首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
Public image refers to how a company is viewed by its customers, suppliers, and stockholders, by the financial community, by the
Public image refers to how a company is viewed by its customers, suppliers, and stockholders, by the financial community, by the
admin
2016-01-30
41
问题
Public image refers to how a company is viewed by its customers, suppliers, and stockholders, by the financial community, by the communities【C1】______it operates, and by federal and local governments. Public image is controllable to considerable extent, just as the product, price, place, and promotional efforts are.
A firm’s public image plays a vital role in the【C2】______of the firm and its products to employees, customers, and to such outsiders【C3】______stockholders, suppliers, creditors, government officials, as well as【C4】______special groups. With some things it is impossible to 【C5】______all the diverse publics: for example, a new highly automated plant may meet the approval of creditors and stockholders, but it will undoubtedly find【C6】______from employees who see their jobs【C7】______On the other hand, high quality products and service standards should bring almost complete approval, while low quality products and【C8】______claims would be widely looked down upon.
A firm’s public image, if it is good, should be treasured and protected. It is a valuable【C9】______that usually is built up over a long and satisfying relationship of a firm with publics. If a firm has earned a quality image, this is not easily countered or imitated by competitors. Such an image may enable a firm to【C10】______higher prices, to win the best distributors and dealers, to attract the best employees, to expect the most【C11】______creditor relationships and lowest borrowing costs. It should also allow the firm’s stock to command higher price-earnings ratio than other firms in the same industry with such a good reputation and public image.
A number of factors affect the public image of a corporation. 【C12】______include physical 【C13】______contacts of outsiders【C14】______company employees, product quality and dependability, prices【C15】______to competitors, customer service, the kind of advertising and the media and programs used, and the use of public relations and publicity.
【C8】
选项
A、false
B、fake
C、artificial
D、counterfeit
答案
A
解析
近义词辨析。句中claims意为“不良的,不切实际的或者虚伪的主张和要求”。false“错误的,虚伪的,假的,无信义的,伪造的”,因此,false符合题意。故答案为A。fake“假的,伪造的,冒充的”;artificial“人造的,假的,矫揉造作的,不自然的”;counterfeit“伪造的,假冒的”。
转载请注明原文地址:https://kaotiyun.com/show/STGO777K
0
考博英语
相关试题推荐
(上海理工大学2006年试题)Inatelephonesurveyofmorethan2,000adults,21%saidtheybelievedthesunrevolved(旋转)aroundtheearth
Inthe______ofrecentincidents,weaskourcustomerstotakeparticularcareoftheirbelongings.(复旦大学2011年试题)
TheForeignMinistryholdsweeklypressconferencesto______reporters______thelatestdevelopmentindiplomacy.
Theconsumersdemandnotonlythattheproductsconformtothesestandardsbutalsothattheenvironmentandproductionconditio
Manyprivateinstitutionsofhighereducationaroundthecountryareindanger.Notallwillbesaved,andperhapsnotalldeser
Thepioneersoftheteachingofscienceimaginedthatitsintroductionintoeducationwouldremovetheconventionality,artifici
Thestudyofgeneticshasgivenrisetoaprofitablenewindustrycalledbiotechnology.Asthename【C1】______,itcombinesbiolo
Hedidn’tnoticemeinthecrowd;buthespottedmysisterwhowas_______becauseofherredhair.
Justoverayearago,Ifoolishlylockedupmybicycleoutsidemyoffice,butforgottoremovethepannier.WhenIreturnedthe
随机试题
红细胞或血红蛋白生成不足所导致的贫血不包括()
Theprofessorneedsanassistanthecan______totakecareofproblemsinhisabsence.
根据《安全生产法》的规定,生产经营单位使用的涉及生命安全、危险性较大的特种设备,以及危险物品的容器、运输工具,必须按照国家有关规定,由专业生产单位生产,并经取得专业资质的检测、检验机构检测、检验合格,取得(),方可投入使用。
某公路桥梁由整体式钢筋混凝土板梁组成,计算跨径为120.m,斜交角30°,总宽度为9m,梁高为0.7m。在支承处每端各设三个支座。其中一端用活动橡胶支座(A1、A2、A3);只一端用固定橡胶支座(B1、B2、B3)。其平面布置如下图所示。试问,在恒载(均布
下列各项中,属于消费税征收范围的有()。
教学的任务就是传授科学文化基础知识、培养基本技能技巧。
一、注意事项1、申论考试与传统的作文考试不同,是分析驾驭材料的能力与表达能力并重的考试。2、作答参考时限:阅读时间40分钟,作答110分钟。3、仔细阅读给定的资料,按照后面提出的“作答要求”依次作答在答题纸指定位置。4、答题时认准题号,避免答错位置
SSL是一个介于(1)与TCP之间的一个可选层,当发送访问请求时,在SSL层,借助下层协议的安全信道(2),并用此来(3)。在TCP层,与服务器端口建立连接,传递SSL处理后的数据。接收端的操作与此发送端过程相反。SSL协议分为(4)和记录协议两部分。其中
PassageTwoWhatdidLeahMacleanmainlycomplainabout?
A—employeesB—personnelC—payrollD—white-collarE—blue-collarF—managementandlaborG—compensationpayoutH—benefitsI—Headhun
最新回复
(
0
)