首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
The most obvious purpose of advertising is to inform the consumer of available products or services. The second【C1】 ______is to
The most obvious purpose of advertising is to inform the consumer of available products or services. The second【C1】 ______is to
admin
2016-11-25
36
问题
The most obvious purpose of advertising is to inform the consumer of available products or services. The second【C1】 ______is to sell the product. The second purpose might be more important to the manufacturers than the【C2】 ______. The manufacturers go beyond only telling consumers about their products. They also try to persuade customers to buy the【C3】______by creating a desire【C4】______it. Because of advertisement, consumers think that they want something that they do not need. After buying something, the purchaser cannot always explain why it was【C5】 ______.
Even【C6】______the purchaser probably does not know why he or she bought something, the manufacturers【C7】 ______. Manufacturers have analyzed the business of【C8】______and buying. They know all the different motives that influence a consumer’ s purchase—some rational and【C9】______emotional. Furthermore, they take advantage of this【C10】 ______.
Why【C11】______so many products displayed at the checkout counters in grocery stores? The store management has some good【C12】 ______. By the time the customer is 【C13】______to pay for a purchase, he or she has already made rational, thought-out decisions【C14】______ what he or she needs and wants to buy. The【C15】______feels that he or she has done a good job of choosing the items. The shopper is especially vulnerable at this point. The【C16】______of candy, chewing gum, and magazines are very attractive. They persuade the purchaser to buy something for emotional, not【C17】______motives. For example, the customer neither needs nor plans to buy candy, but while the customer is standing, waiting to pay money, he or she may suddenly decide to buy【C18】 ______. This is exactly【C19】______ the store and the manufacturer hope that the customer will【C20】 ______. The customer follows his or her plan.
【C10】
选项
答案
knowledge
解析
前面讲商家正确地分析市场的供需信息,知道是什么因素影响顾客的购买欲望。这就是他们利用的信息知识。故答案为knowledge。
转载请注明原文地址:https://kaotiyun.com/show/SQWd777K
本试题收录于:
公共英语五级笔试题库公共英语(PETS)分类
0
公共英语五级笔试
公共英语(PETS)
相关试题推荐
Thevaluesintheeconomicsystemaremeasuredintermsofmoney.Ourgoodsandservicesaresoldfor(31),andthatmoneyi
Thewomanwasworryingabouther______.
Almostdaily,thegulfbetweeneducationandemploymentwidens.Careersofficerscomplain(31)asystemthatpresentsthemwith
Almostdaily,thegulfbetweeneducationandemploymentwidens.Careersofficerscomplain(31)asystemthatpresentsthemwith
Whatdoesthespeakersuggestthatthestudentsshoulddoduringtheterm?
Psychologistssaytherearetwodifferentkindsofloneliness.
AnotherearlyNativeAmericantribein(31)isnowthesouthwesternpartoftheUnitedStateswastheAnasazi.ByA.D.800theA
InanupmarketrestaurantnearCambridgecitycentre,twelveyoungmenandwomensitaroundalarge,linen-coveredtablesetwi
Theaveragepersonseestensofthousandsofimagesaday—imagesontelevision,innewspapersandmagazines,andonthesidesof
A、Morethan150millionpeople.B、Lessthan150millionpeople.C、About100millionpeople.D、About120millionpeople.A
随机试题
Thousandsofyears【C1】________humansbegantheprocessofdomesticatingthedogandshapingwhat"beingadog"reallymeans.Thr
化脓性脑膜炎脑脊液的特点不包括
A.生后2~3天到2个月之内B.2个月以上C.9个月以上易感儿D.3个月以上小儿E.一岁以上预防百日咳白喉破伤风疫苗初种年龄为()
小儿为纯阳之体,伤于外邪多见
患儿,女,18个月。食欲减退2个月余,母亲为其到儿科门诊就诊。护士应首先为婴儿检查的是
根据《火灾自动报警系统施工及验收规范》的规定,对火灾自动报警系统进行验收时,火灾报警控制器主、备电源的自动转换装置应进行()次转换试验,每次试验均应正常。
甘露之变(南京师范大学2012年中固史复试真题)
下列选项中属于感性认识和理性认识区别的有
Cache能够有效提高存储体系的速度,它成功的依据是(4)。
Whatdoesthewomanwanttodiscuss?
最新回复
(
0
)