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WRITING TASK 2 You should spend about 40 minutes on this task. Write about the following topic: Some advertisers hav
WRITING TASK 2 You should spend about 40 minutes on this task. Write about the following topic: Some advertisers hav
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2009-05-13
75
问题
WRITING TASK 2
You should spend about 40 minutes on this task.
Write about the following topic:
Some advertisers have increased the amount of money they spend trying to persuade children to buy snacks, toys and other goods. Parents object to such pressure on their children, but advertisers claim there is useful information in these advertisements.
Discuss both points of view and give your own opinion.
Give reasons for your answer and include any relevant examples from your own knowledge or experience.
Write at least 250 words.
选项
答案
There is great concern about the effects of advertisements on adults, but even greater concern about their effects on children. In my opinion, ads dearly aiming to sell products to children should be limited. In this essay, I will give my reasons for thinking this. One reason that parents object to advertising pressure on children is that children are more likely than adults to be influenced by non-factual aspects of advertising, such as bright culours and famous stars appearing in ads. This can lead to children wasting money (either their own or their parents) on things that they don’t really need. The way in which advertisers continually focus more on non-factual aspects of advertisements also suggests that advertisements are not so concerned with informing people as they claim. Another problem as far as parents are concerned, is that advertisers spend much more money on advertising products that can be unhealthy for children, such as fast food and snack foods. Advertisers claim that they only encourage children to consume such products in moderation, but such messages, if indeed there are any, only appear as minor suggestions in very small print. A third problem for parents is that children often pressure their parents to buy them things, often simply because their friends have them. This can be particularly distressing for parents, since kids often try to associate the number of things their parents buy them with how much their parents love them, which is simply untrue and unfair. Parents who are on low incomes will obviously find the pressure even greater. Advertisers may claim that there is useful information in their ads, but this is very hard to discern. Many advertisements show stars playing sports or people enjoying themselves. It is hard to justify the suggestion that drinking a certain drink will turn you into a sports star or that eating a bar of chocolate will suddenly turn you into a fun person. To conclude, I think that parents are right to be concerned about how advertisements affect their children.
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