首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
Cyberia—Internet Cafes Eva Pascoe rides to work on a motorbike. Her business wardrobe features such items as black leggings,
Cyberia—Internet Cafes Eva Pascoe rides to work on a motorbike. Her business wardrobe features such items as black leggings,
admin
2010-04-28
33
问题
Cyberia—Internet Cafes
Eva Pascoe rides to work on a motorbike. Her business wardrobe features such items as black leggings, furry leopard - skin jumpers ,a faded denin jacket and biking leathers. She looks as if she might be a trendy market manager, or someone who works the day shift in a student cafe. In fact she is a very rich, very successful businesswoman.
Pascoe’s business base is in the city of London, not far from the uban loft space she owns in a fashionable city residential area. But she is as likely to be found at business meetings in Tokyo, New York or Paris. Al the age of 31, Pascoe is the brain behind Cyberia, which she claims is the world’s first" cyberia café."
At Cyberia, experienced Internet surfers can play with the latest cyber technology - Net virgins can learn how to log on - while munching their way through what she describes as an "obscene nacho sandwich" or any of the other dishes offered on the highly priced Cyberia menu.
Pascoe founded Cyberia with partner Gene Teare in September 1994. Since then, the company has turned over approximately 5 million pounds. Before the end of 1996 Pascoe intends to float the company on the stock market. Yet the venture started out very modestly, in a small cafe behind London’s Tottenham Court Road. The decor there is strictly lowly—stripped floors, distressed wails, ambient music, funky art-yet it has turned into a global concept. Today, Cyberia cafes can be found in the British cities of Manchester and Edinburgh, and in Paris, Tokyo and New York. On the list for future Cyberia are Glasgow, Lisbon, San Franciso, British, Moscow and Delhi.
The company is diversifying fast. Multimedia training and development sessions are held in the Trans Cyberia and Sub-Cyberia basement venues beneath the cafes themselves. There is a range of Cyberia designer accessories, such as T - shins and mousepads. The company even boasts an online dating agency. The Cyberia magazine was launched early in 1996, while the world’s first online" television, station", Channel Cyberia, launched in Britain in May. Cyberia Records - copies of Samples taken from the Net, for use by DJs - is promised before, long. Pascoe is unstoppable, a cyberspace version of the entrepreneur Richard Branson. She grew up in rigidly communist Poland, but has made the transformation to free -wheeling business entrepreneur with incredible ease. At first, however, the prospects for cyberia did not look good. At the lunch of the first cafe, Pascoe spent most of her day trying to buy an espresso machine that could make good coffee. "It was incredibly disorganized, " says someone who worked there as a cyberhost. "There was no proper Kitchen. Four out of the five company directors had other jobs."
Eighteen months on, many insiders say things are not much changed. "It’s half- cocked," says Ivan Pope, who runs a nearby design agency. "You never get served. The coffee’s always cold. It’s chaos. "In deed, many industry analysis ale sceptical about Pascoe’s ambitions. "Cyberia is simply a restaurant chain with a grimmick," says David Tabizel, director of a multimedia company based in the city of London.
Cybefia’s trick, however, was to spot-before anyone else-that the Internet was about to turn into an everyday resource. "They managed to capture the mysterious zeitgeist of where people want to be, "says John Browning, editor - in - chief of Wired magazine. The company had brilliant branding, too. "It’s a great name," says David Tabizel, noting the play on words with Siberia, the vast, desolate region in the north of Russia. Another advantage, say analysts, is the company’s decision not to open clones of its original restau rant in each new location. Every Cyberia is tailored to its city’s needs.
It is doubtful that anything would have come of the idea if Pascoe had not been behind it from the start. She has been described variously as "weird and intense", "a magnificent self- publicist"," very charismatic, very smart","a pioneer in integrating people and technology"; "an evangelist for the Internet". She is, indeed, an unstoppable force of nature. "I don’t need that much sleep," she says, in her slightly broken English, downing another black coffee. "Around four or five hours is enough for me." Possessions tie her down. "My security is my knowledge....Because information changes so quickly and I get so much input from the Net, I have to keep my home life simple. My apartment is full of white walls... There’s nothing to distract me, "She gets online at 7 a. m. , works weekends, is rarely home before mid night. She can’t remember her last holiday. Even on weekend trips to see friends in Spain and get some sun she takes her laptop. She has a contract for a Book on interfaces; she is trying to write up her Ph, d, thesis on human computer interaction. "I don’t usually eat until the evening, "she says. "I find it distracts my energy."
Which one has not been developed at Cyberia according to the text?
选项
A、The Cyberia magazine.
B、An online dating agency,
C、Cyberia Records.
D、Cyberia SuPermarket.
答案
D
解析
在第5段“The company is diversifying fast.”其中提到“an online dating agency,”“the Cyberia magazine,”and“Cyberia Records,”“cyber”有“computer”之意,e. g.cyber guard,网络警察。
转载请注明原文地址:https://kaotiyun.com/show/zyqO777K
0
专业英语八级
相关试题推荐
Stressisanormalpartoflifeandusuallycomesfromeverydayoccurrences.Herearesomewaysyoucandealwitheverydaysourc
A、Westoppedoperatingtherewhenpeoplebegantomoveout.B、Ourbranchinthatareawasclosedbecauseofthepublicholidays.
AtanofficeinHampton,Virginia,intheeastoftheUnitedStates,ateamoftennetsavvyworkersscoursthewebforsexualc
TheatmospherethatoriginallysurroundedEarthwasprobablymuchdifferentfromtheairwebreathetoday.Earth’sfirstatmosph
SmartphonesandiPads,TwitterandTumbler—suchthingshavevastlyincreasedthespeedandreachofcommunications.Almostass
A、Previouslyfoundlinksbetweensmokingandbreastcancerareconfirmed.B、Thereisgrowingevidencethatbreastcancerofall
It’snevereasytoplumbthereadinghabitsofchildren,butteachersandparentsperenniallyknockthemselvesoutwithworryov
Withregardtoitssize,Australiais______countryintheworld.
ThenationalChristianChurchinScotlandis______whichwasnotfinallyestablishedasuntil1690.
随机试题
女,53岁。突发呼吸困难,胸痛,晕厥,查体:颈静脉充盈,肺动脉瓣区第二心音亢进,最可能的原因是()
Isuggestedthathewas______ofhelpfromtheRoyalLiteraryFund.
肾小叶的组成是
诊断小儿营养不良的基本测量指标为()
甲市一对蒲姓夫妻发生争执,争执中丈夫将妻子杀害,9岁的孩子成为孤儿。在主办此案的同时,主办检察官杨某还从法律政策研究的角度提出了建立“刑事被害人救助机制”的建议,建议很快被采纳。对于检察官杨某的行为,以下说法正确的是哪些选项?()
某公司是一家高新技术企业,目前正在进行股份制改造。公司高层决定以此为契机,对公司进行重新设计,并着力进行组织文化建设,以形式鼓励创新和民主参与的文化。为此,公司决定聘请某著名管理咨询公司帮助公司进行变革。双方商定,在组织结构设计中,应重点考虑公司战略、管理
根据《旅游法》第77条规定,()建立旅游目的地安全风险提示制度。
下列哪个选项的法规、条例或法律须报全国人大常委会批准后生效?()
Therelianceoncreditreportsinhiringisbecomingwidespread.AsurveybytheSocietyforHumanResourceManagementfoundt
Theteacher______(able)hisstudentstomasterthenewwordsbymakingupsentences.
最新回复
(
0
)