首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
•Look at the statements below and the book reviews on the opposite page. •Which section (A, B, C or D) does each statement 1-7
•Look at the statements below and the book reviews on the opposite page. •Which section (A, B, C or D) does each statement 1-7
admin
2010-01-22
19
问题
•Look at the statements below and the book reviews on the opposite page.
•Which section (A, B, C or D) does each statement 1-7 refer to?
•For each statement 1-7, mark one letter (A, B, C or D).
•You will need to use some of these letters more than once
A
Business Consulting
This book explores the new shape of consulting. It examines why organisations use consultants,how consulting firms compete and what consultants do. Based on hundreds of interviews with the managers who hire consultants and the people who run consulting firms;it offers an autthorita-tive analysis of this most shadowy of professions.It also provides invaluable practical advice on what organisations need to do to get the best out of the consultants they use and what consulting firms need to do to achieve the best results for those they work for.
B
Brands and Branding
This book argues that because of the power of not-for-profit brands like the Red Cross or Oxfam, all organisations should make the brand their central organising principle, guiding every decision and every action. As well as making the case for brands and examining the argument of the anti globalisation movement that big brands are bullies which do harm, this book review of best practice in branding, covering everything from brand positioning to brand protection, visual and verbal identity to brand communications.
C
Emerging Markets
Using the real experiences of companies wherever possible to illustrate the points it makes, this extensively updated and revised second edition of this book is aimed at both managers who are involved in entering emerging markets for the first time and managers who are already operating in them It will serve as a guide on how to avoid mistakes other companies have made and how to detect weaknesses in current emerging market strategies.
D
Essential Director
Managers may run a company but it is the job of directors to make sure it is well run and run in the direction. This lively and accessible guide to the important subject of corporate governance shows what needs to be done to ensure high standards and how to do it. It is aimed not only at directors, but also at managers and stakeholders in every kind of business and organisation.
The author of this book conducted hundreds of interviews in this field so as to offer practical advices.
选项
答案
A
解析
从A篇第三个句子,“Based on hundreds of interviews with the managers who hire consultants and the people who run consulting firms.it offers an authoritative analysis…”以及最后一句“It also provides invaluable practical advice on…”,我们可以得知这本书是在对聘请了顾问的经理以及咨询公司老总们进行了上百个采访的基础上撰写的,并提出了在相关领域非常有价值的实用性建议。此外,题干中的关键信息“hundreds of interviews”、“practical advice”也在这两句中出现了,可以帮助我们果断地做出选择。
转载请注明原文地址:https://kaotiyun.com/show/HlsO777K
本试题收录于:
BEC中级阅读题库BEC商务英语分类
0
BEC中级阅读
BEC商务英语
相关试题推荐
Readthearticlebelowaboutforeignlanguageskills.Choosethebestwordtofilleachgap.Foreachquestion21-30,markone
ReadthefollowingarticleaboutasuccessfulBritishbusinessmanandthequestionsontheoppositepage.Foreachquestion15-2
ReadthefollowingarticleaboutasuccessfulBritishbusinessmanandthequestionsontheoppositepage.Foreachquestion15-2
ReadthepoliciesofanAmericanassurancefirm.ChoosethesentencefromthelistA-Itofilleachoftheblanks.Foreachbla
ReadthepoliciesofanAmericanassurancefirm.ChoosethesentencefromthelistA-Itofilleachoftheblanks.Foreachbla
ReadthepoliciesofanAmericanassurancefirm.ChoosethesentencefromthelistA-Itofilleachoftheblanks.Foreachbla
Readthearticlebelowaboutachainofcafes.Inmostlinesthereisoneunnecessaryword.Itiseithergrammaticallyincorrect
Readthearticlebelowaboutachainofcafes.Inmostlinesthereisoneunnecessaryword.Itiseithergrammaticallyincorrect
Readthearticlebelowaboutachainofcafes.Inmostlinesthereisoneunnecessaryword.Itiseithergrammaticallyincorrect
•Readthetextbelowabouttelevisionnetwork.•Inmostofthelines41—52thereisoneextraword.Itiseithergrammaticallyi
随机试题
在美国,既属于白宫的直属机构,又属于总统的助手和顾问班子的机构是()
最常见的食管良性肿瘤是
某厚度6m的饱和软土层,采用大面积堆载预压处理,堆载压力p0=100kPa,在某时刻测得超孔隙水压力沿深度分布曲线如图所示,土层的Es=2.5MPa、k=5.0×10一8cm/s,试求此时刻饱和软土的压缩量最接近下列哪个数值?(总压缩量计算经验系数取1.0
在签订《建设工程委托监理合同》时双方必须商定()。
在利用以前年度获取的审计证据时,下列说法中,错误的是()。
“鸡不吃米强按头,到头来它也是不吃的”,这句话反映了怎样的学生观?()
党的基层委员会每届任期的年限是()。
某工厂原来每天生产100个零件,现在工厂要在12天内生产一批零件,只有每天多生产10%才能按时完成工作,第一天和第二天由于部分工人缺勤,每天只生产了100个,那么以后10天平均每天要多生产百分之几才能按时完成工作?()
磁盘格式化时,被划分为一定数量的同心圆磁道,软盘上最外圈的磁道是
Automationreferstotheintroductionofelectroniccontrolandautomaticoperationofproductivemachinery.Itreducesthehuma
最新回复
(
0
)