首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
财经
Shopping has always been something of an impulse activity,in which obj ects that catch our fancv while stroiling are immediately
Shopping has always been something of an impulse activity,in which obj ects that catch our fancv while stroiling are immediately
admin
2014-08-25
39
问题
Shopping has always been something of an impulse activity,in which obj ects that catch our fancv while stroiling are immediately bought on a whim.Advertisers and sellers have taken advantage of this fact,carefully positioning inexpensive but attractive items on paths that we are most likely to cross,hoping that our human nature will lead to a greater profit for them.With the dawn of the Internet and its exploding use across the world,the same tactics apply. Advertisers now place”banners”,links to commercial web sites decorated with attractive Dictures designed to catch our eyes while browsing the webs,on key web sites with heavy traffic.They pay top dollar for the right,thus creating profits for the hosting web site as well, These actions are performed in the hopes that during the course of our casual and leisurely web surfing,we’ll click on that banner that sparks our interest and thus,in theory,buy the products advertised. Initial resuIts have been positive.
Web sites report a huge inflow of cash,both from the advertisers who tempt customers in with the banners and the hosting web sites,which are Daid for allowing the banners to be put in place.As trust and confidence in Internet buying in creases and information security is heightened with new technology,the volume of buying is increasing,leading to even greater profits. The current situation,however,is not quite as optimistic.Just as magazine readers tend to unconsciously ignore advertisements in their favorite periodicals,web browsers are beginning to allow banners to slip their notice as well.Internet users respond to the flood of banners bv viewing them as annoyances,a negative image that is hurting sales,since users are now less reluctant to click on those banners,preferring not to support the system that puts them in D1ace.
If Internet advertising is to continue to be a viable and profitable business practice,new methods will need to be considered to reinvigorate the industry. With the recent depression in the technology sector and slowing economy,even new prac tices mav not do the trick.As consumers are saving more and frequenting traditional real astate businesses over their Internet counterparts,the fate of Internet business is called intoauestion.
The coming years will be the only reliable indication of whether shopping on the world wide web is the wave of the future or simply an impulse activity whose whim has passed.
The second and third paragraphs are written in order to illustrate________.
选项
A、the policy Internet advertisers design to lure clientele and its outcome
B、the process and mixed consequences of Internet advertising and shopping
C、the biggest splash Internet advertisers have recently made in sales promotions
D、the banners Internet advertisers take advantage of to arouse customers’interest
答案
A
解析
细节门纳题。本题问:第2、3段写米足为了说明什么?选项A“互联网广告商设计来引诱顾客的做法及其结果”概括了2、3两段的中心思想:第2段谈具体方法;第3段则谈取得的成果。故答案非A莫属。B项the process and mixed conSequences of Intemet adver tising and shopping.(网上做广告与购物的过程及忧喜参半的后果)与第2、3段段落内容不符。C与D的表述均存在片面性,不能入选。
转载请注明原文地址:https://kaotiyun.com/show/R9gc777K
本试题收录于:
英语题库银行系统招聘考试分类
0
英语
银行系统招聘考试
相关试题推荐
鸡、鸭、鹅三种禽类混杂在一起,已知三种动物的数目都是质数,且各不相等,鸡的数目乘上鸭和鸡的数目之和,等于鹅的数目加上120,请问鹅的数目是多少?()
Ifsustainablecompetitiveadvantagedependsonwork-forceskills.Americanfirmshaveaproblem.Human-resourcemanagementisno
Ingeneral,oursocietyisbecomingoneofgiantenterprisesdirectedbyabureaucraticmanagementinwhichmanbecomesasmall,we
Weallknowthatthenormalhumandailycycleofactivityisofsome7-8hours’sleepalternationwithsome16—17hours’wakefulne
3515MassachusettsAvenue,S.EWashington,D.C10019March10,19一CanyonRoadrunnersStoreSantaFe.NM87501DearPersonnelDi
ThepositionofchildreninAmericanfamilyandsocietyisnolongerwhatisusedtobe.The【B1】_________familyincolonialNorth
GlenfordManufacturing,Inc.OfficialCommunicationFrom:SeanCarmichael,OperationsDepartmentTo:InnaTucker,SalesDepart
23-year-oldAnnisatraditionalworkingclasswomanwhoishappilymarriedtoherhusbandDonandwhohasgivenbirthtotwolo
Shecan’tseemtohelpherself.And______canhelpher,either.
Thesuccessfulapplicantforthe________intheLogisticsDepartmentwillpossesssuperiororganizationalskills.
随机试题
试述物权的效力。
用三棱针治中暑时多选用治疗慢性顽固性疾病需要久留针时多选用
家庭生产理论可知,一个家庭可以利用的时间可分为三个方面,但不包括()。
诉讼管辖可以按照不同标准作多种分类,其中最重要、最常用的是级别管辖和地域管辖。地域管辖分为一般地域管辖、专属管辖两类。()
注册会计师负责审计甲公司20×8年度财务报表,在确定业务约定条款和处理业务类型变更时,A注册会计师遇到下列事项,请代为作出正确的专业判断。如果管理层或治理层在拟议的审计业务约定条款未中对审计工作范围施加限制,并且这种限制将导致注册会计师无法对财务报表发
下列选项中,属于当代中国佛教界的宗旨的是()。
2011年4月14日,()加入金砖国家以来,该国总统首次以“金砖国家”成员国的身份参加金砖国家集团第三次首脑会议。
裴斯泰洛齐在《天鹅之歌》中说:“我的初等教育思想在于依照自然法则,发展儿童道德、智慧和身体各方面的能力,而这些能力的发展又必须照顾到他们的完全平衡。”这主要体现出裴斯泰洛齐的教育思想是
下列关于IEEE802.16标准的描述中,错误的是()。
Artcanbemadeofalmostanything,includingsubstances【M1】______thathavenotbeenproducedandusedin
最新回复
(
0
)