首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
考研
The outcry over internet firms’ habit of surreptitiously tracking web surfers’ activities has clearly resonated inside the White
The outcry over internet firms’ habit of surreptitiously tracking web surfers’ activities has clearly resonated inside the White
admin
2014-06-25
47
问题
The outcry over internet firms’ habit of surreptitiously tracking web surfers’ activities has clearly resonated inside the White House. The Obama administration announced that it intends to work with Congress to produce "a privacy bill of rights" giving American consumers greater control over how their information is collected and used by digital marketers.
Those who have been lobbying for change agree with, but are unsympathetic to, internet firms’ worries that such a law could dent their advertising-driven business models, which rely on tracking and targeting consumers to maximise revenues. "This is dimming the prospects of Google, Facebook and other digital ad companies," says Jeffrey Chester of the Centre for Digital Democracy. Quite how dark things get for them will depend on the details of the bill. It will seek to lay down the basic principles of internet privacy rights, broadly following recommendations published last December by the Department of Commerce. The department’s report said consumers should be told more about why data are being collected a-bout them and how they are used; and it called for stricter limits on what companies can do with information they collect.
Whatever legislation finally emerges is likely to give a broader role to the Federal Trade Commission(FTC), which will almost certainly be charged with deciding how those principles are translated into practice and with policing their implementation. Among other things, the FTC is known to be keen on a formal "do not track" system, which would allow users to block certain sites from monitoring their online activities.
Keen to avoid this, the online-advertising industry has been working overtime to convince policymakers that it can police itself using systems such as icons on web pages that show surfers when they are being tracked. And it is telling anyone who will listen that consumers will suffer if tough do-not-track rules hit ad revenues, forcing web firms to charge for more content. With Mr Obama throwing his weight behind internet privacy, this rearguard action is less likely to be successful. Some ad firms have started talking of creating a do-not-track system of their own, that would limit the damage to their digital activities.
Although all this may dent their revenues, America’s internet giants could also benefit from the legislation if it helps them in their dealings with the European Union. The EU’s already fairly strict rules on privacy which it considers a fundamental human right—are being tightened further. The time-consuming and expensive legal hoops the EU makes American internet firms jump through, to be allowed to handle Europeans’ online data, will become more demanding. If by passing its own online-privacy "bill of rights" America can convince the EU to ease this legal burden, then it will be an important win for A-merican companies, says Joel Reidenberg, a professor at Fordham University’s law school. Google, Facebook and others will no doubt be tracking—both online and offline—the progress of EU-American talks on this matter very closely.
What’s the response of the online-advertising industry towards the formal "do not track system"?
选项
A、A gentle persuasioa
B、A stiff resistance.
C、A forced surrender.
D、A combination of tough and soft.
答案
D
解析
第四段指出,网络公司为了避免官方“不跟踪”机制的真正实施而做出的举动有:一、服软。竭尽全力说服决策者相信自己具备自我监督能力;二、来硬,威胁说“不跟踪”机制最终殃及网络用户;三、(见美国政府发力后,便妥协,开始)打造自己的“不跟踪”机制。由此可见,在线广告行业的反应是“软硬兼施”,[D]选项正确。
转载请注明原文地址:https://kaotiyun.com/show/MUK4777K
0
考研英语一
相关试题推荐
Untilthelate1940swhentelevisionbeganfindingitswayintoAmericanhomes,companiesreliedmainlyonprintandradiotopr
Untilthelate1940swhentelevisionbeganfindingitswayintoAmericanhomes,companiesreliedmainlyonprintandradiotopr
InPlato’sUtopia,herearethreeclasses:thecommonpeople,thesoldiers,andtheguardianschosenbythelegislator.Themain
HowdoyougettoCarnegieHall?Practice.Inagroundbreakingpaperpublishedin1993,cognitivepsychologistAndersEricssona
(46)In1798ThomasRobertMalthusfamouslypredictedthatshort-termgainsinlivingstandardswouldinevitablybeunderminedas
Yourfriend,WangYing,isapplyingforajobtoteachChineseasaforeignlanguagetoAmericannationals,Hehasaskedyouto
"Innovation"diedin2008,killedoffbyoveruse,misuse,narrowness,incrementalismandfailuretoevolve.ItwasdoneinbyCE
"Innovation"diedin2008,killedoffbyoveruse,misuse,narrowness,incrementalismandfailuretoevolve.ItwasdoneinbyCE
Youaregoingtoreadalistofheadingsandatextaboutparentingandresponsibility.Choosethemostsuitableheadingforeac
随机试题
“社会人”假设认为()对于激发动机、调动职工的积极性是比()更为重要的因素。
患者男性,6岁,今日开始较频腹泻,水样便,继之呕吐,但无腹痛及里急后痛,不发热,口渴,腓肠肌疼痛,查体:T36℃,脱水,出气较凉,呼吸平稳,心肺正常,腹平软、无压痛,四肢微凉。血WBC20×/L,便常规检查WBC0~2/HP,大便革兰染色有革兰阴性
关于预防输血过敏反应的叙述,错误的是
下列城市消防设施中,哪两项是城市必不可少的消防设施?()①消防给水管道;②消防站;③消防水池;④消火栓;⑤消防嘹望塔
某工程由于业主方征地拆迁没有按期完成,监理工程师下令暂停施工一个月,独立承包人除提出人工费、材料费、施工机械使用费索赔外,还可以索赔的费用是()。
“染于苍则苍,染于黄则黄。”从学生自身特点看,表明学生具有()。
请结合公安工作,谈谈你对“监督制约是社会主义法治的内在机制"的说法的理解。
根据下图回答问题。根据上图可以推断出的选项是()。①城镇居民人均可支配收入增长速度越来越快。②城乡之间的经济差距越来越大。③农民人均纯收入增长速度比城镇居民人均可支配收入增长速度快。④农民人均纯收入增长
McGrawreceivesdailytextmessagesfromSeventeenmagazineaboutfashion,includingtipsaboutwhattoweartotheprom.Shepl
A、Deliveraspeechthere.B、Workas!adirectorthere.C、Workasasecretarythere.D、Meetallthestudentsthere.A此题为明示题。从“Yo
最新回复
(
0
)