首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
考研
Television pitchmen for products like Pajama Jeans and lighted slippers once tried to get viewers to place their orders by phone
Television pitchmen for products like Pajama Jeans and lighted slippers once tried to get viewers to place their orders by phone
admin
2015-11-27
20
问题
Television pitchmen for products like Pajama Jeans and lighted slippers once tried to get viewers to place their orders by phone. And then they【C1】______to getting products into retail outlets with labels that screamed "As Seen on TV."【C2】______, they are trying to make impulse buying even easier by【C3】______with new technologies.
Mr. Harrington, one of the "sharks" on ABC’s "Shark Tank," where entrepreneurs pitch their ideas to direct response executives, bought AsSeenOnTV.com and its【C4】______telephone number in June. The company, which says it has more than two million customers and 700,000 e-mail subscribers, is【C5】______technologies that use cellphones and【C6】______controls to enable purchases directly from a television set.
Daily Web videos【C7】______product demonstrations are also being produced, and Facebook pages where users can buy products directly are expected to start【C8】______before the end of the year. "We anticipate most of our sellers being excited about this as a whole new way to generate products and【C9】______," Mr. Harrington said. AsSeenonTV.com lists 650 products from【C10】______sellers.
In the online videos, spokesmen like the former professional wrestler Hulk Hogan and some famous entertainers will【C11】______product demonstrations. "It’s much like what makes a home shopping network work—it’s a visual, it’s storytelling, it’s presenting and bringing the products to life," Mr. Harrington said.
Another development will let viewers use ordinary distant controls to buy products【C12】______a television screen by clicking a【C13】______that opens a purchase window. Advertisers will also be able to【C14】______which commercials led to purchases. The goal, the chief executive of Delivery Agent Mr. Fitzsimmons said, is to have a "widespread【C15】______mechanism for television." Direct response marketers say they are【C16】______watching the new technologies. Realizing that television only is not【C17】______, they refer to web at the same time.
【C18】______online, marketers can sell products more cheaply since they eliminate the【C19】______for someone to take a phone order. "Television marketing【C20】______consumers to go to the Web and make purchases online or make purchases to their phone," Mr. Harrington said.
【C14】
选项
A、show
B、track
C、control
D、observe
答案
B
解析
主持人在展示和说明产品时,观众们可以使用遥控器来购买产品。这样广告商就可以追踪到是哪条广告导致顾客想下单购买产品的。故选B项track“追踪”。
转载请注明原文地址:https://kaotiyun.com/show/1KzZ777K
0
考研英语一
相关试题推荐
Insurancecompaniesprovideaservicetothecommunitybyprotectingitagainstexpectedandunexpecteddisasters.Beforeanins
Insurancecompaniesprovideaservicetothecommunitybyprotectingitagainstexpectedandunexpecteddisasters.Beforeanins
Insurancecompaniesprovideaservicetothecommunitybyprotectingitagainstexpectedandunexpecteddisasters.Beforeanins
Insurancecompaniesprovideaservicetothecommunitybyprotectingitagainstexpectedandunexpecteddisasters.Beforeanins
Millennialswere【B1】______tobethenextgoldenticketforretailers.A70millionconsumers【B2】______betweentheagesof18and
Millennialswere【B1】______tobethenextgoldenticketforretailers.A70millionconsumers【B2】______betweentheagesof18and
Millennialswere【B1】______tobethenextgoldenticketforretailers.A70millionconsumers【B2】______betweentheagesof18and
OneofthemanypleasuresofwatchingMadMen,atelevisiondramaabouttheadvertisingindustryintheearly1960s,isexamining
WhataccountsfortheastoundingpopularityofDr.PhilMcGraw?WhyhavesomanyTVviewersandbookbuyersembracedthistough
Expertshavelongknownthatchildrenimitatemanyofthedeeds—goodandbad—thattheyseeontelevision.Butithasrarelybeen
随机试题
A.龙胆泻肝汤B.左金丸C.玉女煎D.芍药汤E.导赤散
维生素B1在体内转变为具有生物活性的物质是
火灾自动报警系统由火灾探测触发装置、火灾报警装置、火灾警报装置以及具有其他辅助功能的装置组成,其按应用范围可分为()。
假定某企业的权益资金与负债资金的比例为60:40,据此可断定该企业()。
学习积极性的核心内容是()
简述洋务学堂的特点。
一个Oracle服务器由一个Oracle数据库和Oracle【】组成。
在关系数据库中,用来表示实体间联系的是
A、Shedidn’tgotoworkthismorning.B、Shewasinjuredandhadtogotothehospital.C、Shetalkedwiththebossinthemornin
WhichwordinthefirstparagraphdescribestheidealhomeformostAmericans?WhydomostAmericanhomeshavebuilt-inclosets
最新回复
(
0
)