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  3. What makes Reader’s Digest the most successful magazine in publishing history? Beneath the fun and excitement that fill our page

What makes Reader’s Digest the most successful magazine in publishing history? Beneath the fun and excitement that fill our page

admin2014-03-22  19
问题     What makes Reader’s Digest the most successful magazine in publishing history? Beneath the fun and excitement that fill our pages, we are, above all else, a serious magazine. Our readers are serious people. The Digest never loses sight of the fact that each day all of us confront a tough, challenging world. To millions who know our record of viewing this world, we are not a luxury; we are a necessity.
    Basic to our magazine is a steady focus on the power of the individual. We show that man’s greatest ideas and accomplishment, his often stunning (极好的) faith and courage and hope, can be seen in the conduct of ordinary men and women. We reflect the universal skepticism that government can solve our problems; we herald the unending promise of self-determination and individual enterprise. Readers depend upon us for truth and accuracy, logic and common sense.
    Our stories come from the grit of human experience—the tough, the tender, the funny. These stories—always told in a powerful narrative style—spring from love and caring, from a sense of right and wrong, from a dedication to the vitality (活力,生命力) of the human spirit. We are at the forefront of major issues of medicine, health, environment, human rights. We take readers behind the headlines to the cause and meaning of world events. We celebrate courage, champion adventure and always seek to expand the mind, and to enrich the spirit and the body. It is this clear voice—never preaching (说教), always showing—that has made readers set us apart from all other magazines.
    Deep within our widely varied package of humor, drama, and helpful information, there hums (哼唱) a subtle power that guides people in every aspect of their lives. They listen because what we put forth rings true. They are comfortable with our clear, concise words that inform them, entertain them, and remind them of those eternal values that fortify all decent people as they seek clarity and coherence in a confusing world. Our readers recognize that our compass is good for the long haul—that our principles are good for all seasons, good for all ages, good for all those who wish to play a role in making their world a better place. So long as we never lose sight of these powerful principles that are at the soul of our magazine—and so long as we remain at the cutting edge of life in our world—then we are prepared to lay claim to a future as brilliant and as exciting as our past.
The Reader’s Digest claims to be a necessity because .
选项 A、it provides fun and excitement to its readers
B、it views the world as the ordinary people do
C、it presents people with solutions to life’s problems
D、it has such a long history that every generation is reading it
答案C
解析 细节题。第一段指出，《读者文摘》从不忘记这一事实，即我们每天都面临的世界是艰难、具有挑战性的，因此它发表对世界的看法(viewing this world)，而知晓这一点的读者必会读它(a necessity)。下文又讲它将焦点集中于个人的能力，讲述个人的经历，在生活的各个方面引导人们(guides people in every aspect of their lives)等等，因此可判断它发表的对世界的看法可以帮助人们解决生活中的各种问题。A意为：它为读者提供娱乐和刺激。而第一段讲，在娱乐和刺激下面，最重要的是，它是一本严肃杂志。B意为：“它看待世界的方法与普通人一样。”而文章中没有这种比较，而只是说它主要通过讲述普通人的经历和业绩，使人们从中受益。D意为：“它的历史很长以致每一代人都读它。”文章中根本没提到它的历史长短。
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