首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
Read this text from an article about overcoming the language barrier. Choose the best sentence from the opposite page to fill i
Read this text from an article about overcoming the language barrier. Choose the best sentence from the opposite page to fill i
admin
2012-12-14
91
问题
Read this text from an article about overcoming the language barrier.
Choose the best sentence from the opposite page to fill in each of the gaps.
For each gap 9—14, mark one letter A—H on your Answer Sheet.
Do not use any letter more than once.
There is an example at the beginning (0).
Conquering the Language Barrier
The discovery that language can be a barrier to communication is quickly made by all who travel, study, govern or sell. Whether the activity is tourism, researcn, government, policing, business, or data dissemination, the lack of a common language can severely impede progress or can halt it altogether. 0 "They don’t speak the same language" has a major metaphorical meaning alongside its literal one.
9 Publicity comes only when a failure to communicate has major consequences, such as strikes, lost orders, legal problems, or fatal accidents, even, at times, war. One reported instance of communication failure took place in 1970, when several Americans ate a species of poisonous mushrooms. No remedy was known, and two of the people died within days. A radio report of the case was heard by a chemist who knew of a treatment that had been successfully used in 1959 and published in 1963. 10 Presumably because the report of the treatment had been published only in journals written in European languages other than English.
Several comparable cases have been reported. But isolated examples do not give an impression of the size of the problem—something that can come only from studies of the use or avoidance of foreign language materials and contacts in different communicative situations. In the English-speaking scientific world, for example, surveys of books and documents consulted in libraries and other information agencies have shown that very little foreign-language material is ever consulted. 11
Studies of the sources cited in publications lead to a similar conclusion; the use of foreign language sources is often found to be as low as 10 percent.
12 British industry, in particular, has in recent decades often been criticized for its linguistic insularity for its assumption that foreign buyers will be happy to communicate in English and that awareness of other languages is not therefore a priority. In the 1960s, over two-English-speaking customers were using English for outgoing correspondence; many had their sales literature only in English; and as many as 40 per cent employed no one able to communicate in the customers’ languages.
13 And non-English-speaking countries were by no means exempt, although the widespread use of English as an alternative language made them less open to the charge of insularity. The criticism and publicity given to this problem since the 1960s seems to have greatly improved the situation. 14
Many firms now have their own translation services; to take just one example in Britain, Rown-tree Mackintosh now publish their documents in six languages (English, French, German, Dutch, Italian and Xhosa). Some firms run part-time language courses in the languages of the countries with which they are most involved; some produce their own technical glossaries, to ensure consistency when material is being translated. It is now much more readily appreciated that marketing efforts can be delayed, damaged, or disrupted by a failure to take account of the linguistic needs of the customer.
Their changes in awareness have been most marked in English-speaking countries, where the realization has gradually dawned that by no means everyone in the world knows English well enough to negotiate in it. This is especially a problem when English is not an official language of public administration, as in most parts of the Far East, Russia, Eastern Europe, the Arab world; Latin America and French-speaking Africa. Even in cases where foreign customers can speak English quite well, it is often forgotten that they may not be able to understand it to the required level; bearing in mind the regional and social variation which permeates speech and which can cause major problems of listening comprehension.
A. Although communication problems of this kind must happen thousands of times each day, very few receive people’s concern.
B. Library requests in the field of science and technology showed that only 13 percent were for foreign language periodicals.
C. Industrial training schemes have promoted an increase in linguistic and cultural awareness.
D. Why had the American doctors not heard of it seven years later?
E. Common language here usually means a foreign language, but the same point applies in principle to any encounter with unfamiliar dialects or styles within a single language.
F. A similar problem was identified in other English-speaking countries, notably the USA, Australia and England.
G. In securing understanding, how "we" speak to "them" is just as important, it appears, as how "they" speak to "us".
H. The language barrier presents itself in stark form to firms who wish to market their products in other countries.
选项
答案
C
解析
前句说到:由于不断的批评和公众的意识,这种情况得到了巨大的改变。因此,此处应该填出C句:工业培训计划已经促进了人们对语言和文化意识的提高。
转载请注明原文地址:https://kaotiyun.com/show/I27d777K
本试题收录于:
BEC高级阅读题库BEC商务英语分类
0
BEC高级阅读
BEC商务英语
相关试题推荐
Lookatthegraphic.Whatcolorpaintwillthewomanmostlikelychoose?
Lookatthegraphic.Whichcellphoneplanwillthemanmostlikelychoose?
Theinterlocutorasksyouquestionsonanumberofwork-relatedandnonwork-relatedsubjects.(Thecandidatechoosesonetop
(Thecandidatechoosesonetopicandspeaksaboutitforoneminute.)A.MarketResearch:theimportanceofdoingmarketresearc
Inthispartofthetest,youareaskedtogiveashorttalkonabusinesstopic.Youhavetochooseoneofthetopicsfromthe
Inthispartofthetest,youareaskedtogiveashorttalkonabusinesstopic.Youhavetochooseoneofthetopicsfromthe
(Thecandidatechoosesonetopicandspeaksaboutitforoneminute.)A.Careerdevelopment:theimportanceofacquiringarange
Inthispartofthetest,youareaskedtogiveashorttalkonabusinesstopic.Youhavetochooseoneofthetopicsfromthe
Canyoutellmewhyyouchooseyourparticularcareer?(Whatsparkedyourinterestinyourmajor?Howdidyoufirstgetinvolved
CanyoutelluswhyyoudecidedtolearnEnglish?(Couldyoutelluswhichforeignlanguagesyouthinkwillbemostimportantin
随机试题
如何理解以科学发展观为指导的城市发展战略?
简要说明整个人类的认识是有限与无限的统一。
恶性肿瘤分期的描述不正确的是
关于食品添加荆管制,下列哪一说法符合《食品安全法》的规定?(2011—卷一—28,单)
知识产权是指民事主体依法享有的专有权利,以下表述中错误的是( )。
下列各项中,属于“吸收直接投资”与“发行普通股”筹资方式所共有的缺点有()。
数学学习中形成的认真审题的态度及方法会影响化学、物理等的学习审题态度及审题方法,这种学习迁移叫()。
不需清退的文件包括()。
从教师个体专业性发展过程,论述如何促进教师发展不同阶段中的专业成长。(2018年中央民族、2014年华东师大)
关于资本主义政治制度的说法正确的是
最新回复
(
0
)