Some people believe that advertising influences people’s behavior in a negative way while others believe that the opposite is ri

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问题     Some people believe that advertising influences people’s behavior in a negative way while others believe that the opposite is right. Which view do you agree with and why?
Write an essay of about 400 words, expressing your views. Marks will be awarded for organization as well伽for syntactic variety and appropriate. word choice.

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答案Is Advertising a Kind of Pandora’s Box? Nowadays with various advertisements being broadcasted between intervals of TV programs, they have affected people a lot no matter whether they notice this phenomenon or not. For example, when they go shopping, they will buy goods propagated in advertisements, so in terms of this situation, there raises a hot debate on advertising’s influences on customers. Some believe that it is beneficial to instruct people’s behaviors while others deem it a Pandora’s Box, and according to my point of view, I assent to the second opinion. My reason can be divided into the following several points. To start with, advertisements exist through various media, for instance through TV, network, magazine, newspaper and so on, and they occupy a large amount of space to curtail useful information. Thus we can say people will spend much money on the news they do not need at all which can be called waste of resources. What’s more, legislation in our country is not perfect, especially laws on advertisement. So many illegal businesses make use of a fault and by advertising to make exorbitant profits. False advertising now is rampant, but people lack the ability to distinguish good-quality products from bad ones, leading many unfavorable situations, especially the advertisements on medicine and cosmetics which hurt people’s health if they can not reach a certain standard. And furthermore, many people follow advertisements’ instruction because the mouthpieces are their idols. While some stars do speak for advertisements because they can get lots of profits no matter whether the products they recommend really have effects or not. So on one hand, they cheat their adorers, and on the other hand, they lose their public reliance. People who follow them may suffer loss of money and health, and further may cause more serious consequences, such as the side effect of fake medicine. Finally the advertisements will interfere with people’s original idea, and make them easily swayed and influenced, and maybe it will affect their confidence. And too much interference will obstruct people’s judgment, and it is also no good for the merchants who do not advertise but produce good-quality products. From above reasons I reach my conclusion that advertising is indeed a kind of Pandora’s Box. People should resist the bad effects of it and enhance their judgment ability when they confront multicolored advertisements, so polish your eyes please! We should swindle the fake veil of advertisements hand to fist.

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