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You will hear two telephone conversations. Write down one word or number in each of the numbered spaces on the forms below.
You will hear two telephone conversations. Write down one word or number in each of the numbered spaces on the forms below.
admin
2017-04-20
118
问题
You will hear two telephone conversations.
Write down one word or number in each of the numbered spaces on the forms below.
CONVERSATION 1(Questions 1-4)
Improving Brand’s Image
Susan is discussing new marketing strategy with George who is working with【L1】______; suggesting expanding market share in the【L2】______adult market, improving brand image and keeping competitive edge in【L3】______; proposing a meeting earlier than【L4】______p.m.
【L3】
Look at the instructions for Part 1. Questions 1-8.
You will hear two telephone conversations.
Write down one word or number in each of the numbered spaces on the forms below.
CONVERSATION 1(Questions 1-4)
Susan: Hi, George, this is Susan. I was wondering if we could discuss our new marketing strategy for a moment.
George: Certainly, Susan. You know that I am working with Anne on changing our image, don’t you?
Susan: Yes, I think you will make an excellent team. How do you feel about the merchandise we are pushing?
George: In my opinion, the products we are offering are fine. However, I think we should concentrate on expanding our market share in the young adult market.
Susan: I totally agree. Who buys more products than 20 year olds?
George: Exactly. We haven’t been very successful in our branding efforts, have we?
Susan: I am not keen on changing our target audience, but we certainly have to improve our brand image.
George: If we want to edge out our main competitor, we are going to have to target customers at a younger age.
Susan: Maybe. But we also have to keep our competitive edge in quality.
George: Why don’t we all get together for a discussion?
Susan: Can you let me know when your next meeting with Anne is going to be? I’d like to go over some of your restructuring ideas with both of you.
George: As a matter of fact, we’ll be meeting this afternoon. Let’s meet at four, shall we?
Susan: I am afraid I already have an appointment then. Do you think we could meet earlier?
George: Well, I’ll have to check with Anne.
选项
答案
quality
解析
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本试题收录于:
BFT听力题库国际化人才外语考试(BFT)分类
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BFT听力
国际化人才外语考试(BFT)
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