首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
考研
It is hard to make money peddling social media anywhere. During their first few years in business , Facebook and Twitter lost po
It is hard to make money peddling social media anywhere. During their first few years in business , Facebook and Twitter lost po
admin
2020-03-31
111
问题
It is hard to make money peddling social media anywhere. During their first few years in business , Facebook and Twitter lost pots of money. Yet somehow Tencent, an innovative Chinese firm that released the WeChat app in 2011, seems to have cracked the code. Alicia Yap of Barclays, an investment bank, forecasts that WeChat will earn some 6. 8 billion yuan($1.1 billion)this year and 9. 6 billion yuan next year. The reasons for optimism include clever integration of the app with other money-making services and spectacular growth in users at home and, unusually for a Chinese app, abroad.
WeChat started off as a messaging service, similar to America’s WhatsApp, but it has grown rapidly into much more. In recent months, Tencent has integrated online-payment functions into it. Customers can do their banking through it and a wealth-management service has just been launched. It is also promoting e-commerce: during a recent sale held exclusively on WeChat, Xiaomi, China’s hottest smartphone-maker, is said to have sold 150,000 of its latest model in under ten minutes.
Most internet companies that make money do so by selling online ads, but Tencent makes most of its money selling customers virtual goods. About 85% of the money Tencent will make this year from the app will come from gaming. Tencent says that WeChat has 270m active users, including tens of millions overseas. Their number and enthusiasm matter a lot to marketers. At the moment, Tencent allows companies to send occasional, targeted messages to some users without charge. Mark Natkin of Marbridge, a consultancy, says that in future it might ask for a fee.
The biggest unknown about WeChat is whether the app can become a global blockbuster like Twitter or Facebook. Mr Natkin points out that the app will lose one of its most attractive features outside the country. WeChat usage exploded in part because it integrates a user’s address book from Tencent’s QQ, an old-fashioned instant-messaging service that has over 800m registered users, though few outside China.
WeChat is already used in South-East Asia, Russia and India. The app is available in the Japanese and Korean languages, but strong local rivals already exist in those markets. America and Europe will be harder to crack. To succeed there, it must beat WhatsApp and other rivals.
WeChat may succeed more easily in______.
选项
A、Japan and Korea
B、America and European countries
C、South-East Asia, Russia and India
D、African countries and South America
答案
C
解析
根据第五段首句我们得出答案为[C]。选项[A]可以通过该段第二句进行排除:The app is available in the Japanese and Korean languages,but strong local rivals already exist inthose markets.其中“strong local rivals already exist in those markets”让我们知道WeChat要在日本、韩国获得成功并没有那么容易。选项[B]可以通过第三句来排除:America and Europe willbe harder to crack.其中,我们看到harder一词便可以知道该项不是答案。选项[D]的Africancountries and South America在文章中没有提及,故也是错误的。
转载请注明原文地址:https://kaotiyun.com/show/361Z777K
0
考研英语一
相关试题推荐
Mentionpricecartelsandmanypeoplewillthinkofbig,overtonesliketheoneOPECrunsforoilandthenow-extinctoneford
Britain’sflexiblelabourmarketwasaboonduringtheeconomicslump,helpingkeepjoblessnessdownandthen,whentherecovery
Studiesshowthatsocialengagementisoneofthebestpredictorsofhappiness.Yetweassociatewitheachotherlessthanever.
ShortlyafterTheEconomistwenttopress,about25,000peoplewereexpectedtoturnupattheLondonArtFair.Yourcorresponde
Itshouldnotbeasurprise.Lonelinessandsocialisolationareontherise,【C1】______manytocallitanepidemic.Inrecentde
Itshouldnotbeasurprise.Lonelinessandsocialisolationareontherise,【C1】______manytocallitanepidemic.Inrecentde
Haveyoueverwonderedwhatourfutureislike?Practicallyallpeople【C1】______adesiretopredicttheirfuture【C2】______.Mos
Haveyoueverwonderedwhatourfutureislike?Practicallyallpeople【C1】______adesiretopredicttheirfuture【C2】______.Mos
Whenanyoneopensacurrentaccountatabank,heislendingthebankmoney.Hemay【C1】______therepaymentofthemoneyatanyt
Whenanyoneopensacurrentaccountatabank,heislendingthebankmoney.Hemay【C1】______therepaymentofthemoneyatanyt
随机试题
民事法律行为的(),可以用书面形式,也可以用口头形式。
MaryAnning(1799-1847)wasaBritishfossilhunterwhobeganfinding【21】asachild,andsoonsupportedherselfandhervery【22】
细菌性肝脓肿需要鉴别的疾病是
(2003年第67题)鉴别尿路感染与尿道综合征的最根本点是
甲企业位于B地区,主要生产A产品。某咨询公司接受甲企业的委托,完成了下列咨询服务工作:(1)A产品成熟度分析:A产品的技术趋于稳定,市场需求迅速增加,生产规模逐步提高,生产该产品的企业数量也在迅速增加,生产成本呈下降趋势。(2)A产品销售量预测:咨询工程师
在项目组织计划的制定与执行中,项目界面包括()。
下列关于股权众筹融资的叙述,有误的一项是()。
人民币是我国的法定货币,其本质是()。
某幼儿园一位教师打骂学生。起因是教师在认真上课时,男孩在下面起哄、打闹,教师前去制止。结果,孩子只顾打闹而完全忽略了老师,老师便用凳子打伤该生。对这一问题的认识,不正确的是()。
下列关于综合布线的描述中,错误的是()。
最新回复
(
0
)