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  3. In their quest to build profitable and more far-reaching digital audiences, publishers in the US and Europe have turned to the w

In their quest to build profitable and more far-reaching digital audiences, publishers in the US and Europe have turned to the w

admin2019-06-03  56
问题    In their quest to build profitable and more far-reaching digital audiences, publishers in the US and Europe have turned to the world’s largest【C1】______network for help. Nine media organisations, 【C2】______the BBC through its youth-oriented Newsbeat service, the Guardian and the New York Times, have【C3】______a deal with Facebook to publish some of their【C4】______directly through the social network rather than【C5】______hosting it on their own sites as part of a trial.
   The【C6】______comes as increasing numbers of readers rely on the social network as the main site【C7】______which they receive news. Facebook wants not only to【C8】______users to news sites【C9】_______to be the place where they stay and consume it, too. Facebook already【C10】______nearly 20 per cent of the Guardian’s web traffic, excluding visits to its own apps, and about 15 per cent of【C11】______to the New York Times site.
   The Facebook deal follows complaints by some【C12】______that internet groups such as Google and Face-book【C13】______their own online businesses. Rupert Murdoch’s News Corp, 【C14】______, a critic of Google and Face-book, is not participating. Others have【C15】______concern that Facebook would have too much power【C16】______which stories appear and where they are placed.
   Facebook said the【C17】______would give publishers "control over their stories, brand experience and profit opportunities", including【C18】______to some user data. Online sharing of news articles has already【C19】______some readers away from publishers’【C20】______pages towards social media sites.
【C13】
选项 A、underestimate
B、undermine
C、increase
D、strengthen
答案B
解析 本题考查动词辨析。此句意为“在脸谱网与出版商合作之前，一些出版商抱怨称，谷歌和脸谱网等互联网集团______了他们自己的在线业务”。根据complaints可知出版商是担忧互联网集团对他们的在线业务产生不利影响，故排除increase“增加”和strengthen“加强”。underestimate“低估，小看”，undermine“削弱，损害”，很明显，undermine在此处更符合题意，故B项为正确答案。
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