首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
Read the article below about a company that sells household products. Choose the best word to fill each gap from A, B, C or
Read the article below about a company that sells household products. Choose the best word to fill each gap from A, B, C or
admin
2017-03-27
86
问题
Read the article below about a company that sells household products.
Choose the best word to fill each gap from A, B, C or D on the opposite page.
For each question(19-33), mark one letter(A, B, C or D)on your Answer Sheet.
There is an example at the beginning(0).
DAC’s Margins Hit in Battle of the
Brands
In a surprise trading statement, DAC Household Products yesterday gave (0)___C___of lower margins and weak profits growth. Shares in the company slumped by 22p to 459p after DAC said that its forecast of double-digit earnings growth in 2009 had been【C1】______to low single digits. The company【C2】______that it had failed to spend enough on promoting its own brands and conceded that its market share in India was under assault from【C3】______discounting by various competitors. Its major rival, KC Products, is offering big price discounts to attract consumers from DAC brands, which have traditionally【C4】______the household products sector. DAC also predicted a downturn in consumer【C5】______and strong price competition in Europe, and signalled that it was making【C6】______for an expensive brands battle.
DAC’s chairman, David Chan, said that sales volumes had behaved as predicted, but that waves of discounting and store promotions from rivals had adversely【C7】______price forecasts. As a【C8】______the company now needed to increase investment in advertising and introduce keener pricing.
DAC had until【C9】______sought to increase revenue growth at the same time as improving profit margins. However, Chan confirmed that margins would be【C10】______as DAC increased spending on advertising and promotion to【C11】______those products under attack from competing brands. This commitment means【C12】______the long-term health of the business ahead of the【C13】______.of short-term financial targets,’ he said.
Rudy Mitcham, DAC’s finance director, said that the company’s recent cost-cutting programme would be【C14】______.to help finance the increased spending, although he declined to reveal the【C15】______.amount of money it would invest in additional advertising and promotion.
Example:
A advice B caution C warning D threat
【C14】
选项
A、hurried
B、advanced
C、forwarded
D、accelerated
答案
D
解析
转载请注明原文地址:https://kaotiyun.com/show/J4oO777K
本试题收录于:
BEC中级阅读题库BEC商务英语分类
0
BEC中级阅读
BEC商务英语
相关试题推荐
RichardWoodstartedtheinternetcompany,Bookstore,becausehefeltWhatwasBookstore’ssalesrevenueattheendof1997?
•Lookatthenotebelow.•Youwillhearawomanphoninghercompany’slegaldepartmentaboutemploymentcontracts.Phone
•Lookatthenotebelow.•Youwillhearamancallingaboutmeetingwithsomebody.FRENCHBUSINESSTRIP:Wed2/10-10-Fri4/10Ap
HowtoapproachListeningTestPartTwo•Thispartisintwosections,Ineachsectionyoulistentofiveshortmonologues,spo
HowtoapproachListeningTestPartOne•Thispartisinthreesections.Ineachsectionyoulistentoatelephoneconversation
•Youwillhearfivespeakerstalkingaboutbusinesstrips.•Foreachrecording,choosethereasonthespeakergivesforthetr
Mr.RayburnencouragesunconfidentbeginnerstoworkinaretailcompanybecauseitcanAccordingtoMr.Rayburn,themosteffe
ThejobvacancyisforAtTownandCityStores,hedealswith
YouwillhearapartofaspeechabouttheAsiancrisis.Choosethebestanswerforeachofthequestions(23—30).Markonele
YouwillheararadioreportertalkingaboutdifficultiesfacedbythenewChiefExecutiveofHealthwayplc,achainofhealtha
随机试题
计算机字长为32位,它的存储容量是128KB,按字编址,它的寻址范围是_______。
按照国际单位制要求的记录形式,用万分之一的分析天平准确称重0.8g试样,正确原始记录的表述是()。
断面不分防渗体和坝壳,基本上是由均一的黏性土料(壤土、砂壤土)筑成的坝是()。
被背书人受理银行汇票时,应审查()。
税务师的涉税服务业务范围,由国家以法律、行政法规和行政规章的形式确定,税务师不得超越规定的内容从事涉税服务活动,体现了税务师行业的()特点。
设函数f(χ),g(χ)在χ=χ0有连续的二阶导数且f(χ0)=g(χ0),f′(χ0)=g′(χ0),f〞(χ0)=g〞(χ0)≠0,说明这一事实的几何意义.
下列叙述中错误的是( )。
假定所有变量均已正确说明,下列程序段运行后x的值是()。a=b=c=0;x=12;if(!a)x--;elsex=5;if(c)x=3;elsex=4;
Wemadeplansforavisit,but______difficultieswithcarpreventedit.
ToHelptheKids,ParentsGoBacktoSchoolForafewyearsnow,everyparentofanewbornbabyintheSouthFloridadistric
最新回复
(
0
)