首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
Financial Risks Several types of financial risk are encountered in international marketing; the major problems include commercia
Financial Risks Several types of financial risk are encountered in international marketing; the major problems include commercia
admin
2009-06-15
58
问题
Financial Risks
Several types of financial risk are encountered in international marketing; the major problems include commercial, political, and foreign exchange risk.
(46)They include solvency, default, or refusal to pay bills. The major risk, however, is competition which can only be dealt with through consistently effective management and marketing.(47)Such risk is encountered when a controversy arises about the quality of goods delivered, a dispute over contract terms, or any other disagreement over which payment is withheld. One company, for example, shipped several hundred tons of dehydrated potatoes to a distributor in Germany.(48)The alternatives for the exporter were reducing the price, reselling the potatoes, or shipping them home again, each involving considerable cost.
Political risk relates to the problems of war or revolution, currency inconvertibility, expropriation or expulsion, and restriction or cancellation of import licenses.
(49)Management information systems and effective decision-making processes are the best defenses against political risk. As many companies have discovered, sometimes there is no way to avoid political risk, so marketers must be prepared to assume them or give up doing business in a particular market.
Exchange-rate fluctuations inevitably cause problems, but for many years, most firms could take protective action to minimize their unfavorable effects.(50)International Business Machine Corporation, for example, reported that exchange losses resulted in a dramatic 21.6 percent drop in their earnings in the third quarter of 1981. Before rates were permitted to float, devaluations of major currencies were infrequent and usually could be anticipated, but exchange-rate fluctuations in the float system are daily affairs.
A Political risk is an environmental concern for all businesses.
B One unique risk encountered by the international marketer involves financial adjustments.
C Commercial risks are handled essentially as normal credit risks encountered in day-to-day business1.
D The distributor tested the shipment and declared it to be below acceptable taste and texture standards.
E Floating exchange rates of the world’s major currencies have forced all marketers to be especially aware of exchange-rate fluctuations and the need to compensate for them in their financial planning.
F Many international marketers go bankrupt each year because of exchange-rate fluctuation.
选项
答案
A
解析
本段主要谈政治风险,因而选项A最合适。
转载请注明原文地址:https://kaotiyun.com/show/LHGd777K
本试题收录于:
职称英语综合类基础题库职称英语分类
0
职称英语综合类基础
职称英语
相关试题推荐
HowtheBodyKeepstheSameTemperatureThetemperatureofyourbodyshouldbealwaysjustthesame,nomatterwhetherthew
Singapore1.Singaporeisanindependentcity-stateinsoutheasternAsia,consistingofonemajorislandtheSingaporeIsland--an
WhichofthefollowingisNOTtrueoftheJapanese?WhichofthefollowingisNOTtrueofBritain?
Peopleknewlongagohowanearthquakestarts.ThousandsofpeoplewerekilledduringanearthquakeinTurkey.
London’sFirstLightRailSystemTheDocklandsLightRailway(DLR)tookjustthreeyearstobuildatacostof£77million.Iti
DuringanearthquakeinChinain1975,morecowshad,’earthquakenerves"andsomeremainedcalm.Animalsofthesamekindalwa
Itsoundsallwrong-drillingholesinapieceofwoodtomakeitmoreresistanttoknock.Butitworksbecausetheenergyfromt
LightNight,DarkStarsThousandsofpeoplearoundtheglobestepoutsidetogazeattheirnightsky.Onaclearnight,with
Thestorywaspublishedwiththesolepurposeofsellingnewspapers
随机试题
新三民主义之所以成为第一次国共合作的政治基础,主要原因是()
阿尔茨海默病的病理特征是
钢屋(托)架、桁架、梁及受压杆件的跨中垂直度允许偏差为h/250,且不应大于()。
反映经济增长的质量指标主要有哪些?
在微机上用全拼方式输入“中国”二字时,应键入“zhongguo”8个字符。那么,“中国”这两个汉字的内码所占用的位数是()。
建设单位领取了施工许可证后因故不能按期开工的,应当向发证机关申请延期,延期以()次为限,每次不得超过()个月。
客户交易保证金不足,期货公司履行了通知义务而客户未及时追加保证金,客户要求保留持仓并经书面协商一致的,穿仓造成的损失,期货公司()。
公司获得的商业信用、融资租赁是公司的一种投资回报,属于()
Manypeoplebelievetheglarefromsnowcausessnowblindness.Yet,withdarkglassesornot,theyfindthemselvessufferingfrom
卒業を前に自分の将来のことを考えた。卒業
最新回复
(
0
)