首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
考研
One factor that can influence consumers is their mood state. Mood may be defined【C1】______a temporary and mild positive or negat
One factor that can influence consumers is their mood state. Mood may be defined【C1】______a temporary and mild positive or negat
admin
2019-06-10
32
问题
One factor that can influence consumers is their mood state. Mood may be defined【C1】______a temporary and mild positive or negative feeling that is generalized and not tied【C2】______any particular circumstance. Moods should be 【C3】______ from emotions which are usually more intense, 【C4】______to specific circumstances, and often conscious. 【C5】______ one sense, the effect of a consumer’ s mood can be thought of in 【C6】______ the same way as can our reactions to the 【C7】______ of our friends—when our friends are happy and "up", that tends to influence us positively, 【C8】______ when they are "down", that can have a 【C9】______ impact on us. Similarly, consumers operating under a【C10】______mood state tend to react to stimuli in a direction【C11】______with that mood state. Thus, for example, we should expect to see【C12】______in a positive mood state evaluate products in more of a【C13】______manner than they would when not in such a state.【C14】______, mood states appear capable of【C15】______a consumer’ s memory.
Moods appear to be【C16】______influenced by marketing techniques. For example, the rhythm, pitch, and【C17】______of music has been shown to influence behavior such as the【C18】______of time spent in supermarkets or【C19】______to purchase products. In addition, advertising can influence consumers’ moods which, in【C20】______, are capable of influencing consumers’ reactions to products.
【C13】
选项
A、casual
B、critical
C、serious
D、favorable
答案
D
解析
考查形容词辨析。处于乐观(positive)状态中的消费者理应对产品作出良好的评价。D.favorable意为“有利的。良好的,赞许的”,符合句意,为正确答案。casual意为“随意的”;critical意为“批判的,挑剔的”;serious意为“严肃的”,均不符合题意。
转载请注明原文地址:https://kaotiyun.com/show/58nZ777K
0
考研英语一
相关试题推荐
[A]Sowhatdoesthisteachus?WelearnthatintheUnitedStates,wealthychildrenattendingpublicschoolsthatservetheweal
[A]Sowhatdoesthisteachus?WelearnthatintheUnitedStates,wealthychildrenattendingpublicschoolsthatservetheweal
Todaywe’retoldthattobegreatistobebold,tobehappyistobesociable.Infact,one-thirdtoone-halfofAmericansare
Manyyoungpeoplegotouniversitywithoutclearideaofwhattheyaregoingtodoafterwards.Ifastudentgoestoauniversity
Manyyoungpeoplegotouniversitywithoutclearideaofwhattheyaregoingtodoafterwards.Ifastudentgoestoauniversity
Manyyoungpeoplegotouniversitywithoutclearideaofwhattheyaregoingtodoafterwards.Ifastudentgoestoauniversity
Thescientistwhowantstopredictthewaywhichconsumerswillspendtheirmoneymuststudyconsumerbehavior.Hemust【B1】____
Americanstodaydon’tplaceaveryhighvalueonintellect.Ourheroesareathletes,entertainers,andentrepreneurs,notschol
Duringthepastgeneration,theAmericanmiddle-classfamilythatoncecouldcountonhardworkandfairplaytokeepitselffin
Duringthepastgeneration,theAmericanmiddle-classfamilythatoncecouldcountonhardworkandfairplaytokeepitselffin
随机试题
埃里克森的人类发展阶段理论中,()是自我发展的最关键环节。
注水量下降,其中地面设备影响是指:流量计指针落到零以下,使记录的压差数值偏小,地面管线有堵塞,孔板直径比设计()造成记录值偏低。
下列再审案件可以不开庭审理的是哪些?()
前锋线比较法的步骤有()。
通风工程中,热回收交换器的形式有()。
资本市场总能制造无数的财富神话。有些人能够一夜暴富,但这样的机遇难以___________,更为___________的投资路径是通过时间的积累让财富雪球越滚越大,如果能够充分发挥复利的威力,这将远比一夜暴富更为惊人。填入画横线部分最恰当的一项是()。
ReadthefollowingtextandanswerthequestionsbychoosingthemostsuitablesubtitlefromthelistA-Gforeachnumberedpara
设x,y和z都是int型变量,且x=3,y=4,z=5,则下面表达式中,值为0的表达式是
Thesocialeffectsofjob-sharingarelikelytobebeneficial,sinceitattemptstomatchworkopportunitiestoawidervariety
Manystudentsfindtheexperienceofattendinguniversitylecturestobeaconfusingand【C1】______experience.Thelecturerspe
最新回复
(
0
)