In this part of the test, you are asked to give a short talk on a business topic. You have to choose one of the topics from the

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问题 In this part of the test, you are asked to give a short talk on a business topic. You have to choose one of the topics from the three below and then talk for about one minute. You have one minute to prepare your ideas.
A What is important when...?
Attending a conference
- Speaker’s information
- Good preparation
-
B What is important when...?
Exhibiting at trade fair
- Products quality
- Staff selected
C What is important when...?
Developing new products
- Market research
- High-technology
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答案 I’m going to talk about Topic C "What is important when developing new products?" When developing new products, it’s important to do a market research. So you will know what the market demands. In other words, you should ask what customers need the most. This is an essential step to ensure that your products have a sound market. What’s more, adopting high-technology is also important. It will make your products more advantageous than your competitors’. For example, if it can be easily-operated, state-of-the-art, and value-for-money, all these selling points can capture more potential customers. Last but not least, you should take cost into account. If the cost is too high, your selling price will be high, so fewer people can afford your new products.

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