A、To increase shoe series and output. B、To consolidate different styles on campus. C、To receive more support from the society. D

W: OK, I’ve got all the paperwork here for your application. Everything seems to be in order. Let’s just have a look at your business plan. Perhaps you could tell me about your ideas?
M: Yes, of course.(12)We plan to make leisure shoes, from various materials. At the moment, we’ve only got a couple of styles for young girls and boys, but we want to expand our range to include more styles.
W: You say that you’ve got some styles. Have you already started promoting and selling your shoes?
M: Only on a small scale, but they’re selling really well and we receive some support from the students.
W:(13)Right, so why exactly do you want a loan? Are you going to expand your range or increase your production?
M:(13)Well, both, we hope.
W: And how do you plan to sell the shoes? Direct to the public?
M:(14)No, we’re going to sell through other ways. You know, in supermarkets, at outlets on campus and by online stores. We’ve already had talks with a company that runs the "Travel" chain. They are going to stock our shoes in their main outlets.
W: OK, what about your market? Who do you think is going to be your main market?
M:(15)So far most of our customers have been young people—you know, students, teenagers, people who are interested in sports. Most of them like the healthy and natural life. So we’re going to try to consolidate that market. I don’t want to change our strategy at the moment.
12. What is the man s business plan?
13. Why does the man want a loan?
14. Which marketing channel would be chosen by the man?
15. Why does the man choose young people as the main market?