say things are not much changed. "It’s half- cocked," says Ivan Pope, who runs a nearby design agency. "You never get served. The coffee’s always cold. It’s chaos. "In deed, many industry analysis ale sceptical about Pascoe’s ambitions. "Cyberia is simply a restaurant chain with a grimmick," says David Tabizel, director of a multimedia company based in the city of London.
Cybefia’s trick, however, was to spot-before anyone else-that the Internet was about to turn into an everyday resource. "They managed to capture the mysterious zeitgeist of where people want to be, "says John Browning, editor - in - chief of Wired magazine. The company had brilliant branding, too. "It’s a great name," says David Tabizel, noting the play on words with Siberia, the vast, desolate region in the north of Russia. Another advantage, say analysts, is the company’s decision not to open clones of its original restau rant in each new location. Every Cyberia is tailored to its city’s needs.
It is doubtful that anything would have come of the idea if Pascoe had not been behind it from the start. She has been described variously as "weird and intense", "a magnificent self- publicist"," very charismatic, very smart","a pioneer in integrating people and technology"; "an evangelist for the Internet". She is, indeed, an unstoppable force of nature. "I don’t need that much sleep," she says, in her slightly broken English, downing another black coffee. "Around four or five hours is enough for me." Possessions tie her down. "My security is my knowledge....Because information changes so quickly and I get so much input from the Net, I have to keep my home life simple. My apartment is full of white walls... There’s nothing to distract me, "She gets online at 7 a. m. , works weekends, is rarely home before mid night. She can’t remember her last holiday. Even on weekend trips to see friends in Spain and get some sun she takes her laptop. She has a contract for a Book on interfaces; she is trying to write up her Ph, d, thesis on human computer interaction. "I don’t usually eat until the evening, "she says. "I find it distracts my energy."
Which one has not been developed at Cyberia according to the text?
选项
A、The Cyberia magazine.
B、An online dating agency,
C、Cyberia Records.
D、Cyberia SuPermarket.
答案
D
解析
在第5段“The company is diversifying fast.”其中提到“an online dating agency,”“the Cyberia magazine,”and“Cyberia Records,”“cyber”有“computer”之意,e. g.cyber guard,网络警察。
转载请注明原文地址:https://kaotiyun.com/show/zyqO777K
0
专业英语八级
相关试题推荐
A、ChangingworkstyleintheUnitedStates.B、Shorterworkweekresultinginincreasingautomation.C、Regularpracticeof40hour
Attitudesaboutexpressingangervaryfromculturetoculture.Insomecultures,almostanysignofangerisinappropriate.Ino
Theworldneedslegalguidelinesforburyinggreenhousegasestohelpthestilltinybusinessbecomeoneofthemainwaysoffig
A、Attendingasalesconference.B、Waitingforhisnextflight.C、Stayingwithhisparentsfortheweekend.D、Visitinganoldsch
ThechallengeofmakingaseriousfilmabouttheZodiac,aserialkillerwhoterrorisednorthernCaliforniainthelate1960san
Iamoneofthemanycitypeoplewhoarealwayssayingthatgiventhechoicewewouldprefertoliveinthecountryawayfromth
A、MarkadmittedthatMonicawasright,whensheprovidedenoughevidence.B、MarkdeniedthatMonicawasright,regardlessofher
Lichens,probablythehardiestofallplants,livewherevirtuallynothingelsecan—notjustonruggedmountainpeaksbutalsoo
Lichens,probablythehardiestofallplants,livewherevirtuallynothingelsecan—notjustonruggedmountainpeaksbutalsoo
TotheoneBritishcoupleinseventhathasproblemsconceiving,twinssoundlikeadreamcometrue.Sowhenwould-beparentstu
随机试题
下列哪项可使毛细血管血压升高?
所谓疫苗的"双盲"实验是指
对采用综合单价法编制的标底,主要审查()。
下列各项中,不属于合同解除的类别的是()。
取样即从目标人群中选择有代表性的样本,具体地说包括()。
结合相关历史内容,评价罗斯福新政。
皮亚杰认为,儿童思维发展到一定逻辑抽象水平后,这种思维形式适用于任何具体领域。与这种观念相接近的迁移理论是()
CPU
中共中央总书记习近平同志在参观“复兴之路”展览时,提出了实现中华民族伟大复兴的中国梦。“中国梦”是全中华民族的社会理想,凝聚着每个人的希望,下列关于个人理想与社会理想关系的说法中,错误的是
下面不属于软件开发阶段任务的是
最新回复
(
0
)