首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
The topic of the programme today is about the power of________and Rachel is invited to reveal the secrets of it.
The topic of the programme today is about the power of________and Rachel is invited to reveal the secrets of it.
admin
2022-10-27
30
问题
The topic of the programme today is about the power of________and Rachel is invited to reveal the secrets of it.
M: Welcome to our modern world. On our show today, we’ re talking to Rachel Kim about the power of persuasion. All around us, there are advertisements trying to make us believe something, or persuading us to buy something. Fear not, however, Rachel is here to reveal their secrets and show us how to resist all this persuasion. Hi, Rachel. Persuading people is big business, isn’t it? Supermarkets and politicians, advertisers, and salespeople, they all take it very seriously. Don’t they?
W: Yes, they spend a lot of money coming up with psychological tricks to guarantee that even the most cautious among us are open to manipulation.
M: Let’s talk about supermarkets. How do they make us buy things we don’t necessarily want to buy?
W: Well, their first trick is to try to relax us by playing music, and by pumping the smell of freshly-baked bread into the store. Research has shown us that the smell of fresh bread makes people buy more.
M: I know. I’ve probably done that without even thinking about it.
W: Exactly. Most of the time, we’re completely unaware that it’s going on. It’s subconscious persuasion.
M: So what about the advertising industry? How do advertisements persuade us to buy certain products or watch certain shows?
W: There’s so much of it. These days, ads are everywhere from TV shows to websites to our cell phones. And no matter how much we think we know about what the advertisers are doing, they still end up winning. Generally, we still fall for the ad and end up buying the product, which more often than not is something we don’t need.
M: Yes.
W: When you get down to it, there are really only 2 types of ads—those that appeal to the thinking part of our brain and those that appeal to the emotional part. Generally ads that appeal to our emotions are usually much more successful. These emotional ads are often based on psychological theories about the mind. By that, I mean, advertisers know that images can reach our emotions at a level that we are not aware of, and so are much more powerful in persuading us to do things.
选项
答案
persuasion
解析
根据对话开头信息可知,对话是一段访谈。最开始男士介绍嘉宾时说,要和瑞秋.金谈谈说服的力量。故填入persuasion。
转载请注明原文地址:https://kaotiyun.com/show/7USD777K
本试题收录于:
C类竞赛(非英语专业本科)题库大学生英语竞赛(NECCS)分类
0
C类竞赛(非英语专业本科)
大学生英语竞赛(NECCS)
相关试题推荐
[A]Intheory,statisticsshouldhelpsettlearguments.Theyoughttoprovidestablereferencepointsthateveryone—nomatterwh
The60thanniversaryoftheexpeditionthatfirsttookhumanstothehighestspotonearth—thepeakofEverest—waswidelycelebr
Forty-threepercentofAmericanssaytheyaretootiredtofunction.So,somemornings,youmighteven【C1】________stayinginbed
Writeanessayof160-200wordsbasedonthepicturebelow.Inyouressay,youshould1)describethepicturebriefly,2)inte
TheUnitedStatesiswidelyrecognizedtohaveaprivateeconomybecauseprivatelyownedbusinessesplay【C1】________roles.TheA
[A]Itisexpectedthatautonomousvehicleswillhelpeasecongestionandwehavedatathatshowsthatthroughimprovedtraffic
Whichpassage(s)say(s)that….adultsputtoomuchemphasisonchildren’sintellectualdevelopment?
Remember:A=ArticleAB=ArticleBC=ArticleCD=ArticleDWhicharticle(s)…revealsthegenderdifferenceinsui
Thebestestimateofhumanity’secologicalfootprintsuggeststhatitnowexceedstheEarth’sregenerativecapacitybyaround20
Therearemanywaysinwhichthephenomenaoflanguageandcultureareintimatelyrelated.Allphenomenaareuniquetohumansa
随机试题
Inperiodofthesummerholidaystherewillbearevisedschedule(修改过的时刻表)ofser-vicesforthestudents.Changesfordining-ro
以下哪一项是骨折治疗的首要步骤
颅内出血的新生儿易采用的体位是
依据《工伤保险条例》的规定,有关工伤社会保险与民事赔偿的表述,不正确的是()。
作为企业财务管理的目标,每股收益最大化目标较利润最大化目标的优点在于()。
决定内在经济的主要因素有()。
(2016·四川)李教授参观一所中学时,翻了翻学生课桌上的课本,问道:“地下一千米比地面冷还是热?”学生面面相觑,哑口无言。旁边的任课老师急了,马上问学生:“地球深层是什么地质结构?”全班学生马上回答:“是熔岩。"以上案例中,学生对地球结构的学习属于(
个别化教学
有限责任公司:又称有限公司,指依照公司法的有关规定设立的,股东以其出资额为限对公司承担责任,公司以其全部资产对公司的债务承担责任的企业法人。其股东人数有最高人数的限制,不能公开募集股份,不能发行股票,而且股东转让有严格限制。下列单位哪一项不是有限责任公司?
多人纸牌游戏,如扑克和桥牌,存在一些欺骗对手的技巧。不过,仅由一个人玩的纸牌游戏并非如此。所以,存在一些欺骗对手的技巧并不是所有纸牌游戏的本质特征。下面哪项最类似于题干中的推理?
最新回复
(
0
)