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  3. Most of us Americans have a vague, uneasy sense of wicked wastefulness. We throw out the never-opened pack of food that’s past i

Most of us Americans have a vague, uneasy sense of wicked wastefulness. We throw out the never-opened pack of food that’s past i

admin2022-05-19  61
问题     Most of us Americans have a vague, uneasy sense of wicked wastefulness. We throw out the never-opened pack of food that’s past its sell-by date before answering a call on the fourth mobile phone we have had in five years.We gaze around our living space groaning at the sheer quantity of little-used clothing, blocking it up like a blood clot in an arterial vein.
    Our despair is genuine at the way we are running out of the earth’s resources and at the fact that we have so much when two-thirds of the world’s population only just get enough to eat and drink. Yet we feel completely powerless to do anything about it, too busy, irritable and tired to focus on practical steps.
    For the problem goes even deeper than material wastefulness: We know we are wasting our time, our being, our lives. We have compromised in our choice of career, lovers, friends; we put on a face to meet the faces that we meet. Trapped in marketing characters, not only in our office politics but in our intimate relationships, too, we play too many games.
    Deep down, we know that it’s time to "get a life", to stop being distracted by pointless consumerism, unreal relationships, and "Affluenza-infected" career ambitions.
    The first step to salvation is to understand how much it is not your fault. If you read Vance Packard’s 1958 book about the advertising industry, The Hidden Persuaders, it proves that long ago retailers were devising ways to deliberately deceive us into confusing mixed wants with true needs in order to keep the consumption bandwagon rolling. In recent years, manufacturers have intentionally speeded up the rate at which electronic goods become obsolescent and instead of the proper repair customer services that used to exist, there are merely expensive help-lines. When your toaster or printer or MP3 music device breaks down after only a year, it is no accident that there is no one who will repair them—"it’d cost more than buying a new one, love".
    So this is a selfish capitalist system which is designed to maximize profits through rapid turnover of "newer, better" goods that break down sooner and are designed to be irreparable. It’s not your fault!
    What you can do is withdraw as much as possible from the consumption game. Every time you are about to buy something ask yourself, "do I need this, or do I just want it?"
We learn from Paragraph 5 that_________.
选项 A、the quality of goods is getting worse recently
B、customers are more often misled nowadays
C、we are deceived into making a purchase
D、advertisers have become very clever
答案B
解析 第五段以万斯·帕卡德的《隐藏的说服者》为例，指出了很早以前零售商就在想方设法诱使消费者购买更多。而今天生产商更是故意加快商品更新换代的速度，以扩大消费。由此可知，如今的消费者多半是被误导了，故选B。
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