首页
外语
计算机
考研
公务员
职业资格
财经
工程
司法
医学
专升本
自考
实用职业技能
登录
外语
Why is every company so much interested in the process of customer satisfaction? The answer is rather simple—the customer purcha
Why is every company so much interested in the process of customer satisfaction? The answer is rather simple—the customer purcha
admin
2013-10-11
63
问题
Why is every company so much interested in the process of customer satisfaction? The answer is rather simple—the customer purchases the good or in other words gives monetary【C1】______ of the good he chooses. The more customers purchase—the better is for the company, as its capital growth.【C2】______the growth of the number of customers is【C3】______for each company.
As the level of satisfaction【C4】______from customer to customer, it is important for each company to have specific components of customer satisfaction in order to【C5】______ a mass satisfaction result. Proper components are the【C6】______of customers purchasing from a company and【C7】______ their purchase decision over again, as customer satisfaction and loyalty are the direct reflections of the brand loyalty factors, certain emotional【C8】______ or other external reasons. Measuring the level of customer’s satisfaction is rather hard and the results may be sufficiently【C9】______. Customer satisfaction constantly needs a target to be aimed at,【C10】______the " requirements " of the contemporary customer change from day to day.
【C11】______the "satisfaction" information is obtained by the means of either telephone or an Internet-survey. It【C12】______be noted that these two ways of obtaining information are the major marketing prediction【C13】______. Such surveys are rather accurate and reveal the customer loyalty of each【C14】______ company. Customer satisfaction measurements help the companies build their customer-strategies based on the strengths and the weak spots of each good that【C15】______it from obtaining high level of customer’s satisfaction and loyalty.【C16】______of the customer’s loyally revealed on the early stages of satisfaction measurements helps to【C17】______a good to a more corresponding market position.【C18】______ customer’s loyalty has one other important element【C19】______ is the knowledge of what customers think about the brand, the brand’s specific product and results【C20】______a correct marketing strategy decision-making.
【C18】
选项
A、Keeping
B、Tracking
C、Managing
D、Cultivating
答案
B
解析
动词辨析题。句意为:追踪调查客户的忠诚度还有另外一个很重要的因素,那就是是否了解客户对品牌和品牌旗下产品的看法,并由此做出正确的市场决策。本段提到通过电话和网络调查来获取客户关于产品满意度和品牌忠诚度的信息,这些调查是经常实施的,可见这是公司在对客户忠诚度进行“追踪”,故用tracking。了解客户的信息本身并不足以“保持”或“培养”其忠诚度,因此排除keeping和cultivating;而除了获取信息以外,文章并没有谈到如何对客户忠诚度进行“管理”,故排除managing。
转载请注明原文地址:https://kaotiyun.com/show/WsGK777K
0
专业英语四级
相关试题推荐
Fewpeoplerealizehowrichthatareais.Itisalandoftreasure______treasure.
Today,California’spublicschoolsareadisaster.【C1】______bydysfunctionanddisrepair,theyrankatthebottomofthecountry
Evenifyouhadrefused,the______wouldprobablynothavebeenverydifferent.
IstillrememberthedayIfirstmether,she_______.
Whereisthisconversationprobablytakingplace?
Mostearthquakesoccurwithintheupper15milesoftheearth’ssurface.Butearthquakescananddooccur【C1】______alldepthsto
Mostearthquakesoccurwithintheupper15milesoftheearth’ssurface.Butearthquakescananddooccur【C1】______alldepthsto
Listentothefollowingpassage.Altogetherthepassagewillbereadtoyoufourtimes.Duringthefirstreading,whichwillbe
Whatistherelationshipbetweenthetwospeakers?
Whatisthepossiblerelationshipbetweenthetwospeakers?
随机试题
旅行社负责安排我们在欧洲的观光及食宿。
我国实行民族区域自治制度的特点。
Peoplesaythatmoneycannotbuyhappiness.ThiswastrueforHowardHughes.Hewasoneoftherichestandmostpowerfulmenof
前尿道损伤多发生在
A、简单香豆素、呋喃香豆素、吡喃香豆素B、苯并α-吡喃酮(邻羟基桂皮酸内酯)C、C6-C3-C6结构D、生物界含氮的有机物E、非糖与糖端基碳连接而成的化合物香豆素的基本结构为()
关于肠—肝循环的叙述错误的是
增强型新股申购理财产品可以申购的对象有()。
甲公司为增值税一般纳税人。2009年1月1日,甲公司发出—批实际成本为240万元的原材料,委托乙公司加工应税消费品,收回后直接对外出售。2009年5月30日,甲公司收回乙公司加工的应税消费品并验收入库。甲公司根据乙公司开具的增值税专用发票向乙公司支付加工费
风味
根据所给资料,回答下列问题。某省2016年上半年省内居民网络消费达1696.07亿元,同比增长45.13%,该省11个地市中,2016年上半年省内居民网络消费额低于11个地市平均值的共有:
最新回复
(
0
)