首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
One of the major producers of athletic footwear, with 2002 sales of over $10 billion, is a company called Nike, with corporate h
One of the major producers of athletic footwear, with 2002 sales of over $10 billion, is a company called Nike, with corporate h
admin
2009-01-18
52
问题
One of the major producers of athletic footwear, with 2002 sales of over $10 billion, is a company called Nike, with corporate headquarters in Beaverton, Oregon. Forbes magazine identified Nike’s president, Philip Knight, as the 53rd-richest man in the world in 2004. But Nike has not always been a large multimillion-dollar organization. In fact, Knight started the company by selling shoes from the back of his car at track meets.
In the late 1950s Philip Knight was a middle-distance runner on the University of Oregon track team, coached by Bill Bowerman. One of the top track coaches in the U.S., Bowerman was also known for experimenting with the design of running shoes in an attempt to make them lighter and more shock-absorbent. After attending Oregon, Knight moved on to do graduate work at Stanford University; his MBA thesis was on marketing athletic shoes. Once he received his degree, Knight traveled to Japan to contact the Onitsuka Tiger Company, a manufacturer of athletic shoes. Knight convinced the company’s officials of the potential for its product in the U.S. In 1963 he received his first shipment of Tiger shoes, 200 pairs in total.
In 1964, Knight and Bowerman contributed $500 each to form Blue Ribbon Sports, the predecessor of Nike. In the first few years, Knight distributed shoes out of his car at local track meets. The first employees hired by Knight were former college athletes. The company did not have the money to hire "experts", and there was no established athletic footwear industry in North America from which to recruit those knowledgeable in the field. In its early years the organization operated in an unconventional manner that characterized its innovative and entrepreneurial approach to the industry. Communication was informal; people discussed ideas and issues in the hallways, on a run, or over a beer. There was little task differentiation. There were no job descriptions, rigid reporting systems, or detailed rules and regulations. The team spirit and shared values of the athletes on Bowerman’s teams carried over and provided the basis for the collegial style of management that characterized the early years of Nikes.
选项
答案
lighter and more shock-absorbent
解析
根据题干信息Bowerman定位至第二段第一句话,再根据空格前的信息...tried to design running shoes that were准确定位至该段第二句的后半部分:in an attempt to make them lighter and more shock-absorbent,即得答案。
转载请注明原文地址:https://kaotiyun.com/show/TEZK777K
0
大学英语六级
相关试题推荐
A—RelevanceofmotivationtheoriesB—SystematicTrainingC—PersonnelmanagementD—UtilizationofHumanResourcesE—Prerequisites
Thefactoryhasdevelopedanewwayofdealingwith(industry)______waste.
A、Theman’steacher.B、Theman’sEnglishscore.C、Theman’sjob.D、Theman’sstudy.D此题属于推理判断题。题目询问男士和女士在讨论什么。因为他们讨论的是男士的英语和数学测试
Some1.2millionsmallfirmshaveopenedtheirdoorsoverthepastsixyearsofeconomicgrowth.
Whenyoubuylifeinsurance,youwantapolicythatfitsyourneedsatareasonablecost.Yourfirststepistodeterminehowmu
A—collectiveactionI—psychologicalsupportB—competitoranalysisJ—performance-relatedpayC—corporaterestructuringK—paysecr
A、Thesize.B、Thefurniture.C、Thelocation.D、Therent.D题目问女士的最后一个问题。对话中最后一个问题是有关租金(rent)的,因而D项是正确答案。
NUROFENRECOVERY(纽洛芬去痛片)Pleasereadtheseinstructionscarefullybeforeyoutakethismedicine.NurofenRecoverydissol
Industrialrobotsareusedforhandlingavarietyofproductsforcomplexprocessesthatarehardtorealizebymeansofconvent
Scientistsfindthathard-workingpeoplelivemuchlongerthanaveragemenandwomen.Careerwomenarehealthierthanhousewives
随机试题
IPv4和IPv6地址的二进制位数分别是()
Thereareonlythreeavailablestrategiesforcontrollingcancer:prevention,screeningandtreatment.Lungcancercausesmored
以下有“门”的器官是
有关孕期保健下述哪项不正确
甲与乙系朋友关系。某日甲外出,将自己的一台照相机交给乙保管。乙未经甲同意将照相机卖给不知情的丙,对此表述正确的是()。
在一个绝热容器中,温度为80℃的水3kg和温度为20℃的水5kg相混合,此混合过程为()过程,且此混合过程中熵的变化量为()。
背景资料:某承包商于某年承包某外资工程的施工,与业主签订的承包合同约定:工程合同价2000万元;若遇物价变动,工程价款采用调值公式动态结算;该工程的人工费占工程价款的35%,水泥占23%,钢材占12%,石料占8%,砂料占7%,不调值费用占15%;开工前业
狭义的知识产权不包括()。
干细胞遍布人体,因为拥有变成任何类型细胞的能力而令科学家们着迷,这种能力意味着它们有可能修复或者取代受损的组织。而通过激光刺激干细胞生长很有可能实现组织生长,因此研究人员认为激光技术或许将成为医学领域的一种变革工具。以下哪项如果为真,最能支持上述结论?(
民族精神是一个民族在长期共同生活和社会实践中形成的,为本民族大多数成员所认同的价值取向、思维方式、道德规范、精神气质的总和。在五千多年的发展中,中华民族形成了伟大的民族精神。中华民族精神的核心是()
最新回复
(
0
)